Cobra Electronics Kicks Off Another Year of Product Innovation

Cobra Electronics Kicks Off Another Year of Product Innovation at
2013 International CES 
CHICAGO, IL -- (Marketwire) -- 01/02/13 --  Cobra Electronics
Corporation (NASDAQ: COBR), the leading designer and marketer of
award-winning automotive, mobile and consumer electronics, today
announced it will unveil its latest CE product innovations for 2013
at the upcoming International CES in Las Vegas, taking place January
8-11 at the Las Vegas Convention Center. Last year over 156,000
people attended CES, the consumer electronics industry's must-attend
event, and this year Cobra will showcase its entire new product line
including a new rendition of the industry's most popular and
innovative radar/laser/camera detector -- the Cobra iRadar(R)
ATOM(TM). Attendees will also get a first look at Cobra AirWave(TM),
Cobra's 2013 lineup of SPX Radar Detectors, Two-Way Radios and the
new Cobra HH500 Floating VHF Marine Radio. Cobra will also showcase
its 2013 CES Design and Engineering Innovation Award-winning iRadar
Where to Find Us at CES: 
Attendees can find Cobra Electronics at two booth locations
throughout the show as follows:
 Main Booth #9417, Central Hall  
iLounge Booth #4937, North Hall 
Press Event Schedule/Locations: 
Cobra Electronics will also take part in two of the leading press
events at 2013 International CES: 

--  CES Unveiled, The Official Press Event of the International CES from
    4-7 p.m. on Sunday, January 6 in the South Seas Ballroom C at Mandalay
--  Pepcom's 2013 Digital Experience! on January 7 from 7-10:30 p.m. in
    the Grand Ballroom at The MGM Grand Hotel.

New Products from Cobra in 2013: 
Cobra representatives will be on-hand throughout the week's events to
preview all of its leading-edge automotive, mobile and consumer
electronics innovations for 2013 including: 
Cobra iRadar(R) ATOM - Radar/Laser/Camera Detector 

--  The Cobra iRadar ATOM is the most innovative, user-friendly and
    technologically advanced radar/laser/camera detection system on the
    market that employs highly miniaturized ultra high performance
    components, making it the smartest detection system with the smallest
    footprint in the industry. The iRadar ATOM is 35 percent smaller and
    features double the detection performance of the iRadar 200. The unit
    shares alerts in real time when paired with the iRadar app, and allows
    users to connect to the iRadar community to report and warn other
    nearby users of live police, caution areas, photo enforcement areas
    and much more. The Cobra iRadar Community is approaching one million
    app downloads, with an average of more than one million user reports
    per month.

Cobra AirWave(TM) 

--  The Cobra AirWave is a portable Bluetooth(R)-based music receiver
    that allows users to wirelessly stream audio from their
    Bluetooth-enabled smartphone or tablet devices to older generation
    home stereos, car stereos, or standalone speakers. Now, consumers can
    enjoy wireless audio on any of their older model stereo systems at a
    fraction of the cost of replacing them. What's more, users can
    experience today's music and premium sound quality while having the
    freedom to control their music from anywhere within Bluetooth range.

Cobra SPX Radar Line 

--  The Cobra SPX Radar Line includes three models -- the SPX 5300, SPX
    5400 and SPX 5500, all which include super-charged performance in a
    more compact unit size. The three models offer double the detection
    range with less false alerts, all at a highly affordable price. The
    SPX line features Auto Mute, LaserEye(TM) 360-degree laser
    detection, Intellimute/Intellimute Pro, UltraBright Data Display,
    five-level signal strength meter, and selectable city and highway
    modes. The SPX 5400 and SPX 5500 models come with Voice Alert for
    audio alerting, while the SPX 5500 features DigiView Data Display for
    bright and crisp display.

Cobra Two-Way Radio Line 

--  The Cobra Two-Way Radio line includes a powerful redesign of its 100
    series and the completely new 300 & 500 series. The models
    included in the entire line are the CX112, CXT145, CX312, CXT345,
    CXT390 and CXT545. This highly affordable line features extended range
    in a compact design with call alerts and Micro-USB charging
    capabilities. The Cobra Two-Way Radio 100 series are the most
    economical weather radio solutions on the market featuring Roger Beep
    and Power Saver Circuitry, while the 300 series models are designed
    for outdoor use and feature a 23-mile range, NOAA Weather/Emergency
    Radio and NOAA Auto All Hazards Alerts that allows Voice Activated
    Transmission for hands-free use. The waterproof Cobra CXT545 model
    features a 28-mile range with NOAA alerts, NOAA Weather/Emergency
    Radio, VibrAlert and hands-free voice-activated transmission.

2013 CES Innovations Award-Winning Product: 
Cobra iRadar S-Series 

--  The Cobra iRadar S-Series is the world's first under-the-hood radar
    detector to utilize Bluetooth connection to a smartphone. Once
    installed, the Cobra iRadar S-Series detector is completely invisible
    to prying eyes. The detection unit is discreetly installed in the
    engine compartment of a vehicle via a simple installation procedure
    since it wirelessly communicates via Bluetooth to the free iRadar
    companion app inside the automobile. Much like the Cobra iRadar 200,
    the free iRadar app allows S-Series users access to the iRadar
    Community to share valuable reports regarding live police, camera
    enforcement locations, dangerous intersections and other caution
    areas. Cobra iRadar and the new under-the-hood S-Series takes smart
    detection, driver situation awareness, and safety to the next level.

For press information on all Cobra products please visit 
About Cobra Electronics: 
Cobra Electronics is a leading global designer and marketer of
communication and navigation products, with a track record of
delivering innovative and award-winning products. Building upon its
leadership position in the GMRS/FRS two-way radio, radar detector and
Citizens Band radio industries, Cobra identified new growth
opportunities and has aggressively expanded into the marine market
and has expanded its European operations. The Consumer Electronics
Association, Forbes and Deloitte & Touche have all recognized Cobra
for the company's innovation and industry leadership. To learn more
about Cobra Electronics, please visit the Cobra site at 
 Follow Cobra on Twitter at and Like Us at 
Media Contacts:
Chelsea Denissen
Skyya Communications
(952) 746-1310 
Chris Kooistra
Cobra Electronics
(773) 972-0691 
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