SANDOW® Establishes Global Headquarters In New York City's Time-Life Building

SANDOW® Establishes Global Headquarters In New York City's Time-Life Building

Multiplatform Media Company Names Gensler as Designer of 40,000-Square Foot
Office Space, to Open Spring 2013

PR Newswire

NEW YORK, Dec. 12, 2012

NEW YORK, Dec.12, 2012 /PRNewswire/ --SANDOW® (sandow.com), a leader in
building multiplatform brands that meet at the intersection of luxury and
design, has signed a lease with Rockefeller Group for nearly 40,000 square
feet of space in Midtown Manhattan's iconic Time-Life Building, today
announced Adam I. Sandow, chairman and CEO, SANDOW. The company will occupy
the entire 17^th floor of the Time-Life Building, located at 1271 Avenue of
the Americas, and plans to open its new office in spring 2013.

(Logo:http://photos.prnewswire.com/prnh/20110627/FL26022LOGO)

SANDOW brands—which include NewBeauty, Interior Design, Worth, Fred Segal,
Luxe Interiors + Design, Culture + Commerce, Material ConneXion and
Furniture/Today Group—span digital and print media, licensing, consulting,
e-commerce/retail, business information and marketing services. The company,
which has grown to more than 400 employees in 14 offices around the world,
currently has more staff in New York City than anywhere else, including the
company's corporate headquarters in Boca Raton, Florida, where SANDOW recently
moved into a new 30,000 square foot, state-of-the-art new office.

SANDOW has selected Gensler, the award-winning architecture and design firm,
to design its new headquarters in New York. Cindy Allen, editor-in-chief of
Interior Design, the design industry's authority, is collaborating with Sandow
and Gensler on the look of the offices. The company worked with David Falk and
Jason Greenstein from Newmark Grubb Knight Frank, one of the world's leading
commercial real estate advisory firms, on its search.

"It was critical to find a single floorplate that would allow us to have all
of our brands in one place," added Sandow. "David and his team at Newmark did
an extraordinary job in leading us to one of the most iconic buildings in New
York, which will position us for our next phase of development."

Through a series of acquisitions and aggressive growth, SANDOW had increased
its headcount in New York by more than 600 percent since 2010, and had been
operating out of two separate Manhattan offices.

"The time had come for us to establish a global headquarters in New York City,
the heart of many of the industries our businesses exist in—such as beauty,
design, media, finance, and fashion," said Sandow. "Working with Gensler, our
goal is to create an innovative space that fuels collaboration and
cross-pollination among our brands, clients and partners."

The offices will feature the world's largest materials library created by
SANDOW subsidiary Material ConneXion, a global materials consultancy with
locations all over the world, from Milan to Shanghai. The library will house
more than 7,000 advanced and sustainable materials curated by the company's
worldwide team of material scientists and experts, led by Dr. Andrew Dent. In
addition, a gallery and event space will feature a rotating series of
exhibitions on art, materials and innovation throughout the year.

"On a daily basis, our company's cross-section of brands interacts with so
many creative minds from around the world—from industrial designers, to CEOs
of some of the world's largest luxury companies, as well as groundbreaking
architects and interior designers," said Michele Caniato, president of SANDOW
companies Culture + Commerce and Material ConneXion. "This new location will
serve as a place where all of this talent can converge, collaborate and help
stimulate innovation and new business ideas."

The space will also include a Fred Segal concept studio, designed to test and
mock up store designs, fixtures and merchandising ideas, and a
state-of-the-art video studio that will enable each brand to create in-house
video content to be distributed through various channels.

"We have so much to look forward to with fabulous new digs—designed by
Gensler, with whom we've had a very long relationship. The new space will give
us an exciting opportunity to create community and success together as a
company," said Interior Design's Cindy Allen.

About SANDOW®

Founded by visionary media entrepreneur Adam I. Sandow in 2003, SANDOW®
(sandow.com) is a leader in building multi-platform brands that inform,
inspire and engage highly coveted consumer and business audiences. Meeting at
the intersection of luxury and design, the SANDOW brands—all powered by
innovation—span digital and print media, licensing, consulting, e-commerce and
retail, business information and marketing services. Its diverse group of
companies allows SANDOW to strategically cross-pollinate and create unique
business models that help drive its aggressive growth. With more than 400
employees in 14 global offices, SANDOW brands include Culture + Commerce™,
Curator/™, Fred Segal®, Furniture/Today® Group, Interior Design®, Luxe
Interiors + Design®,  Material ConneXion™, NewBeauty®, Spalook.com™, Watch
Journal® and Worth®.

SOURCE SANDOW

Website: http://www.sandow.com
Contact: Jessica Kleiman, EVP, Communications of SANDOW, +1-212-842-1509,
jkleiman@sandow.com
 
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