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Madison County Court Denies Petition to Reopen Price Case



  Madison County Court Denies Petition to Reopen Price Case

Business Wire

RICHMOND, Va. -- December 12, 2012

Philip Morris USA (PM USA) today said that the Madison County Circuit Court
denied the plaintiffs’ request to reopen the Price “Lights” case.

“The trial court correctly recognized that the plaintiffs could not meet their
burden of proof to reopen the judgment,” said Murray Garnick, Altria Client
Services senior vice president and associate general counsel, speaking on
behalf of PM USA. “Specifically, the plaintiffs did not show that they would
have been successful before the Illinois Supreme Court.”

The U.S. Food and Drug Administration (FDA) now prohibits the use of “Lights”
and other descriptors unless a manufacturer receives authorization to use the
terms. The FDA began regulating tobacco products in 2009 with the passage of
the Family Smoking Prevention and Tobacco Control Act.

Contact:

ALCS Media Relations
(804) 484-8897
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