Kia Motors America Announces All-Time Best Full-Year Sales And U.S. Market
Share For 2012
U.S. Sales Exceed 500,000 Vehicles for First Time in Company History; U.S.
Market Share Increases for 18th Consecutive Year
IRVINE, Calif., Jan. 3, 2013
IRVINE, Calif., Jan. 3, 2013 /PRNewswire/ -- Kia Motors America (KMA), which
previously announced it had surpassed its best-ever full-year sales total in
less than 11 months, today reported all-time record sales in 2012 of 557,599
vehicles, a 14.9-percent increase over the previous best-ever mark set in
2011. As one of the fastest-growing car companies in the U.S. over the last
five years, December sales of 39,178 units helped to extend KMA's streak of
annual market share increases to 18 years.
KMA's sales were led throughout 2012 by the U.S.-built* Optima and that trend
continued as the December total of 12,008 units helped the popular midsize
sedan become the first Kia nameplate to top 150,000 annual sales. Together
with the popular Sorento CUV – also built at Kia Motors Manufacturing Georgia
(KMMG) – Kia's U.S.-built* vehicles represented more than 40-percent of last
year's record-setting volume.
"2012 was an historic year filled with a number of important achievements for
the Kia brand including our 18^th straight annual market share increase,
surpassing the 500,000 unit mark for the first time, and the sale of the four
millionth Kia vehicle in the U.S.," said Byung Mo Ahn, group president and CEO
of KMA and KMMG. "Kia is advancing value to new levels of sophistication by
combining world-class automotive design, cutting-edge technologies and premium
amenities with affordable pricing, and the brand's maturation process will
continue this year with seven all-new or significantly redesigned vehicles
scheduled to arrive in our showrooms over the next 12 months."
About Kia Motors America
Kia Motors America is the marketing and distribution arm of Kia Motors
Corporation based in Seoul, South Korea. KMA offers a complete line of
vehicles through more than 765 dealers throughout the United States and serves
as the "Official Automotive Partner" of the NBA and LPGA. In 2012, KMA
recorded its best-ever annual sales total and gained U.S. market share for the
18th consecutive year. Kia is poised to continue its momentum and will
continue to build the brand through design innovation, quality, value,
advanced safety features and new technologies.
Information about Kia Motors America and its full vehicle line-up is available
at its website – www.kia.com. For media information, including photography,
MONTH OF DECEMBER YEAR-TO-DATE
Model 2012 2011 2012 2011
Rio 2,343 2,155 40,275 20,111
Spectra - - - -
Forte 4,276 4,730 75,681 76,295
Optima 12,008 10,704 152,399 84,590
Amanti - 3 - 8
Sportage 1,696 3,617 36,357 47,463
Sorento 10,967 10,663 119,597 130,235
Sedona 711 1,865 17,512 24,047
Rondo - 2 - 47
Borrego - 27 - 429
Soul 7,177 9,624 115,778 102,267
Total 39,178 43,390 557,599 485,492
* The Sorento and Optima GDI (EX Trims and certain LX Trims only) and GDI
Turbo are built in the United States from U.S. and globally sourced parts.
 Based on 5-year cumulative growth between 12-month retail sales for
periods ending November 2007 and November 2012 of all U.S. automotive brands.
SOURCE Kia Motors America
Contact: Scott McKee, +1-949-468-4813, firstname.lastname@example.org; or Amy Corsinita,
Zeno Group for Kia Motors America, +1-949-468-4818,
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