Nearly Half Of Americans Will Hit The Road For The December Holidays
TripAdvisor Survey Reveals 45 Percent Plan to Travel This Month, Up Three
Percent from 2011
NEWTON, Mass., Dec. 11, 2012
NEWTON, Mass., Dec. 11, 2012 /PRNewswire/ -- TripAdvisor^®, the world's
largest travel site* today announced the results of its December holiday
travel survey of more than 1,300 U.S. respondents. Forty-five percent of
travelers are planning to travel during the December holidays, up from 42
percent who did so last year.
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Of those taking trips,63 percent will travel for Christmas,31 percent will
do so for New Year's andfour percent will travel for Hanukkah. Sixty-one
percent of travelers will visit family for the December holidays, and 23
percent will visit friends.
Holly Jolly Journey
While driving is the primary mode of transportation among those traveling for
the December holidays this year (48 percent), fewer motorists plan to hit the
road than in 2011 (52 percent). Air travelers should expect longer lines at
the airports as 46 percent among those traveling plan to fly to their
destination, up from 42 percent last year.
Good Cheer in the Air
While airports will be bustling in late December, 62 percent acknowledged that
sky-high airfares affected their holiday travel plans. Of those affected:
1.51% - Booked their flight early
2.29% - Will drive to their destination instead of fly
3.5% - Still waiting for prices to come down
Silver and Gold Spend Trends
The economic outlook may be uncertain, however, 92 percent said the news of a
"fiscal cliff" will not prevent them from packing their bags and overall
spending will actually increase.
o42% will spend more on December holiday travel compared to 2011
o43% will spend the same on December holiday travel compared to last year
o15% will spend less on December holiday travel compared to last year
Among those traveling, 49 percent will spend $1,000 or more on their holiday
travel and 31 percent will spend at least $2,000.
Hunker Down for the Holidays
Forty-nine percent of travelers plan to stay at the home of family and
friends, 42 percent plan to hole up in a hotel, and nine percent will unwind
in a vacation rental.
Top Spots for Holiday Travel
The top U.S. cities travelers will visit during the December holidays,
according to the survey:
1.New York City
Shaking Off Holiday Stress
Forty-two percent of travelers report that they expect to be stressed by
traveling this holiday season – here are the top three ways they plan to cope:
1.40% - Will travel at off-peak hours
2.20% - Will load their smartphone or tablet with music, games or movies
3.14% - Will pay for accommodations rather than stay with friends or family
Festive Frustration and Santa Songs
oTwenty-seven percent cite airline delays and cancellations as the most
frustrating part of traveling for the holidays, while 20 percent are most
aggravated by inclement weather
oThe favorite holiday song to listen to while traveling is "White
oRespondents named "Santa Baby" the most annoying holiday song to listen to
Looking Ahead at 2013
oSeventy-three percent say they have already begun travel planning for 2013
"Despite the stresses of holiday travel, nearly half of U.S. respondents will
face unafraid the plans that they made to celebrate the festive season with
the ones they love," said Brooke Ferencsik, director of communications at
TripAdvisor^® is the world's largest travel site,* enabling travelers to plan
and have the perfect trip. TripAdvisor offers trusted advice from real
travelers and a wide variety of travel choices and planning features with
seamless links to booking tools. TripAdvisor branded sites make up the largest
travel community in the world, with more than 60 million unique monthly
visitors*, and over 75 million reviews and opinions. The sites operate in 30
countries worldwide, includingChina underdaodao.com. TripAdvisor also
includes TripAdvisor for Business, a dedicated division that provides the
tourism industry access to millions of monthly TripAdvisor visitors.
TripAdvisor, Inc. (NASDAQ: TRIP) manages and operates websites under 19 other
travel media brands, and together the sites attract more than 74 million
unique monthly visitors.** TripAdvisor, Inc.'s travel media brands include
www.airfarewatchdog.com, www.bookingbuddy.com, www.cruisecritic.com,
www.everytrail.com, www.familyvacationcritic.com, www.flipkey.com,
www.sniqueaway.com, www.smartertravel.com, www.tingo.com,
www.travel-library.com, www.travelpod.com, www.virtualtourist.com,
www.whereivebeen.com, and www.kuxun.cn.
*Source: comScore Media Metrix for TripAdvisor Sites, Worldwide, July 2012
**Source: comScore Media Metrix forTripAdvisor, Inc.and its subsidiaries,
Worldwide, July 2012
©2012 TripAdvisor, Inc. All rights reserved.
Contact: Julie Cassetina, +1-617-670-6529, firstname.lastname@example.org
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