Kodak to Drive Discussions around Photo Printing at the International Symposium for Technologies on Digital Photo Fulfillment as

    Kodak to Drive Discussions around Photo Printing at the International
 Symposium for Technologies on Digital Photo Fulfillment as part of DIMA 2013

Company Experts to Present Strategies for Creating Hard Output for Memories
that Last a Lifetime

PR Newswire

ROCHESTER, N.Y., Jan. 4, 2013

ROCHESTER, N.Y., Jan. 4, 2013 /PRNewswire/ --Preserving photographs and
memories in the digital era continues to prompt debates and discussions as the
number of images taken, stored and shared continues to grow. Against this
backdrop, Kodak experts will join a series of panels hosted by the
International Symposium for Technologies on Digital Photo Fulfillment, held in
Las Vegas, NV, Jan. 6-7, 2013. At the core of the presentations, the Kodak
team will reiterate its position that one of the best methods of preserving
images continues to be print and that silver halide paper provides the
greatest longevity for those printed images.

"As technologies change, the only truly guaranteed method of preserving your
photos today and actually being able to look at them in the future is through
the printed image," said Christopher Van Zandt, General Manager, Paper and
Output Systems and Vice President, Americas Region for Eastman Kodak. "While a
digital file allows immediate and broad sharing, that file depends on
particular technologies that may become obsolete. If a photograph is printed,
and in particular, printed on silver halide paper, the consumer knows that
image will last for generations, and in dark storage should last in excess of
200 years. No other method of preserving images can offer that same peace of

With this in mind, Kodak is committed to providing its customers with the
broadest set of media substrates, to enable photo printing among professional
photographers and consumers. The cornerstone of these offerings providing the
highest quality and most trusted media is silver halide paper.

Van Zandt will share recent innovations in the area of silver halide printing,
as well as present the case for why this particular media, long known for its
quality and durability, should be a lab's first choice for photographic
printing. In addition to this panel discussion, Stuart Gordon, Director of
Image Permanence, Eastman Kodak Company, will participate in two panel
discussions at the conference. First, Gordon will share the technical
specifications and demonstrated benefits of these silver halide advancements
by Kodak. Second, recognizing the need to offer professional labs
complementary media on which to create premium photo products (i.e. photo
books), Gordon will present information on all printing technologies available
from Kodak today and how to incorporate them to maximize photographic hard
copy output.

Collectively, the panelists will showcase how Kodak remains at the forefront
of the photo industry and how its professional paper division continues to
lead the market with products to create the highest quality, longest lasting
photographic prints.

The International Symposium for Technologies on Digital Photo Fulfillment will
take place Jan. 6-7, 2013 in Las Vegas, NV as part of DIMA 2013 at Bally's.

For more information on KODAK PROFESSIONAL Media and all KODAK Product
offerings for the professional markets, please visit
www.kodak.com/go/professional or follow us on FACEBOOK at

About Kodak

As the world's foremost imaging innovator, Kodak helps consumers, businesses,
and creative professionals unleash the power of pictures and printing to
enrich their lives.

(Kodak and Kodak Professional are trademarks of Eastman Kodak Company.)



Website: http://www.kodak.com
Contact: Audrey Jonckheer, Kodak, +1-585-724-9035, audrey.jonckheer@kodak.com;
Colleen Krenzer, Intersect Communications, +1-917-566-7037,
Press spacebar to pause and continue. Press esc to stop.