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MAZDA ANNOUNCES PRICING, FUEL ECONOMY OF ALL-NEW 2014 MAZDA6



         MAZDA ANNOUNCES PRICING, FUEL ECONOMY OF ALL-NEW 2014 MAZDA6

- Redesigned Mid-Size Sedan Entry Offers Competitive Pricing, Best-in-Class
Highway MPG -

PR Newswire

IRVINE, Calif., Jan. 3, 2013

IRVINE, Calif., Jan. 3, 2013 /PRNewswire/ --  Mazda North American Operations
(MNAO) today announced official pricing and fuel economy figures for the
all-new 2014 Mazda6.  Starting at $20,880^[1] MSRP, the all-new mid-size sedan
is the second vehicle in the Mazda lineup to fully incorporate SKYACTIV®^[2]
TECHNOLOGY, the brand's breakthrough engineering approach toward increasing
overall vehicle efficiency.  Offering both powerful performance and improved
fuel economy, the 2014 Mazda6 features best-in-class highway fuel economy of
38 miles per gallon (MPG).

On sale now, the 2014 Mazda6 is fitted with a SKYACTIV-G 2.5-liter gasoline
engine, which can be paired with a choice of transmissions:  the SKYACTIV-MT
six-speed manual transmission or SKYACTIV-Drive six-speed automatic.  Touting
184 horsepower at 5,700 rpm and 185 lb-ft of torque at 3,250 rpm, the sleek
sedan offers impressive fuel efficiency at 25 city/37 highway/29 combined MPG
when equipped with the standard manual transmission, as rated by the U.S.
Environmental Protection Agency (EPA).  When equipped with the optional
automatic transmission, fuel economy increases to an EPA rated 26 city/38
highway/30 combined.  For more information on fuel economy and how estimates
are determined, visit www.fueleconomy.gov, a joint website venture between the
U.S. Department of Energy's Office of Energy Efficiency and Renewable Energy
and the U.S. Environmental Protection Agency. 

Available in three trims, the entry i Sport starts at $20,880 MSRP, a slight
increase of $155 from the previous model year.  With its SKYACTIV-MT manual
transmission, standard equipment includes a push-button start, air
conditioning with a pollen filter, power windows with a driver-side one-touch
up/down feature, a tilt-and-telescopic adjustable steering column,
steering-wheel-mounted audio and cruise control functions, 17-inch alloy
wheels as well as auxiliary and USB connection ports. 

When equipped with the optional SKYACTIV-Drive automatic, other added features
include Bluetooth® phone/audio connectivity, a 5.8-inch color touch screen
display, a rearview camera, HD Radio™ Technology, Pandora®, Radio Broadcast
Data System program information, SMS text message receipt/delivery, E911
automatic emergency notification and audio menu voice command.

The mid-level i Touring trim ($24,495 MSRP) sits on larger 19-inch alloy
wheels and, when equipped with a SKYACTIV-Drive transmission, includes all the
features of the i Sport model equipped with an automatic transmission ($22,495
MSRP) as well as dual-zone automatic climate control with rear seat vents,
leatherette-trimmed sport seats, a six-way power driver's seat and a Commander
Switch for operating functions on the 5.8-inch display. 

An optional Touring Technology Package ($2,000 MSRP) adds a TomTom
technology-based navigation system, Bose® Centerpoint® 11-speaker Surround
Sound System with AudioPilot®, Mazda Advanced Keyless Entry System, automatic
on/off headlights, rain-sensing windshield wipers, an auto-dimming rearview
mirror with Homelink®, an auto-dimming driver's side outside mirror, heated
outside mirrors and the all-new Smart City Brake Support (SCBS) system. 

SCBS is an added safety component designed to assist a driver in avoiding
front collisions when traveling at low speeds of less than 19 miles per hour. 
When the imbedded laser sensor detects an obtrusive object and the system
calculates there may be a high risk for collision, the brake pedal travel is
reduced in order to hasten braking.  Should the driver fail to perform an
avoidance maneuver, the SCBS system will activate an automatic braking
function.  While the system will not eliminate accidents, its intent is to
minimize them and reduce the severity of a crash.

The i Grand Touring is considered the high-level trim model and includes all
the equipment features of the i Touring with Touring Technology Package. 
Starting at $29,495 MSRP, additional standard niceties include platinum silver
19-inch alloy wheels, a power moonroof, a rear lip spoiler, bi-xenon
high-intensity discharge (HID) headlights with auto leveling, leather-trimmed
sport seats with heated front seats, an eight-way power driver's seat with
power lumbar support, a four-way power front passenger seat, steering
wheel-mounted paddle shifters and Sirius® Satellite Radio with a four-month
complimentary subscription.  Two package options are available for the i Grand
Touring. 

For an additional $900 MSRP, the MRCC/FOW Package adds Mazda Radar Cruise
Control (MRCC) and Forward Obstruction Warning (FOW).  The Advanced Package,
available from the second half of 2013, adds the MRCC/FOW Package as well as a
Lane Departure Warning System (LDWS), High Beam Control (HBC) and i-ELOOP,
Mazda's capacitor-based brake energy regeneration system, which is expected to
offer increased fuel efficiency.  Pricing for this package is not yet
available.

A SKYACTIV-D 2.2-liter clean diesel engine will be offered on 2014 Mazda6
vehicles also during the second half of the year.  Final specifications and
packaging of the diesel engine and trim combinations will be announced closer
to its on-sale date.

Standard safety features for all 2014 Mazda6 models include six airbags
(front, side and full side-curtain), whiplash-reducing front headrests,
power-assisted ventilated front and solid rear disc brakes, anti-lock brakes
(ABS) with Electronic Brakeforce Distribution (EBD) and Brake Assist, daytime
running lights, Dynamic Stability Control (DSC), a Traction Control System
(TCS), hill launch assist, a fold-away brake pedal assembly, a trunk
entrapment release system, a tire pressure monitoring system (TPMS),
three-point safety belts for all seating positions, front seatbelt
pretensioners with force limiters as well as Lower Anchors and Tethers for
Children (LATCH).  

i Touring models feature a Blind Spot Monitoring (BSM) system and Rear Cross
Traffic Alert (RCTA) as standard equipment with the Smart City Brake Support
(SCBS) system available as an option.  i Grand Touring models feature BSM and
SCBS systems as standard equipment as well as RCTA and an Adaptive
Front-lighting System (AFS).  Forward Obstruction Warning (FOW), Lane
Departure Warning System (LDWS) and High Beam Control (HBC) are available as
part of an optional package.

Mazda North American Operations is headquartered in Irvine, Calif., and
oversees the sales, marketing, parts and customer service support of Mazda
vehicles in the United States and Mexico through nearly 700
dealers.  Operations in Mexico are managed by Mazda Motor de Mexico in
Mexico City.  For more information on Mazda vehicles, including photography
and B-roll, please visit the online Mazda media center at
www.mazdausamedia.com. 

^[1]  Starting price is manufacturer's suggested retail price (MSRP) for
lowest trim level. MSRP does not include $795 destination charge (Alaska
$840), title, taxes, license, options and dealer charges. Actual prices set by
dealer and may vary.

^[2]  SKYACTIV is a registered trademark of Mazda Motor Corporation (MC).

SOURCE Mazda North American Operations

Website: http://www.mazdausa.com
Contact: Beverly Braga, Mazda North American Operations, +1-949-727-6751, Eric
Booth, Mazda North American Operations, +1-949-727-6144
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