YOU On Demand Provides Year-End Update And Outlines Plans For 2013

      YOU On Demand Provides Year-End Update And Outlines Plans For 2013

PR Newswire

NEW YORK, Dec. 21, 2012

NEW YORK, Dec.21, 2012 /PRNewswire/ --YOU On Demand Holdings, Inc. (NASDAQ:
YOD) ("YOU On Demand") China's leading national Pay-Per-View (PPV) and Video
On Demand (VOD) platform, summarized its 2012 business accomplishments and
announced several business initiatives for 2013.

2012 Highlights

  oSigned content deals with Disney Media Distribution, Paramount Pictures,
    NBCUniversal, Lionsgate, Magnolia Pictures, Miramax, 3Net, Gravitas, K2
    Communications, 3D Content Hub and Screen Media Ventures
  oIncreased distribution from 3 million to 13.2 million homes passed
    nationally in China
  oSecured exclusive Video On Demand (VOD) rights to China Home Cinema's full
    movie catalogue
  oSigned distribution deal with the first internet television platform
    approved by China's State Administration of Radio, Film and Television

2013 Business Initiatives

  oIncrease homes passed from 13.2 million to 30 million by the end of 2013
  oJanuary launch of entire YOU On Demand suite of products:

       oTVOD: YOU On Demand (Premium Window New Releases & Library Hollywood
         Titles)
       oSVOD: YOU Cinema On Demand (Hollywood Library Titles) & CHC Cinema On
         Demand (Chinese Domestic Titles)

  oJanuary launch of our first marketing campaign which will target the
    2-week celebration of the Chinese New Year
  oLaunch of additional SVOD offerings:

       oYOU Kids On Demand featuring hundreds of hours of the best kids
         content from the top networks
       oYOU 3D On Demand featuring dozens of high quality 3D movies,
         documentaries and television shows

"2012 was a very productive year as we continued to buildour YOU On Demand
platform and exceeded both our content and distribution goals," said Shane
McMahon, Chairman and CEO of YOU On Demand. "We are looking forward to a
successful 2013 with increased VOD revenue from our full range of TVOD and
SVOD offerings."

About YOU On Demand Holdings, Inc.

YOU On Demand is the leading national Pay-Per-View and Video On Demand
platform in China. The Company offers high quality premium content to
customers across China through its Near Video On Demand (NVOD), Video On
Demand (VOD) and Subscription Video On Demand (SVOD) services. The Company
consists of a portfolio of businesses that include alliances with leading
media operators, comprehensive end-to-end content delivery, an exclusive
billing solution, governmental partnerships and approvals, and value added
services.

YOU On Demand has secured strategic partnerships with the largest media
entities in China, and has a highly experienced management team with a strong
background in Cable, Television, Media and Telecom. The company is
headquartered in New York, NY, with its China headquarters in Beijing. For
more information, visit http://www.yod.com.

SafeHarbor Statement

This press release contains certain statements that may include "forward
looking statements." All statements other than statements of historical fact
included herein are "forward-looking statements." These forward looking
statements are often identified by the use of forward-looking terminology such
as "believes," "expects" or similar expressions, involve known and unknown
risks and uncertainties. Although the Company believes that the expectations
reflected in such forward-looking statements are reasonable, they do involve
assumptions, risks and uncertainties, and these expectations may prove to be
incorrect. You should not place undue reliance on these forward-looking
statements, which speak only as of the date of this press release. The
Company's actual results could differ materially from those anticipated in
these forward-looking statements as a result of a variety of factors,
including those discussed in the Company's periodic reports that are filed
with the Securities and Exchange Commission and available on its website
(http://www.sec.gov). All forward-looking statements attributable to the
Company or persons acting on its behalf are expressly qualified in their
entirety by these factors. Other than as required under the securities laws,
the Company does not assume a duty to update these forward-looking statements.

CONTACT:

Jason Finkelstein

YOU On Demand

212-206-1216

Jason.Finkelstein@yod.com



SOURCE YOU On Demand Holdings, Inc.

Website: http://www.yod.com