Jiayuan Announces Appointment of Rose Gong as Non-executive Co-Chairman

   Jiayuan Announces Appointment of Rose Gong as Non-executive Co-Chairman

PR Newswire

BEIJING, Dec. 24, 2012

BEIJING, Dec. 24, 2012 /PRNewswire-FirstCall/ -- Jiayuan.com International
Ltd. ("Jiayuan" or "the Company") (NASDAQ: DATE), operator of the largest
online dating platform in China, today announced that its board of directors
has approved the appointment of Ms. Haiyan ("Rose") Gong as non-executive
co-Chairman, alongside Jiayuan's existing Chairman Mr. Yongqiang Qian,
effective from Monday, December 24th, 2012. As of that date, Ms. Gong will no
longer hold the position of co-CEO of Jiayuan.

The company also announced that Mr. Linguang Wu, who currently serves as
co-CEO of Jiayuan, has been appointed as a director of the board, effective
immediately.

Mr. Yongqiang Qian, Chairman of the board of directors of Jiayuan, commented,
"As a pioneer of online dating in China, over the past decade Rose has helped
innumerable singles find love and, in the process, established Jiayuan as
China's undisputed industry leader. Due to Rose's efforts, today Jiayuan
enjoys a widely recognized brand and reputation for quality and innovation.
Looking ahead, Rose will focus on guiding Jiayuan's long-term strategic
direction while Linguang will continue to lead the company's day-to-day
management and operations."

"I am honored to accept this new assignment and would like to thank Yongqiang
and the other board members for giving me this opportunity," said Ms. Rose
Gong, founder and non-executive co-Chairman of Jiayuan. "Building on our solid
industry leadership, I look forward to helping drive the future development of
Jiayuan and to strengthening the company's position for the next stage of our
growth. I am confident that Jiayuan will have a prosperous future as we
maintain our focus on providing the best online and mobile platforms to help
marriage-minded singles find love."

About Jiayuan

Jiayuan.com International Ltd. ("Jiayuan") (NASDAQ: DATE) operates the largest
online dating platform in China. Jiayuan is committed to providing a trusted,
effective, and user-focused online dating platform that addresses the dating
and marriage needs of China's rapidly growing urban singles population.
According to iResearch, Jiayuan.com ranked first in terms of number of unique
visitors and time spent among all online dating websites in China in 2011.
Every two of Jiayuan's American Depositary Shares represent three ordinary
shares.

For more information, please visit http://ir.jiayuan.com.

Forward-Looking Statements

This press release contains forward-looking statements. These statements are
made under the "safe harbor" provisions of the U.S. Private Securities
Litigation Reform Act of 1995. These forward-looking statements can be
identified by terminology such as "will," "expects," "anticipates," "future,"
"intends," "plans," "believes," "estimates," "confident" and similar
statements. Jiayuan may also make written or verbal forward-looking statements
in its periodic reports to the U.S. Securities and Exchange Commission, in its
annual report to shareholders, in press releases and other written materials
and in verbal statements made by its officers, directors or employees to third
parties. Statements that are not historical facts, including statements about
our beliefs and expectations, are forward-looking statements. Forward-looking
statements involve inherent risks and uncertainties. A number of factors could
cause actual results to differ materially from those contained in any
forward-looking statement, including but not limited to the following: our
growth strategies; our future business development, including development of
new products and services; our ability to attract and retain users;
competition in the Chinese online dating markets; changes in our revenues and
certain cost or expense items as a percentage of our revenues; the outcome of
any litigation or arbitration; the expected growth of the number of Internet
and broadband users in China; Chinese governmental policies relating to the
Internet and online dating websites and general economic conditions in China
and elsewhere. Further information regarding these and other risks is included
in our documents filed with the U.S. Securities and Exchange Commission.
Jiayuan does not undertake any obligation to update any forward-looking
statement, except as required under applicable law. All information provided
in this press release is as of the date of the press release, and Jiayuan
undertakes no duty to update such information, except as required under
applicable law.

For investor and media inquiries, please contact:

Beijing

Shirley Zhang
Jiayuan.com International Ltd.
+86 (10) 6442-2321
ir@jiayuan.com

Yue Yu
Brunswick Group LLP
+86 (10) 5960-8600
jiayuan@brunswickgroup.com

SOURCE Jiayuan.com International Ltd.

Website: http://www.Jiayuan.com