I stopped - the Facebook and Mobile App That Will Free you of Smoking, Binging and Other Addictions and Bad Habits

I stopped - the Facebook and Mobile App That Will Free you of Smoking, Binging
                     and Other Addictions and Bad Habits

PR Newswire

TEL AVIV, Israel, December 20, 2012

TEL AVIV, Israel, December 20, 2012 /PRNewswire/ --

Israel-Russian software offers new opportunities for large virtual support
group that willingly recruits your Facebook friends to become part of your
support ecosystem

The I stoppedFacebook application (https://www.facebook.com/istopapp) -
developed by the Israel-Russian Score Plug quartet, founders of the successful
dating application DatingIL - harnesses the power of the social web to help
you kick any disturbing addiction and hold it at bay.

 (Photo: http://photos.prnewswire.com/prnh/20121220/586069 )

Worldwide today over 60 million people define themselves as 'addicts' -
addicted to cigarettes, to food, to sex, to games, etc.

I stopped is based on a simple and smart method that works - 'positive peer
pressure'. Using the influence and support of our family, friends and peers to
support our decision to kick addictions and bad habits.

I stopped will share your wise decision with your Facebook friends, match you
up with others like you, track on your behalf your recovery process, and
monitor your progress. Furthermore, it will also encourage a little friendly
competition between you and other addicts on your journey toward recovery.

According to psychologist Rachel Greenberg, "the element of sharing and group
support has been proven thousands of times in the past as being especially
effective in kicking addictions, small and large alike. There is a reason AA
(Alcoholics Anonymous) has become a huge international organization helping
alcoholics and drug addicts worldwide to get clean," she explains. She further
added, "Research has shown that a support group has a lot of power, both in
spurring its members, as well as in creating a commitment towards the rest of
the group members, to get clean and stay clean."

"My friend quit smoking thanks to one of the HMO's groups," explains
Melenboim. "She posted a picture of her graduation certificate on Facebook,
received a lot of responses and likes and these gave her the strength to
continue. This app is based on the same principle - you commit in front of
everyone you know. This provides you with motivation, but also with a strong
commitment to stick to your decision. No one wants to disappoint their friends
and loved ones."

Since going live on Facebook less than three weeks ago, I stopped already
gained over 10,000 likes and counting . . .


Melenboim Tal

SOURCE Score Plug quartet
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