F-Secure's Global Expansion Supported by New Offices in Latin America
New Offices in Chile and Colombia, and Soon in Mexico, Reinforce
F-Secure's Leading Position as a Provider of Worldwide Security and
Cloud-Based Content Solutions
SAN JOSE, CA -- (Marketwire) -- 12/05/12 -- F-Secure has opened new
offices in Chile and Colombia to meet growing demand for F-Secure
products in Latin America. The new offices, located in Santiago and
Bogota, will focus on building operator partnerships in their
respective regions. The entire portfolio of F-Secure products will be
made available to Latin American consumers.
"Latin American consumers are increasingly using multiple devices to
access the Internet," said Christian Fredrikson, CEO of F-Secure.
"While being connected anywhere, anytime is great, it also opens them
up to the same threats that F-Secure is observing around the rest of
the world. We want to make our best technologies available while
making the most of this business opportunity."
A recent F-Secure survey* indicated that PC penetration in Brazil has
reached 85 percent. Of households, 51 percent have smartphones and 22
percent tablets. Of Brazilian consumers, 77 percent consider the
content on the device more important than the device, and 74 percent
agree that it would be very useful to have all their content
accessible on all their devices. 49 percent were already actively
using some type of cloud solution for storing or backing up their
Focus on operator partners
The new offices reaffirm F-Secure's leading position as a provider of
security software and content-related services through operator
partners around the world. The F-Secure partner network today spans
over 200 operator partners serving more than 250 million consumers
worldwide. The network includes many leading operators in Latin
"F-Secure is already offering the best-of-breed in terms of
protection and content solutions to leading operators in the region.
By acquiring new partners we can further boost synergies and solidify
our leadership position," said Ascold Szymanskyj, VP, Latin America
F-Secure's survey found that consumers generally prefer to subscribe
to security, storage, backup and synchronization services through
their existing internet service provider. More people trust their
broadband provider over global companies such as Dropbox and Google
to store and safeguard their sensitive content.
The new offices will be supporting F-Secure's regional headquarters
in Brazil. The Chilean office will cover the Southern Cone countries
(Chile, Argentina, Uruguay, Paraguay and Bolivia). The Colombian
office will cover the Andean region (Colombia, Peru, Ecuador,
Venezuela and Panama). A new Mexico office will be established soon
covering Mexico and Central America. Each office will have sales,
technical and marketing personnel.
More information about F-Secure's security software and content
related services: http://www.f-secure.com/en/web/operators_us/
*The F-Secure broadband survey covered web interviews of 6,400
broadband subscribers aged 20-60 years from 14 countries: France, the
UK, Germany, Sweden, Finland, Italy, Spain, the Netherlands, Belgium,
USA, Canada, Brazil, India and Japan. The survey was completed by
GfK, 25 May-1 June 2012.
F-Secure - Protecting the irreplaceable
While you concentrate on what is important to you, we make sure you
are protected and safe online whether you are using a computer or a
smartphone. We also backup and enable you to share your important
files. Our services are available through over 200 operators around
the world and trusted in millions of homes and businesses. Founded in
1988, F-Secure is listed on NASDAQ OMX Helsinki Ltd.
f-secure.com | twitter.com/fsecure | facebook.com/f-secure
LEWIS PR for F-Secure
+ 1 (415) 432-2400
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