Eau de Pizza Hut
Pizza Hut rewards loyal pizza-loving fans with a perfume in their
favourite fragrance-Pizza Hut pizza fresh from the box!
VAUGHAN, ONTARIO -- (Marketwire) -- 12/04/12 --
Editors Note: There is a photo associated with this press release.
All true celebrities deserve their own perfume and Pizza Hut is no
What began as a fun Facebook post - with Pizza Hut asking fans just
how much they loved the smell of a box of Pizza Hut pizza being
opened - has materialized into Pizza Hut becoming the latest
celebrity to launch its own perfume.
Introducing Pizza Hut Perfume - a brand new fragrance from Pizza Hut
Canada boasting top notes of freshly baked, hand-tossed dough.
"When our ad team at GRIP brought the idea to us, we absolutely loved
it," says Beverley D'Cruz, Marketing and Product Development
Director, Pizza Hut Canada. "What better way to celebrate our
Facebook fans than by providing them with a way to enjoy the fresh
smell of Pizza Hut pizza whenever they want!"
The limited edition perfume was designed to commemorate Pizza Hut
Canada reaching 100,000 Facebook fans. Only 110 bottles were produced
and shared with lucky Facebook fans who won a bottle by being among
the first to share their desire for Pizza Hut perfume.
Will we be seeing Pizza Hut perfume in department stores any time
soon? According to D'Cruz, only time will tell.
"For now, we've only produced 110 bottles of Eau de Pizza Hut, but
who knows what the future has in store," says D'Cruz. "The good news
is people can enjoy the great smell of fresh Pizza Hut pizza any day
of the week by ordering one of our signature crust pizzas."
Don't forget to check out Facebook.com/PizzaHutCanada to find out
about great deals, exciting new Pizza Hut product innovations (such
as Hot Dog Stuffed Crust Pizza and Pizza Hut Perfume!) and join in on
all the fun we're having on Facebook!
About Pizza Hut
Pizza Hut is one of Canada's largest pizza restaurant chains with
over 320 franchised restaurants across Canada offering dine-in,
delivery and online ordering experiences. In addition to Hot Dog
Stuffed Crust Pizza, Pizza Hut boasts a number of other trademark
offerings including WingStreet Wings, Signature Singles, PANormous
Pizza and a line of pizzas made with multigrain crust that are part
of the Heart and Stroke Foundation's Health Check(TM) program. With
more than 12,800 locations in 100 countries, Pizza Hut is the world's
largest pizza restaurant company.
Pizza Hut, Inc. is a subsidiary of Yum! Brands, Inc. (NYSE:YUM).
Those hungry for more information can visit us at www.pizzahut.ca
To view the photo associated with this press release, please visit
the following link:
For more information about Pizza Hut or to request
an interview, please contact:
David Weinstein, Rebecca Crittenden or Debra Quinn
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