Consumer Guide® Names 2013 Kia Sorento To Coveted "Best Buy" List

      Consumer Guide® Names 2013 Kia Sorento To Coveted "Best Buy" List

Popular CUV Recognized for Ride and Handling, Upscale Features and Overall
Value

- U.S Built-Sorento[1] takes top honors in Midsize SUV category

- Kia's best-selling CUV offers affordable price and outstanding warranty
coverage

PR Newswire

IRVINE, Calif., Dec. 6, 2012

IRVINE, Calif., Dec. 6, 2012 /PRNewswire/ --Kia Motors America (KMA), one of
the fastest-growing car companies in the U.S.[2], has been honored by having
its best-selling CUV, the U.S.-built Sorento, named to Consumer Guide's^®
annual "Best Buy" list. Consumer Guide^® makes its selections by evaluating
vehicles on all aspects of a consumer's real-world driving and ownership
experience. The Sorento was selected for having a number of outstanding key
attributes in the Midsize SUV category.

"Sorento earns our respect for its excellent ride and handling balance,
upscale features and reasonable price," said Tom Appel, publisher of Consumer
Guide^®. "The available third-row seating and great warranty coverage are
added bonuses."

This year, a more focused evaluation process from the Consumer Guide^®
editorial team required vehicles to meet higher criteria in order to be
recognized. The result was a shorter and more prestigious "Best Buy" list
than in previous years. "We're honored that Consumers Guide^® has named one
of our top-selling models as a 'Best Buy," said Michael Sprague, executive
vice president, marketing & communications, KMA. "The Sorento is a
cornerstone for the Kia brand and is a flagship among family vehicles,
offering world-class sophistication, value, safety and comfort. Furthermore,
we're proud that this exceptional CUV is built right here in the U.S." Read
Consumer Guide's^® complete review of the 2013 Kia
Sorento:http://consumerguideauto.howstuffworks.com/2013-kia-sorento.htm

Each year, Consumer Guide's^® staff drives nearly 200,000 miles to properly
evaluate the pros and cons of vehicles in multiple categories. The vehicles
are test-driven in the city, on highways, in rural areas and put to virtually
all aspects of everyday driving to give consumers a total picture of how each
model performs.

Kia's Unprecedented Growth

Kia Motors is one of the world's fastest moving global automotive brands; from
2009-2011 Kia launched more new vehicles in the U.S. than any other automaker,
and under the guidance of chief design officer Peter Schreyer earned a
reputation as an industry leader in automotive styling. Kia Motors America's
full line of fun-to-drive cars and CUVs has earned critical acclaim and
dramatically increased consumer awareness, perception and consideration for
the brand. In 2011, KMA recorded its 17th consecutive year of market share
growth, thanks in part to the largest increase of any major brand in perceived
quality[3] and the industry's highest brand loyalty ranking[4]. Kia's
U.S.-based manufacturing facility in West Point, Georgia – KMMG – is
responsible for the creation of more than 10,000 plant and supplier jobs and
builds two of the company's best-selling vehicles in the U.S. – the Sorento
CUV and Optima midsize sedan*. Kia's value and technology-laden lineup also
includes the Sportage compact CUV, Soul urban passenger vehicle, Optima
Hybrid, Forte compact sedan, Forte 5-door compact hatchback, Forte Koup
two-door coupe, Rio and Rio 5-door sub-compacts and Sedona minivan.

About Kia Motors America
Kia Motors America is the marketing and distribution arm of Kia Motors
Corporation based in Seoul, South Korea. KMA offers a complete line of
vehicles through more than 755 dealers throughout the United States and serves
as the "Official Automotive Partner" of the NBA and LPGA. In 2011, KMA
recorded its best-ever annual sales total and became one of the fastest
growing car companies in the U.S. [5] Kia is poised to continue its momentum
and will continue to build the brand through design innovation, quality,
value, advanced safety features and new technologies.

Information about Kia Motors America and its full vehicle line-up is available
at its website –www.kia.com. For media information, including photography,
visit www.kiamedia.com.

About Consumer Guide^®
Since 1967, Consumer Guide^® has published authoritative, objective reviews of
new and used cars and trucks. Its staff of 16 includes 10 full-time
automotive editors with more than 150 years of combined automotive
experience. Consumer Guide's^® singular focus is to make car shopping easier
for consumers. Consumer Guide^® editors provide professional, unbiased
evaluations of nearly 1500 new and used vehicles as well as expert shopping
advice and insightful automotive editorials. Consumer Guide^® is based in
Lincolnwood, IL. It is published by Publications International, Ltd.

[1] The Sorento is built in the United States from U.S. and globally sourced
parts.

[2] Based on 5-year cumulative growth between 12-month retail sales for
periods ending October 2007 and October 2012 of all U.S. automotive brands.

* The Sorento and Optima GDI (EX Trims and certain LX Trims only) and GDI
Turbo are built in the United States from U.S. and globally sourced parts.

[3] Source: Automotive Lease Guide Spring 2011 Perceived Quality Study.

[4] Source: Experian Automotive Q2 2011 market analysis.

[5] Based on 5-year cumulative growth between 12-month retail sales for
periods ending October 2007 and October 2012 of all U.S. automotive brands.

SOURCE Kia Motors America

Contact: Shamit Choksey, Zeno Group for Kia Motors America, +1-949-468-4819,
shamit.choksey@zenogroup.com, or Scott McKee, Kia Motors America, Inc,
+1-949-468-4813, smckee@kiausa.com
 
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