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Canyon Creek announces a new refrigerated soup launch With Wal-Mart


Canyon Creek announces a new refrigerated soup launch With Wal-Mart

TSXV Symbol: CYF

EDMONTON, Dec. 10, 2012 /CNW/ - Canyon Creek Food Company Ltd., ("Canyon Creek") listed on the TSX Venture Exchange Inc. under the trading symbol "CYF" is pleased to announce that it has entered into a new supply agreement with Equilibrium Foods.  Equilibrium Foods, which is already a customer of Canyon Creek, markets its food products in Canada under the "Janet & Greta" brand. Janet & Greta Podleski are the authors of several best-selling cookbooks, and are the hosts of the Eat, Shrink & Be Merry television series, seen across the country on The Food Network Canada.

Under this new agreement, Canyon Creek, will supply fresh refrigerated soup to Equilibrium Foods which will in turn distribute these products across Western Canada through Wal-Mart. Terry Alty, the President and CEO of Canyon Creek notes that: "the broadening of this relationship continues to allow us to benefit from the brand celebrity status of Janet & Greta and also provides us with another major retail sales outlet for our products."  This is a significant milestone. Wal-Mart has grown to become the 4(th) largest company in Canada, and is the largest participant in the retail sector, with Canadian generated revenues exceeding $22 billion per year.  Wal-Mart is continuing to build its presence in the fresh refrigerated food category. To that end, Canyon Creek produced soups are now to be made available in 73 large format Wal-Mart stores in Western Canada.

ABOUT CANYON CREEK

Canyon Creek is a food processing company based in Edmonton, Alberta, providing fresh soups and other prepared food products for today's health conscious consumer.  The Company offers its fresh food product line to both grocery retailers and a broad range of food service establishments including restaurant chains and public institutions throughout Canada.

ABOUT EQUILIBRIUM FOODS

Equilibrium Foods is an Ontario based Food Company.  Its' strength and core competency is the ability to create foods with strong nutrition profiles that consumers will enjoy eating. Through their network of manufacturing facilities across North America, Equilibrium is to offer today's health conscious consumers great tasting, healthy products at very competitive prices.

This news release contains forward-looking statements which involve known and unknown risks, delays, and uncertainties not under the Company's control which may cause actual results, performance or achievements of the Company to be materially different from the results, performance or expectations implied by these forward-looking statements.

The TSX Venture Exchange has neither approved nor disapproved of the contents of this press release.

Mr. Terry Alty, President and Director

Telephone: 1-888-217-1246. Ext. 1

SOURCE: Canyon Creek Food Company Ltd.

To view this news release in HTML formatting, please use the following URL: http://www.newswire.ca/en/releases/archive/December2012/10/c7681.html

CO: Canyon Creek Food Company Ltd. ST: Alberta NI: FBR FOD

-0- Dec/10/2012 16:33 GMT

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