Remington® Celebrates 75 Years of Shaving
Trusted, Global Personal Care Brand Recognized for Pioneering Technology
Innovation, Highest Quality, Affordability and Style-Setting
MADISON, Wis. -- December 17, 2012
With a demonstrated commitment to helping men get ready since 1937, Remington®
today launches a celebration of its 75^th anniversary as an enduring, widely
trusted personal care brand that has consistently advanced technology and
style trends in shave and groom products for men and blazed a trail of
expertise and product superiority known around the world.
A division of Spectrum Brands Holdings, Inc. (NYSE: SPB), Remington® is
inviting consumers to join in the celebration of its shaving heritage,
highlighted by a week-long offering of outstanding product discounts starting
today and a special day of product giveaways on December 19 on
RemingtonReady’s Facebook page. Remington’s rich and colorful history can be
seen at www.remingtonproducts.com/75anniversary.
Men’s shaving has come a long way since its humble beginnings in 1937 when
Remington® launched its first electric shaver, the Model E. With a unique
turn-wheel, start-induction motor, the Model E quickly placed Remington® at
the pinnacle of razor technology. Shortly after came the introduction of
Remington’s first multi-head shaver, the Dual, in 1940 and the first cordless
shaver, the Lektronic, in 1960.
Remington’s latest and most popular shaving ranges are the R and F series, an
advanced collection of rotary and foil shavers featuring unique Pivot & Flex
technology, engineered for extreme precision and an ultra-comfortable shaving
Remington® has an established position at the cutting edge of technology,
creating superior products through the decades that help give men confidence
to be ready for anything – from the clean-cut look of the 1950s, to the
sideburns of the 1970s, and to the designer stubble of today’s modern man.
Remington’s 75-year expertise in shaving is testament to a brand dedicated to
quality, innovation and style.
Remington® is “How the World Gets Ready.” A global leader and manufacturer of
men’s and women’s grooming and styling products, Remington® is an innovator of
affordable hair care, electric shavers, wet shavers, wet shave products, and
body groomers and trimmers, and a subsidiary of Spectrum Brands Holdings. For
more information, visit www.remingtonproducts.com and
Facebook.com/RemingtonReady. Follow Remington® on Twitter at @RemReadyMan.
About Spectrum Brands Holdings, Inc.
Spectrum Brands Holdings, Inc., a member of the Russell 2000 Index,is a
global and diversified consumer products company and a leading supplier of
batteries, shaving and grooming products, personal care products, small
household appliances, specialty pet supplies, lawn & garden and home pest
control products, personal insect repellents and portable lighting. Helping to
meet the needs of consumers worldwide, the Company offers a broad portfolio of
market-leading, well-known and widely trusted brands including Rayovac®,
Remington®, Varta®, George Foreman®, Black & Decker®, Toastmaster®,
Farberware®, Tetra®, Marineland®, Nature’s Miracle®, Dingo®, 8-in-1®,
FURminator®, Littermaid®, Spectracide®, Cutter®, Repel®, Hot Shot® and Black
Flag®.Spectrum Brands Holdings' products are sold by the world's top 25
retailers and are available in more than one million stores in approximately
140 countries. Spectrum Brands Holdings generated net sales of approximately
$3.25 billion in fiscal 2012.For more information, visit
Photos/Multimedia Gallery Available:
Spectrum Brands Holdings, Inc.
Dave Prichard, 608.278.6141
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