Five Career Predictions for 2013: Apollo Research Institute identifies workplace trends and job opportunities

    Five Career Predictions for 2013: Apollo Research Institute identifies
                    workplace trends and job opportunities

PR Newswire

PHOENIX, Dec. 18, 2012

PHOENIX, Dec. 18, 2012 /PRNewswire/ --Although more than 27 million (one out
of every six) Americans are now out of work or underemployed, Apollo Research
Institute identifies six areas of the economy that offer job growth and
provide a snapshot of the new economy.

"We see job growth ahead in 2013 – and in some surprising places," said Dr.
Tracey Wilen-Daugenti, Vice President and Managing Director, Apollo Research
Institute. "In addition, we find women are advancing organizations and the
economy as they forge innovative career paths and start new businesses."

Based on extensive environmental scanning and two years of research for its
forthcoming book, Women Lead: Career Perspectives from Workplace Leaders,
Apollo Research Institute  identifies which fields will offer job
opportunities, and four other career trends for 2013:

1. Six sectors will offer on-ramps to career growth

Six career areas provide a snapshot of the new economy: business services,
education, healthcare, IT, nonprofits, and manufacturing. Healthcare, the
fastest-growing sector in the nation, offers obvious opportunities, but less
intuitive choices such as nonprofits—which will need a projected 80,000 senior
managers a year by 2016—also offer attractive prospects.

2. Women's career paths will zig and zag

Fifty-eight percent of women describe their career path as "nonlinear," and
nearly 90% of women executives and managers shift careers in midlife. As women
and younger workers look for new ways to blend work, family and other life
pursuits, the career ladder will gave way to a labyrinth of stops, starts, and
lateral moves.

3.Career credentials will be under real-time scrutiny

Instant fact-checking and counter-claims on social media are not just limited
to political scandals and natural disasters. Lying on your resume can hamper
your job prospects, but some studies indicate more than 40% of employment
applications contain false credentials. Today's workers must present
themselves factually and appropriately online, and provide proper attribution
for their work.

4. Women will use their tech-savvy at work and home

A look at technology adoption among women, including in the over-50 age group,
smashes the stereotype of men as the primary techies. Women spend 30% more
time on social networking sites than men, and mobile social usage is 55%
female. Women will increasingly lean on high-tech help to start businesses,
enter STEM fields, and manage home-related tasks.

5. Work and education will intertwine

The competition for skilled workers provides an incentive to keep learning, on
and off the job. Workers will pursue certifications, degrees, technical
training, and leadership development to keep their skills current, and will
look for internships, apprenticeships, and job rotations to gain hands-on
experience.

About Apollo Research Institute

Apollo Research Institute is a nonpartisan research division of Apollo Group,
Inc. Apollo Research Institute conducts research on issues of critical
importance to higher education and the workforce, and provides research-based
recommendations to help leaders ensure today's workers remain employable
tomorrow. Visit www.apolloresearchinstitute.org.

About Apollo Group, Inc.

Apollo Group, Inc. is one of the world's largest private education providers
and has been in the education business for more than 35 years. The Company
offers innovative and distinctive educational programs and services both
online and on-campus at the undergraduate, master's and doctoral levels
through its subsidiaries: University of Phoenix, Apollo Global, Institute for
Professional Development and College for Financial Planning. The Company's
programs and services are provided in 40 states and the District of Columbia;
Puerto Rico; Latin America; and Europe, as well as online throughout the
world.

For more information about Apollo Group, Inc. and its subsidiaries, call (800)
990-APOL or visit the Company's website at http://www.apollogrp.edu.

SOURCE Apollo Research Institute

Website: http://www.apolloresearchinstitute.org
Contact: John Scally, Padilla Speer Beardsley, +1-212-421-8325,
JScally@padillaspeer.com
 
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