Goody Supports The Today Show Holiday Gift Drive for Eighth Consecutive Year
Goody Proudly Donated Styling Accessories to Children and Teens Nationwide
ATLANTA, Dec. 14, 2012
ATLANTA, Dec. 14, 2012 /PRNewswire/ -- Goody®, one of the most widely
recognized brands of hair accessories and styling tools in the world, is
pleased to announce its support of the 19^th annual Today Show Holiday Gift
Drive, through a donation of more than $200,000 of best-selling hairstyling
accessories to benefit children, teens and their families across the country
this holiday season. The donation was made on The Today Show, airing on
December 14, 2012.
"We are so proud to be a part of The Today Show Holiday Gift Drive again this
year," said Meverly Malixi, Brand Marketing Manager at Goody. "As we take part
in our eighth consecutive holiday season with this remarkable program, we find
each year brings more joy! Over the years, we have donated more than
$1,000,000 in Goody products to help make the holidays happier for kids around
the country who otherwise might not receive a gift. We love giving back to the
community and encourage everyone watching to do the same."
With this year's contribution, Goody is honored to provide long-lasting style
solutions for children of all ages. The generous donation consists of Goody
hair styling tools and accessories, including barrettes, headbands; the first
and only self-sticking barrette for girls, Goody Softies™; and the
revolutionary Goody QUIKSTYLE™ brush, which removes 30 percent of water to dry
hair faster, helping to speed up styling time.
Throughout the year, Goody makes a continued charitable effort working with
Girls on the Run to promote active, healthy lifestyles for girls, building
their self-confidence as they develop into young women. Goody's parent
company, Newell Rubbermaid, helps to improve communities around the world by
supporting worthy non-profit organizations with a focus on education,
including Junior Achievement and Kids in Need Foundation, through financial
and in-kind product donations, as well as employee volunteerism.
TODAY's Holiday Gift Drive reaches more than five million children through
over 200 organizations, and for many of these children, this is their primary
source of holiday gifts. The program has distributed nearly $325 million in
donations since 1994, providing gifts for impoverished children and teenagers
up to age 18 nationwide. Goody has been actively donating to this worthwhile
charity since 2004.
The Goody^® brand is part of Newell Rubbermaid's global portfolio of leading
brands. More than 100 years of innovation has made Goody the most
widely-recognized manufacturer of hair accessories and styling tools in the
world. Through proprietary brands such as Goody Simple Styles™, Slide-Proof^®,
Ouchless^®, Mosaic™, and ColourCollection™, Goody has introduced smart
innovations like the exclusive Spin Pin and QuikStyle™ brushes. With products
inspired by the latest designer trends and smart technologies, Goody offers an
inspiring range of hair accessories and styling tools. Goody and Newell
Rubbermaid are headquartered in Atlanta, Georgia. For more information, visit
Contact: Martha Miller, Creative Media Marketing, +1-212-979-8884,
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