Broadcom BroadR-Reach Portfolio Achieves Full Automotive Qualification and Production Release
Broadcom BroadR-Reach Portfolio Achieves Full Automotive Qualification and
Production Release
Automotive-Qualified Solutions Enable Advanced Driver Safety and Infotainment
Features
PR Newswire
IRVINE, Calif., Dec. 11, 2012
IRVINE, Calif., Dec. 11, 2012 /PRNewswire/ --
News Highlights:
o BroadR-Reach^® portfolio certified to meet rigorous demands of global
automotive industry
o Achieves production part approval process (PPAP) with leading tier-one
automotive supplier
o Extends leadership in fast-growing automotive semiconductor market
o Automotive OPEN Alliance SIG membership surges to 100+ members
Broadcom Corporation (NASDAQ: BRCM), a global innovation leader in
semiconductor solutions for wired and wireless communications, today announced
that its BroadR-Reach^® automotive portfolio has met the rigorous requirements
of the global automotive industry including TS16949 compliance/ISO 9001
certification, in-car EMC performance and AEC-Q100 qualification. The
BroadR-Reach portfolio also has attained PPAP production release with Valeo,
one of the world's leading tier-one automotive component suppliers. For more
news, visit Broadcom's Newsroom.
ISO 9001/TS16949 is an international standard that specifies stringent
requirements for a zero-defect quality management system throughout an
organization. Compliance with the standard is a key requirement in serving the
automotive industry and Broadcom's accreditation is expected to further propel
wide-scale adoption of Ethernet-based networks as the standard in automotive
driver safety and infotainment applications.
According to ABI Research, the prevalence of in-vehicle electronics has nearly
doubled in the last decade as consumer demand for in-vehicle connectivity
continues to grow. As a result, automotive manufacturers are under increasing
pressure to offer advanced driver safety and infotainment features as standard
equipment throughout the fleet while reducing cost, complexity and overall
weight.
Broadcom's BroadR-Reach automotive-qualified Ethernet solutions allow multiple
in-vehicle systems to simultaneously access information over a single
unshielded twisted pair cable at speeds of up to 100 Mbps. By eliminating
cumbersome, shielded cabling, automotive manufacturers can reduce connectivity
costs up to 80 percent^1 and cabling weight up to 30 percent^2.
Automotive OPEN Alliance SIG Promotes Proliferation of In-Car Ethernet
Interest in Broadcom's BroadR-Reach technology has grown dramatically as the
industry accelerates adoption of Ethernet-based networks to deliver
high-performance bandwidth over the industry's lowest cost cabling solution.
Last month marked the one year anniversary of the OPEN (One-Pair Ether-Net)
Alliance Special Interest Group that Broadcom, together with leading
technology and automotive manufacturers, established to encourage
Ethernet-based networks as the standard in automotive applications.
Since its inception just one year ago, the OPEN Alliance has surged to more
than 100 members strong, representing many of the world's leading technology
companies and automakers. Visit www.opensig.org to learn more.
Automotive Ethernet Market Drivers
o The automotive semiconductor market is expected to reach $39B by 2018^3
o Automotive manufacturers require open, scalable, in-vehicle connectivity^3
o New vehicle factory-installed connected car penetration will reach 60
percent by 2017^4
o Growing consumer awareness of vehicle safety spurring demand for new
driver assistance features such as speed monitoring, lane departure
warnings and driver behavior feedback^4
o Growing number of drivers expecting the same infotainment experience in
the car that is available in the home. Internet access, real-time
location-based search, and music streaming are among the most desired
applications^4
o Infotainment has moved from the luxury segment to the mass market vehicles
due to falling prices and increased economy vehicle deployment^4
Availability:
The full line of BroadR-Reach automotive-qualified switch and PHY devices are
immediately available.
For ongoing Broadcom news visit our Newsroom, read our B-Connected Blog, or
visit us on Facebook or Twitter. And to stay connected, subscribe to our RSS
Feed.
Quotes:
Dominque Bonte, Vice President & Practice Director,
Automotive/Navigation/Telematics/M2M, ABI Research
"ADAS and infotainment features are now available on a wide range of vehicles,
not just high luxury models. Consumer awareness of safety issues is pushing
vehicle manufacturers to install systems that can help prevent collisions from
occurring while additional convenience features, such as parking and lane
change assistance, are making safety features more attractive. We expect
demand for enabling technologies such as Broadcom's BroadR-Reach Ethernet
technology to continue to grow as these features become more ubiquitous as
standard equipment."
Dr. Ali Abaye, Broadcom's Senior Director of Automotive PHY Product Marketing
"The car is the next frontier for high speed communications, and Broadcom's
expertise in intelligent connectivity allowed us to deliver innovative
technology to the automotive industry. Full automotive qualification shows our
commitment to this fast-growing market."
Robert Lutze, Broadcom's Vice President of Quality Assurance
"This formal recognition is a testimonial to Broadcom's leadership in
providing our automotive customers with electronic devices that meet rigorous
standards for quality and reliability. This achievement marks yet another
milestone in our expanding commitment to serve the automotive industry with
unique products and features."
Resources:
^1 Based on current market prices for unshielded single twisted pair FlexRay
cables
^2 Based on combined weight of 2-meter twisted, single-pair FlexRay cables and
connectors
^3 ABI Semiconductor Forecast, 2012
^4 ABI Connected Car, May 2012
About Broadcom
Broadcom Corporation (NASDAQ: BRCM), a FORTUNE 500® company, is a global
leader and innovator in semiconductor solutions for wired and wireless
communications. Broadcom® products seamlessly deliver voice, video, data and
multimedia connectivity in the home, office and mobile environments. With the
industry's broadest portfolio of state-of-the-art system-on-a-chip and
embedded software solutions, Broadcom is changing the world by Connecting
everything®. For more information, go to www.broadcom.com.
Broadcom®, the pulse logo, Connecting everything®, the Connecting everything
logo, and BroadR-Reach® are among the trademarks of Broadcom Corporation
and/or its affiliates in the United States, certain other countries and/or the
EU. Any other trademarks or trade names mentioned are the property of their
respective owners.
Contacts
Press Investors
Tamara Snowden Chris Zegarelli
Senior Manager, Product Communications Senior Director, Investor Relations
408-922-6505 949-926-7567
tamaras@broadcom.com czegarel@broadcom.com
SOURCE Broadcom Corporation; BRCM Infrastructure & Networking
Website: http://www.broadcom.com
Website: http://www.valeo.com
Website: http://www.opensig.org
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