Mitsui & Co Ltd: Partial Transfer of Shares in MIKUNI COCA-COLA BOTTLING CO., LTD. and Conclusion of Business Alliance

  Mitsui & Co Ltd: Partial Transfer of Shares in MIKUNI COCA-COLA BOTTLING
  CO., LTD. and Conclusion of Business Alliance

UK Regulatory Announcement

LONDON

This announcement is for our U.S. $5,000,000,000 Euro Medium Term Note
Programme.

Mitsui & Co., Ltd. (“Mitsui”, Head Office: Tokyo, President & CEO: Masami
Iijima) agreed to transfer a part of its shares in MIKUNI COCA-COLA BOTTLING
CO., LTD. (“MIKUNI CCBC”), 10,610,100 shares (22.0% of total voting rights),
to European Refreshments (“ER”), a wholly owned subsidiary of The Coca-Cola
Company (“TCCC”) for consideration of JPY 15.49 billion, JPY 1,460 per share,
and the share transfer agreement was concluded today.

Considering the realization of business integration of 4 Coca-Cola bottlers in
Kanto region including MIKUNI CCBC, and Mitsui’s corporate strategy to
optimize its business portfolio, Mitsui has decided to transfer a part of
common stocks of MIKUNI CCBC it holds to ER. In addition, to continue to
support the enhancement of enterprise value of MIKUNI CCBC after the share
transfer, Mitsui today concluded a business alliance agreement with MIKUNI
CCBC.

1. Change in the Shareholding of Mitsui in MIKUNI CCBC by the Anticipated
Share Transfer

Shares held by Mitsui before          17,239,699 shares (35.7% of total
transfer                               voting rights)
Shares to be transferred from Mitsui   10,610,100 shares
to ER
Shares held by Mitsui after transfer   6,629,599 shares (13.7% of total
                                       voting rights)
                                                                             

2. Corporate Profile of MIKUNI CCBC (as of September 30, 2012)

(1) Corporate Name          MIKUNI COCA-COLA BOTTLING CO., LTD.
(2) Representative           Motoyoshi Shiina, Representative Director,
                             President & CEO
(3) Address                  180, Kano, Okegawa, Saitama, Japan
(4) Date of Establishment    August 14, 1963
(5) Business Activities      Manufacturing and distribution of soft drinks
(6) Number of Employees      1,761 (as of December 31, 2011)
(Consolidated)
(7) Amount of Capital        JPY 5,407 million
(8) Shares Outstanding       53,555,732 shares
                             

3. Corporate Profile of TCCC (as of September 30, 2012)

(1) Corporate Name         The Coca-Cola Company
(2) Representative          Chairman of the Board and Chief Executive Officer,
                            Muhtar Kent
(3) Address                 Atlanta, State of Georgia, USA
(4) Date of Establishment   September 5, 1919
(5) Business Activities     Distribution of non-alcoholic beverage (including
                            syrup)
(6) Amount of Capital       US$ 1,760 million
                            

4. Content of Business Alliance with MIKUNI CCBC

After execution of the share transfer, in order to support the enhancement of
enterprise value of MIKUNI CCBC, Mitsui will have a right to nominate 1
candidate for director and 1 candidate for corporate auditor on or after the
general shareholders meeting of MIKUNI CCBC for FYE December 2012 (scheduled
to be held in March 2013).

5. Schedule

(1) Execution Date of the Share Transfer          December 14, 2012
Agreement
(2) Execution Date of the Business Alliance        December 14, 2012
Agreement
(3) Closing Date of the Share Transfer             December 20, 2012 (planned)
                                                   

6. Future Outlook

Upon completion of this transaction, MIKUNI CCBC will be excluded from
Mitsui's associated company.

For further information, please contact:

Mitsui & Co., Ltd.

Investor Relations Division Tel: +81-3-3285-7910

Corporate Communications Division Tel: +81-3-3285-7618

Notice:

This announcement contains forward-looking statements. These forward-looking
statements are based on Mitsui's current assumptions, expectations and beliefs
in light of the information currently possessed by it and involve known and
unknown risks, uncertainties and other factors. Such risks, uncertainties and
other factors may cause Mitsui's actual results, financial position or cash
flows to be materially different from any future results, financial position
or cash flows expressed or implied by these forward-looking statements. These
risks, uncertainties and other factors referred to above include, but are not
limited to, those contained in Mitsui's latest Annual Securities Report and
Quarterly Securities Report, and Mitsui undertakes no obligation to publicly
update or revise any forward-looking statements. This announcement is
published in order to publicly announce specific facts stated above, and does
not constitute a solicitation of investments or any similar act inside or
outside of Japan, regarding the shares, bonds or other securities issued by
us.

For diagrams omitted, please see our homepage.
(http://www.mitsui.com/jp/en/release/2012/1199407_3607.html)

Contact:

Mitsui & Co Ltd