Chrysler Group LLC Announces 'Autorama High School Design Competition 2013' to Benefit United Way for Southeastern Michigan

Chrysler Group LLC Announces 'Autorama High School Design Competition 2013' to
                 Benefit United Way for Southeastern Michigan

PR Newswire

AUBURN HILLS, Mich., Jan. 3, 2013

AUBURN HILLS, Mich., Jan. 3, 2013 /PRNewswire/ --

  o Product Design Office of Chrysler Group LLC to lead new effort to further
    showcase the automotive spirit of the Motor City
  o Competition sponsors include College for Creative Studies (Detroit) and
    legendary hot rod show, the Detroit Autorama and United Way for
    Southeastern Michigan
  o Student entries must be submitted by 5 p.m. (EST) Friday, Feb. 8 to the
    school's designated teacher or counselor

Chrysler Group LLC today announced details of the "Autorama High School Design
Competition 2013."    

The competition gives all high school students currently attending a Detroit
Public School the opportunity to explore their creative side and design a
future luxury Chrysler brand vehicle they envision for the year 2030. Managed
by the Chrysler Group Product Design Office in Auburn Hills, Mich., student
entrants are encouraged to draw inspiration from Detroit's history and passion
for the automobile, while reflecting upon the Chrysler Group's popular
"Imported from Detroit" marketing campaign.    

"This year our product design team has been looking at creative ways to
further support United Way for Southeastern Michigan as part of our overall
corporate initiatives to help improve lives for people and communities in
need," said Ralph Gilles, Senior Vice President – Product Design, Chrysler
Group LLC. "With additional help from the College for Creative Studies and one
of the best custom car shows in the world–our own Detroit Autorama—we'll
hopefully inspire some new and aspiring automotive designers right here in our
own backyard."    

Gilles earned a Bachelor of Fine Arts degree in Industrial Design from the
College for Creative Studies (CCS) and currently serves on the CCS Board of
Trustees and Capital Committee.   

Student submissions must be hand drawn on a single sheet of 14" x 16" paper
with the use of pencil, markers or paint and include the student's name,
school, grade level and contact information.       

Students have until 5 p.m. (EST) Friday, Feb. 8 to submit their drawing to
their designated teacher or counselor at their school.    

The judging panel will include designers from the Chrysler Group Product
Design Office, along with faculty from CCS and Detroit Autorama.    

"Transportation Design is an important program to CCS's educational
environment and to the life of the auto industry as a whole," said Mark West,
Paul and Helen Farago Chair of Transportation Design at College for Creative
Studies. "Initiatives like the 'Autorama High School Design Competition' help
us sustain the growth of the program. An important feat, in part, because our
program supplies more automotive designers to the industry than any other
school in the world."   

Finalists will be notified on Feb. 22. Winners will be announced at the
special award presentation event on Mar. 8 at Cobo Hall in Detroit to help
kick off the 61st annual Detroit Autorama.   

Competition winners will receive the following prizes:

  o Freshman-junior class finalists:

       o First place receives an iPad, summer automotive design course at CCS
         and three passes to Detroit Autorama
       o Second place receives a summer automotive design course at CCS and
         three passes to Detroit Autorama

  o Senior class finalists:

       o First place receives an iPad, summer automotive design course at CCS
         or $5,000 scholarship to CCS (if accepted), three passes to Detroit
         Autorama and a tour of Chrysler Group's Product Design Office in
         Auburn Hills, Mich.
       o Second place receives a summer automotive design course at CCS, three
         passes to Detroit Autorama and a tour of Chrysler Group's Product
         Design Office

About Chrysler Group LLC
Chrysler Group LLC, formed in 2009 to establish a global strategic alliance
with Fiat S.p.A., produces Chrysler, Jeep[®, ]Dodge, Ram, Mopar, SRT and Fiat
vehicles and products. With the resources, technology and worldwide
distribution network required to compete on a global scale, the alliance
builds on Chrysler Group's culture of innovation, first established by Walter
P. Chrysler in 1925, and Fiat's complementary technology that dates back to
its founding in 1899.    

Headquartered in Auburn Hills, Mich., Chrysler Group's product lineup features
some of the world's most recognizable vehicles, including the Chrysler 300 and
Town & Country, Jeep Wrangler, all-new Dodge Dart, Ram 1500, Jeep Grand
Cherokee SRT8 and Fiat 500. Fiat contributes world-class technology, platforms
and powertrains for small- and medium-size cars, allowing Chrysler Group to
offer an expanded product line including environmentally friendly
vehicles.      

Follow Chrysler news and video on:
YouTube: http://www.youtube.com/pentastarvideo
Chrysler Group blog: http://blog.chryslergroupllc.com
Twitter: www.twitter.com/chrysler
Streetfire: http://members.streetfire.net/profile/ChryslerVideo.htm
Corporate website: http://www.chryslergroupllc.com       

About United Way for Southeastern Michigan
United Way for Southeastern Michigan mobilizes the caring power of Wayne,
Oakland and Macomb counties to improve lives in measurable and lasting ways
throughout the region. The organization is led by a diverse group of
volunteers from business, labor, government, human services, education and the
community. United Way provides opportunities to invest in the metropolitan
Detroit community through its annual Campaign and is a leader in convening
partners to impact local residents each year by increasing economic
self-sufficiency, protecting children and youth at risk, strengthening
families, empowering neighborhoods and communities, and promoting health and
wellness. Additional information is available at www.LiveUnitedSEM.org.     

About College for Creative Studies
College for Creative Studies (CCS) is an integrated learning community located
in Detroit. A private, fully accredited college, CCS enrolls 1,400 students
pursuing Master of Fine Arts and Bachelor of Fine Arts degrees. CCS also
offers visual art opportunities for learners of all ages through its Community
Arts Partnerships and Continuing Education programs. For more information,
visit www.collegeforcreativestudies.edu/about.

SOURCE Chrysler Group LLC

Website: http://www.chryslergroupllc.com
Contact: Dan Reid, Chrysler Group LLC, +1-248-512-0366 (office),
+1-248-202-7697 (cell), dan.reid@chrysler.com; or Gabrielle Schulte, Chrysler
Group LLC, +1-248-512-6233 (office), +1-248- 821-9798 (cell),
gabrielle.schulte@chrysler.com