MSLGROUP Hires Stephanie Agresta, a Top Social Media Talent

         MSLGROUP Hires Stephanie Agresta, a Top Social Media Talent

Will Have Global Social & Digital Responsibilities

PR Newswire

NEW YORK, Dec. 17, 2012

NEW YORK, Dec. 17, 2012 /PRNewswire/ --MSLGROUP has appointed Stephanie
Agresta as a global director and leader of social media and digital, based in
North America. Agresta will report to Renee Wilson, president of MSLGROUP
North America, and will work in partnership with leaders around the global
network on social and digital vision, strategy and talent. She will help
drive business growth, and will oversee the digital strategists, social and
digital tools, processes and services across North America.

Agresta was most recently EVP, Managing Director of Social Media for the
public relations firm Weber Shandwick where she had experience scaling digital
PR services across the firm's global network. She is a recognized thought
leader in digital and social media.

Agresta's joining MSLGROUP is a big step forward, according to Wilson. "We
are committed to being a social and digital leader. Not only is Stephanie one
of the top social media specialists in our industry, she is one of the most
influential. Our entire organization is looking forward to partnering with
Stephanie," said Wilson.

Olivier Fleurot, CEO of MSLGROUP, said, "Working with our digital teams across
the network, Stephanie is going to play a big part in taking our clients
around the world to the next level of social and digital innovation -
transforming their businesses to maximize engagement and success in today's
changing global economy."

Stephanie Agresta has been recognized as both a thought leader and hands-on
counselor in social and digital media for 15 years. In the course of her
career, Agresta has been instrumental in developing digital and social media
initiatives for major brands such as Samsung, Unilever, PepsiCo, Microsoft, HP
and P&G. Prior to joining Weber Shandwick, she served as EVP, Digital
Strategy and Social Media for Porter Novelli.

"There is tremendous potential at MSLGROUP for me to shape the social and
digital organization for the agency of the future. With tremendous
enthusiasm, I look forward to working with Renee and leaders across the
globe," said Agresta.

In 2008 she launched "Bloggers Lounge," a networking hub for digital media
influencers at the SXSW conference. Agresta also partnered with Brian Solis,
author and analyst, to start the social media event brand, The TechSet. She
began her career with iVillage.com, one of the first sites to build an online
community.

In 2004 Stephanie founded Stephanie Agresta Consulting, a digital marketing
firm that forged partnerships with noted digital thought leaders and emerging
technology companies. 

A popular speaker at industry events, Agresta has presented at SXSW, New Media
Expo, BlogHer, PR News, WOMMA and Mashable conferences. She serves on the
Board of Directors of the Social Media Advertising Consortium (SMAC). In
2010, she was named to PR Week's "40 under 40" roster. Her first book,
Perspectives on Social Media Marketing, co-authored with B. Bonin Bough, was
released in October 2010.

About MSLGROUP
MSLGROUP is Publicis Groupe's strategic communications and engagement group,
advisors in all aspects of communication strategy: from consumer PR to
financial communications, from public affairs to reputation management and
from crisis communications to event management. With more than 3,700 people,
its offices span 22 countries. Adding affiliates and partners into the
equation, MSLGROUP's reach increases to 4,000 employees in 83 countries. Today
the largest PR network in EMEA, Greater China and India, the group offers
strategic planning and counsel, insight-guided thinking and big, compelling
ideas – followed by thorough execution. Learn more about us at:
www.mslgroup.com + http://blog.mslgroup.com + Twitter + YouTube.

About Publicis Groupe
Publicis Groupe [Euronext Paris FR0000130577, part of the CAC 40 index] is the
third largest communications group in the world, offering the full range of
services and skills: digital and traditional advertising, public affairs and
events, media buying and specialized communication. Its major networks are Leo
Burnett, MSLGROUP, PHCG (Publicis Healthcare Communications Group), Publicis
Worldwide, Rosetta and Saatchi & Saatchi. VivaKi, the Groupe's media and
digital accelerator, includes Digitas, Razorfish, Starcom MediaVest Group and
ZenithOptimedia. Present in 104 countries, the Groupe employs 56,000
professionals.
www.publicisgroupe.com| Twitter:@PublicisGroupe | Facebook:
www.facebook.com/publicisgroupe

SOURCE MSLGROUP

Website: http://www.mslgroup.com
Contact: Michael Echter, michael.echter@mslgroup.com, +1-646-500-7914, or
Trudi Harris, trudi.harris@mslgroup.com, +33 (0)6 13 73 83 02
 
Press spacebar to pause and continue. Press esc to stop.