PR Newswire's Business Technology Round-up, 6 Dec 2012 PR Newswire LONDON, December 6, 2012 LONDON, December 6, 2012 /PRNewswire/ -- Qualcomm Introduces new NFC chip, Kindness Wave Seeks Crowd-funding and UpTweet Launch New Website QualcommInc, a world renowned creator of3G,4Gand other wireless technologies, has announced the launch of its new ultra-low power near field communication (NFC) chip, widening the scope for the inclusion of the revolutionary payment technology in even more mobile devices. The new chip is 50% smaller than the current industry standard, and also has the ability to combine withQualcomm'sother range of wireless technology chips to create a seamless wireless experience for consumers. The company's current range ofsmartphonepartners will be able to integrate the new chip into their devices immediately, with the option of fusing it with theQualcommSnapdragonS4chip, smoothing out the roll-out process. According toQualcommVP of product management DavidFavreau, the new chip will help the company to achieve its goal of being "at the forefront of delivering simple, easy to use solutions" for theirsmartphonepartners. Kindness Wave, the brainchild of two enterprising grandmas from the USA, is seeking additional capital from crowd-fundingwebsiteIndiegogo in order to help it launch its brand new site to the public in time for the new year. The two entrepreneurs are looking to raise $25,000 over the next two weeks in order to create the Kindness Wavewebsite. The new social platform plans to bring together charitable organisations and local communities in an attempt to increase donations and raise awareness for various causes. The site will select one preferred partner organisation each month, giving them 10% of all revenues generated by the site's advertisement and merchandise sales. Donors will be rewarded with various free gifts depending on the size of their contribution, with gifts ranging from a freet-shirt, all the way to the honour of selecting the site's first preferred organisation. UpTweet, a new social media concept designed to boost the effects of commercial tweeting, has launched its newwebsite this month, allowing Twitter users to incorporate images, videos and other effects into their messages. The new concept will allow users to upload media rich content to theUpTweetwebsite, before posting a snippet directly to twitter, thereby encouraging users to click through and view the full message. The site also acts as a social network in its own right, with users able to vote for their favourite messages, with the most popular ones promoted higher up the site's homepage. Follow PR Newswire on Twitter Keep up-to-date with the latest sector-specific news headlines by following PR Newswire's Twitter accounts: Consumer Finance Manufacturing Sports Business Energy Health Multi-cultural Technology Business technology Environment Media Public policy Transport About PR Newswire PR Newswire is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 58 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content - from rich media to online video to multimedia - and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.
PR Newswire's Business Technology Round-up, 6 Dec 2012