Enhance Your Gift for Giving with Cracker Barrel’s Help

  Enhance Your Gift for Giving with Cracker Barrel’s Help

  Holiday shopping offers great gifts, value, and convenience and guests can
       break away from the holiday bustle with festive holiday flavors

Business Wire

LEBANON, Tenn. -- December 06, 2012

As this holiday season moves forward, it seems shoppers are looking for value
and convenience, as well as unique gifts for their loved ones and special
friends. Cracker Barrel Old Country Store^® has always believed it’s important
to meet these needs.

In addition to offering a variety of Great Gifts that will be gentle on the
budget this holiday season, priced anywhere from $5.00 to $20.00, Cracker
Barrel has a new collection of Great Gifts especially for kids that includes
plush animals, cars, and mechanicals. A host of special services make the
shopping experience at Cracker Barrel easier and more enjoyable for guests. In
addition to the convenience of shopping in the same place where delicious
holiday meals are available, guests will be able to save time by having their
gifts wrapped -- at no extra charge -- while they are dining. And with any
assistance they need from the retail staff, guests can create custom baskets
of unique products from around the country store, and Cracker Barrel will
package them up so that items are secured, and arrange for shipping at regular
rates.

“Our guests expect shopping that’s unique and surprisingly fun, so we make
sure they can find gifts that will delight their families and friends right
here at Cracker Barrel,” said Laura Daily, Vice President of Retail for
Cracker Barrel. She noted that Cracker Barrel’s country store offers take-home
packages of popular foods served in their restaurant, such as pancake and corn
muffin mixes, coffee, and jars of jams and their signature fried apples. These
can be made into custom gift baskets. Daily said, “We work hard to provide
outstanding service through such things as free gift-wrapping. Our retail
staff can provide good advice that creates a compelling value for shoppers.”

For guests who want the convenience of shopping online, Cracker Barrel’s
ecommerce site offers common-sense categories, lots of photos, logical
navigation, and popular classics. Shoppers should easily find a wide range of
items from furniture to food, fun and games, music, holiday, and collections.
To top it all off, shipping is free for most online orders of $50 or more, now
through December 26. Visit crackerbarrel.com for details and exclusions.

About Cracker Barrel

Cracker Barrel Old Country Store, Inc. provides a friendly home-away-from-home
in its old country stores and restaurants. Guests are cared for like family
while relaxing and enjoying real home-style food and shopping that’s
surprisingly unique, genuinely fun and reminiscent of America’s country
heritage…all at a fair price. The restaurant serves up delicious, home-style
country food such as meatloaf and homemade chicken n’ dumplins as well as its
made from scratch biscuits using an old family recipe. The authentic old
country retail store is fun to shop and offers unique gifts and
self-indulgences.

Cracker Barrel Old Country Store, Inc.(Nasdaq: CBRL) was established in 1969
in Lebanon, Tenn.and operates621 company-owned locations in42 states. Every
Cracker Barrel^® unit is open seven days a week with hours Sunday through
Thursday, 6 a.m. – 10 p.m., and Friday and Saturday, 6 a.m. - 11 p.m. For more
information, visit crackerbarrel.com.

CBRL-G

Contact:

Cracker Barrel Old Country Store, Inc.
Jeanne Ludington, 615-443-9115
newsroom@crackerbarrel.com