Deutsche Bank Appointed as Depositary Bank for the Sponsored Level I American Depositary Receipt Program of Heineken Holding

  Deutsche Bank Appointed as Depositary Bank for the Sponsored Level I
  American Depositary Receipt Program of Heineken Holding N.V.

Business Wire

NEW YORK & AMSTERDAM -- December 11, 2012

Deutsche Bank today announced its appointment as depositary bank for the
non-capital raising sponsored Level I American Depositary Receipt (ADR)
program of Heineken Holding N.V. (Heineken Holding).

Heineken Holding heads the Heineken group. The object of Heineken Holding
pursuant to its Articles of Association is to manage or supervise the
management of the Heineken group and to provide services for Heineken N.V. It
seeks to promote the continuity, independence and stability of the Heineken
group, thereby enabling Heineken N.V. to grow in a controlled and steady
manner and to pursue its long-term policy in the interests of all
stakeholders.*

Akbar Poonawala, Head of Global Equity Services at Deutsche Bank said, “We are
delighted to be acting as depositary bank for Heineken Holding and look
forward to providing them with the highest level of service for their
newly-launched ADR program.”

*Source: Heineken Holding N.V. (December 2012)

About Deutsche Bank Trust & Securities Services

Deutsche Bank’s Trust & Securities Services business, part of Global
Transaction Banking, is one of the leading providers of trustee, agent,
depositary, registrar, SPV management and related services for a wide range of
financial structures and transactions. It is a leading depositary for American
and Global Depositary Receipts, providing value-added services to companies
raising capital in international markets or listing on the New York, NASDAQ,
London, Luxembourg, Singapore or NASDAQ Dubai stock exchanges by means of
depositary receipts. It also offers both mutual and alternative fund
administration and provides securities custody, clearing and agency lending
services from a global network spanning more than 30 markets. Additional
details are available on www.adr.db.com or www.tss.db.com.

This announcement appears as a matter of record only. This announcement has
been approved and/or communicated by Deutsche Bank AG New York.

American Depositary Receipts have been registered pursuant to the US
Securities Act of 1933 (the "Act"). The investment or investment service which
is the subject of this notice is not available to retail clients as defined by
the UK Financial Services Authority. This notice has been approved and/or
communicated by Deutsche Bank AG New York. The services described in this
notice are provided by Deutsche Bank Trust Company Americas (Deutsche Bank) or
by its subsidiaries and/or affiliates in accordance with appropriate local
registration and regulation. Deutsche Bank is providing the attached notice
strictly for information purposes and makes no claims or statement, nor does
it warrant or in any way represent, as to the accuracy or completeness of the
details contained herein or therein. This announcement appears as a matter of
record only. Neither this announcement nor the information contained herein
constitutes an offer or solicitation by Deutsche Bank or any other issuer or
entity for the purchase or sale of any securities nor does it constitute a
solicitation to any person in any jurisdiction where solicitation would be
unlawful. No part of this notice may be copied or reproduced in any way
without the prior written consent of Deutsche Bank. Past results are not an
indication of future performance. Copyright© December 2012 Deutsche Bank AG.
All rights reserved.

Issued by press department of   Internet: http://www.db.com
Deutsche Bank AG NY
60 Wall Street, New York, NY     http://www.db.com/press
10005
Phone +1 212 250 7171            E-Mail: press-media-relations.americas@db.com

Contact:

Deutsche Bank AG
Press & Media Relations
Duncan King, +1-212-250-4864
duncan.king@db.com
 
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