Chairman and CEO Marc Benioff to Keynote 2013 International CES Chairman and CEO Marc Benioff to Keynote 2013 International CES

World's Top Brands Including American Express, AT&T, The Coca Cola Co.,
Samsung Telecommunications, and Unilever to join Benioff to Discuss How
Companies Can Connect with Customers in Entirely New Ways Through Social and
Mobile Cloud Computing

PR Newswire

SAN FRANCISCO, Dec. 21, 2012

SAN FRANCISCO, Dec. 21, 2012 /PRNewswire/ (NYSE: CRM), the
enterprise cloud computing company, today announced Chairman and CEO Marc
Benioff will deliver the Brand Matters Keynote at the 2013 International CES,
the world's largest annual innovation event. This year the Brand Matters
keynote will focus on "Marketing in the Cloud," and will take place at 11 a.m.
on January 9, 2013 at the LVH Theater within the Las Vegas Hotel & Casino
(LVH) in Las Vegas.


Benioff will discuss how social and mobile cloud computing is transforming

In addition, Benioff will be joined by marketing leaders from top brands
including American Express' Josh Silverman, AT&T's Michael Bowling, The Coca
Cola Co.'s Joe Tripodi, Samsung Telecommunications' Brian Wallace and
Unilever's Keith Weed in a discussion moderated byMichael Kassan, chairman
and CEO of MediaLink.

Additional resources:

  oVideo of the keynote will be available on the CES website following the
  oLive audio of the keynote will be available via
  oVisit the Salesforce Social Media Command Center at the start of the CES
    Instawalk, outside of the North Hall, Booth #4906
  oJoin the conversation on the future of marketing on Twitter with
  oTo see what topics are trending at the conference and much more, please
    read our blog:
  oFind more information on Salesforce Marketing Cloud at:
  oLike Salesforce Marketing Cloud on Facebook:
  oFollow @Salesforce, @MarketingCloud and #marketingcloud on Twitter


Founded in 1999, is the enterprise cloud computing leader.
Using's social and mobile cloud technologies, companies can
connect with customers, partners and employees in entirely new ways. Based on's real-time, multitenant architecture, the company's platform
and apps give customers the tools to create a social front office and
revolutionize the way they sell, service, market, collaborate, work, and

  oGrow your business with the world's #1 sales app, Salesforce Sales Cloud.
  oDeliver amazing customer service with the award-winning Salesforce Service
  oListen, engage, advertise, and measure social media marketing with the
    Salesforce Marketing Cloud.
  oAchieve breakthrough collaboration and productivity with Salesforce
  oAlign, motivate and drive performance with Salesforce
  oBuild social and mobile cloud apps on the Salesforce Platform and extend
    success with the world's leading enterprise app marketplace, the

Any unreleased services or features referenced in this or other press releases
or public statements are not currently available and may not be delivered on
time or at all. Customers who purchase applications should make
their purchase decisions based upon features that are currently available. has headquarters in San Francisco, with offices in Europe and
Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM."
For more information please visit, or call

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herein may be trademarks of their respective owners.


Contact: Andrew Schmitt,, +1-415-778-3171,
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