Honda Canada Reports Annual Sales for 2012

Civic Remains on Top as Canada's Best-Selling Car for 15(th) Consecutive Year;
CR-V Achieves Annual Sales Record and #1 Import SUV Status
Honda Canada Inc. reports best yearly sales since 2008 
MARKHAM, ON, Jan. 3, 2013 /CNW/ - With sales of 64,962 units in 2012, Honda 
Civic retained its position as Canada's best-selling passenger car for an 
impressive 15th consecutive year, with a wide margin over its nearest 
competitor. Since 1973, about 1.7 million Honda Civics have been sold in 
Canada, making Civic a leader in the Canadian automotive landscape. All 
Civics sold in Canada, except the Civic Hybrid, are built at the Honda of 
Canada Mfg. assembly plants in Alliston, Ontario. 
"First and foremost, we thank the thousands of Canadians who supported Honda 
Civic models this past year, making it the number one selling passenger car in 
Canada for the fifteenth consecutive year," said Jerry Chenkin, executive vice 
president of Honda Canada Inc. "Their vote of confidence in Civic 
underscores its strong value with top-of-class fuel efficiency, safety 
features and fun-to-drive personality." 
Combined 2012 sales of 148,712 units by Honda and Acura divisions of Honda 
Canada Inc, is a sizable 21% increase over 2011 and represents the company's 
best yearly sales results since 2008. The Honda Automobile Division reported 
2012 sales of 131,558 units, up 22% over last year and the Acura Division 
reported annual sales of 17,154 units, up 12% over 2011 sales. 
Yearly sales record summary: 


    --  Honda CR-V had a best year with 33,339 sales versus the
        previous best year in 2011 with 25,076 sales.  This record
        allowed CR-V to regain its position as the number one-selling
        import SUV in Canada.
    --  Pilot had a best year with 5,807 sales versus the previous best
        year in 2008 with 5,564 sales.
    --  RDX had a best year with 4,726 sales versus the previous best
        year in 2007 with 4,104 sales.

"Honda's strong 2012 sales growth can be attributed to both product supply 
stabilization and successful launches of our core product pillars, namely 
CR-V, Accord and Civic," said Chenkin. "Canadian consumers have embraced 
Honda and Acura products in 2012, which we believe will be sustained, as we 
continue to launch safe, fun-to-drive and fuel-efficient products in 2013."

Combined December sales of 13,208 units by Honda and Acura divisions of Honda 
Canada Inc, represented a 19% increase over last year's sales. The Honda 
Automobile Division reported December sales of 11,405 units, up 20% from last 
year, led by record sales of Honda Fit (up 982%) Civic (up 21%), Accord (up 
179%), CR-V (5%) and Pilot (up 19%). The Acura Division reported December 
sales of 1,803 units, up 17% from last year, led by strong sales of Acura RDX 
(up 13%) and MDX (up 52%).

Approximately 96% of the combined Honda and Acura vehicles sold in Canada in 
2012 were produced at the company's North American assembly plants, unchanged 
from 2011.

Honda Canada Inc. has sold more than 3.7 million Honda and Acura passenger 
cars and light-duty trucks in Canada since 1973. Honda Canada has invested 
more than $2.6 billion in Canada, and annually sources nearly $1.1 billion in 
goods and services from Canadian suppliers.

Maki Inoue (905) 888-4416

SOURCE: Honda Canada Inc.

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CO: Honda Canada Inc.
ST: Ontario
NI: AUT ERN 

-0- Jan/03/2013 19:27 GMT


 
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