RBC Poll asks the ugly sweater question: What do Canadians do with gifts they don't like?

RBC Poll asks the ugly sweater question: What do Canadians do with gifts they 
don't like? 
Cash-based gifts are popular options this year 
TORONTO, Dec. 5, 2012 /CNW/ - Around this time of year, Canadians may start 
bracing themselves to receive gifts they don't like, such as the dreaded tacky 
sweater. If faced with this situation, the majority of Canadians (79 per cent) 
will smile and thank the gift giver, regift, return the present, or throw it 
out, according to an RBC pre-holiday shopping poll. One-fifth of respondents 
(21 per cent) said they rarely face this situation since they make their wish 
lists known ahead of time. 
"We all want to give and receive gifts that will be appreciated and enjoyed, 
yet we've all been faced with some version of the ugly holiday sweater 
present," said Anne Koski, head, Business and Prepaid Cards at RBC. "One 
option to avoid the guesswork and the hassles of holiday shopping is a gift 
For gift-givers who aren't lucky enough to be provided with gift suggestions, 
many choose to give a gift card when they want to give choice to the recipient 
(37 per cent), when they're not sure of what to buy (36 per cent), when they 
can't decide on an actual gift (28 per cent), or when they run out of time (11 
per cent). 
Cash-based gifts are set to be a popular option this holiday season with 
almost two-thirds (65 per cent) of Canadians planning to give gift cards and 
one-quarter (26 per cent) handing out cash gifts. 
These types of gifts may be an easy way to reduce consumer frustrations that 
are often associated with holiday shopping. While one-in-10 (12 per cent) 
Canadians surveyed said they love holiday shopping, the majority list multiple 
reasons on how this time of year annoys them, including the following: 

    --  48 per cent of Canadians surveyed say they are frustrated by
        the mall and long lineups
    --  44 per cent don't know what to buy
    --  33 per cent say they have difficult people to buy for
    --  22 per cent have trouble finding the right item (such as size
        or colour)
    --  25 per cent feel challenged with managing their holiday budget
    --  13 per cent don't have enough time to shop

RBC Visa Gift Cards make holiday gift-giving easier than ever. Last month, RBC 
removed most fees on the RBC Visa Gift Card and announced funds on the RBC 
Visa Gift card will not expire. Available in denominations ranging from $25 to 
$500, RBC Visa Gift Cards may be purchased atany RBC branchacross Canada. 
More secure than cash, RBC Visa Gift Cards can be used anywhere around the 
world where Visa cards are accepted, including online, and provide friends and 
family more options than traditional store gift cards. Learn more about RBC 
Visa Gift Cards at rbc.com/visagiftcard.

About the RBC Poll
The survey was conducted online via Ipsos Reid's national I-Say Consumer Panel 
to 3,375 Canadians. The results are based on a sample where quota sampling and 
weighting are employed to balance demographics and ensure that the sample's 
composition reflects that of the actual Canadian population according to 
census data. Quota samples with weighting from the Ipsos online panel provide 
results that are intended to approximate a probability sample. Data collection 
was October 1 to 10, 2012. A survey with an unweighted probability sample of 
this size and a 100 per cent response rate would have an estimated margin of 
error of ±1.9 percentage points, 19 times out of 20.

Ka Yan Ng, RBC Corporate Communications, 416 974-1794 Matt Gierasimczuk, RBC 
Corporate Communications, 416 974-2124



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CO: RBC Royal Bank
ST: Ontario

-0- Dec/05/2012 12:00 GMT

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