CiiNOW, Inc. Announces Partnership with Metaboli

  CiiNOW, Inc. Announces Partnership with Metaboli

‘Cumulus’ Cloud Gaming technology enables immersive gaming experiences beyond
                                    the PC

Business Wire

MOUNTAIN VIEW, Calif. -- January 4, 2013

CiiNOW, Inc., ^ a leader in Cloud Gaming technology and branded gaming
platforms, today announced a strategic partnership with Metaboli, Europe’s
leading distributor of video games for download, to enable instantaneous
streaming of premier game content to Metaboli’s members. By leveraging
CiiNOW’s proprietary ‘Cumulus’ video game streaming technology, Metaboli can
now offer its customers instant gaming access to a library of console-class
titles beyond the PC to include Macs, set-top boxes, tablets, Smart TVs, and
mobile devices. The games will be delivered to virtually any device with a
screen and powered by CiiNOW’s cloud-based technology, enabling game
enthusiasts to enjoy games instantly, without waiting for downloads or
software installations. The joint service will launch with select games and
under the Metaboli brand, ‘GameTap Club’, in France in Q1 2013 before
expanding into other countries later in the year.

“The CiiNOW technology platform, Cumulus, moves the gaming industry beyond the
era of cumbersome downloads and expensive software upgrades in order for
gamers to enjoy a great experience,” said Ron Haberman, CEO, CiiNOW, Inc.
“Like us, Metaboli recognizes that gaming via the Cloud is the future, and we
are thrilled to be aligned in our joint mission of delivering the best, most
immersive gaming experience to their large base of subscribers.”

Leveraging CiiNOW’s streaming technology, Metaboli’s GameTap Club will be
offered as a member subscription service featuring a variety of content and
specialty services including unlimited access to a catalogue of games to
download or immediately launch, significant permanent discounts on all new
releases, as well as a ‘cash back’ program for members who want to buy
computers, tablets, consoles, or accessories.

“We are firm believers that video games, much like music and film, can be
distributed in a way that delivers a much richer, more stimulating gaming
experience than what is currently available today,” said Pierre Forest, CEO of
Metaboli. “By matrixing our catalogue of games with CiiNOW’s brandable,
scalable cloud-based gaming technology, we can now offer game publishers and
service providers with a tremendous service offering which is not limited to
one genre of games, one business model or one device only.”

About CiiNOW, Inc.

CiiNOW, Inc. leverages Cloud technology and innovation to deliver an instant,
high quality gaming experience across all screened devices. The company's
patent-pending hardware and server management technology are architected to
maximize virtualized data center environments to deliver games through PCs and
Macs, set-top boxes, tablets, and mobile devices. The CiiNOW platform, named
‘Cumulus’, moves beyond the world of software upgrades and hardware
constraints, and enables service providers and game developers to capitalize
on the lucrative gaming market as it transitions from physical media to pure
digital distribution. CiiNOW, Inc. is funded by Alcatel-Lucent Ventures,
Foundation Capital, and AMD Ventures, and is headquartered in Mountain View,
CA. For more information, please visit http://www.ciinow.com.

About Metaboli

Metaboli is Europe's leading distributor of video games for download. With a
network of key partners sites like Orange, SFR, Fnac, T-online, Mediamarkt,
Saturn or Best Buy, Metaboli uniquely provides both a Games on Demand,
subscription based service and a Download to Own, outright purchase, platform.
Metaboli's service is also available on www.metaboli.com, www.metaboli.fr
(France), www.metaboli.co.uk (United Kingdom), www.metaboli.de (Germany),
www.metaboli.it (Italy), http://fr.gamesplanet.com/ (France) ;
http://uk.gamesplanet.com/ (United Kingdom), http://de.gamesplanet.com/
(Germany) ; http://it.gamesplanet.com/ (Italy) and www.gametap.com (NA).

Contact:

VCP Communications for CiiNOW, Inc.
Valerie Pressley, +1 415-234-0825
vcpressley@gmail.com
or
Metaboli
Guillaume Noe, +33 (0)1 44 90 81 02
Sales Director
guillaume.noe@metaboli.com
 
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