HP Harnesses the Power of Big Data With New Information

HP Harnesses the Power of Big Data With New Information Optimization
New Offerings Help Enterprises Drive "Return on Information" 
FRANKFURT, GERMANY -- (Marketwire) -- 12/04/12 --  HP (NYSE: HPQ)
today announced new and enhanced Information Optimization Solutions
that help enterprises manage, understand and act upon the variety,
velocity and volume of organizational data to drive maximum "Return
on Information." 
Return on Information is the value that organizations generate from
their investments in information solutions, services and resources by
gaining insight from their data to make better and quicker decisions. 
Big data is composed of structured data, from traditional databases;
unstructured data consisting of images, videos, emails, texts and
more; and semistructured data collected from sensors and machines --
and are all factors in the challenge that organizations are facing
The volume of the world's "digital universe" is expected to reach 8
zettabytes by 2015,(1) making storage and management of data a
massive challenge. And according to new research conducted on behalf
of HP, nearly 60 percent of business executives report that their
organizations are not equipped with the right solutions to gain
insight from Big Data, and only 10 percent of executives said their
organizations currently incorporate unstructured data into their
enterprise insights, processes and strategy.(2) 
With new solutions from Autonomy and HP Vertica -- both HP companies
-- coupled with new HP Converged Infrastructure solutions and deep
services expertise, HP enables businesses and governments to extract
value from 100 percent of their structured, semistructured and
unstructured information. 
"Over the next several years, Return on Information will become the
single most important measure of success for organizations," said
George Kadifa, executive vice president, Software, HP. "HP will
continue to invest in and develop solutions and services that harness
the volume, diversity and unpredictability of information to deliver
real value to our clients."  
HP helps clients manage information with an intelligent ecosystem
address the need for configuring and deploying Big Data systems, HP
today expanded its HP AppSystems portfolio to offer improved customer
choice and expanded capabilities of HP Converged Infrastructure with
Apache(TM) Hadoop(TM), HP Vertica Analytics Platform and Autonomy
eDiscovery environments.  
The Autonomy Legal and Compliance Performance Suite is an end-to-end
solution that uniquely enables organizations to detect and act on new
signals of risk; understand, protect, govern and collaborate on
information; and maintain compliance with local, federal and
international regulations. The suite is powered by the Autonomy
Intelligent Data Operating Layer (IDOL), a unique pattern-recognition
engine that understands concepts in all forms of information, and
includes market-leading offerings for archiving, data protection,
enterprise content management (ECM), eDiscovery and records
HP Proactive Care for SAP optimizes an infrastructure running SAP
solutions, enabling faster analysis of large amounts of data,
including application trend analysis, capacity planning and
measurement of system resource utilization.  
The newly enhanced HP Converged Storage portfolio eliminates
administrative complexity, reduces costs and accelerates information
insight in virtualized, cloud and Big Data environments.  
HP helps clients to intelligently understand their data
 The HP
Vertica Analytics Platform 6.1 is a next-generation analytics
platform, purpose built to optimize Big Data. It enables enterprises
to optimize and monetize Big Data with analytics packs, performance
enhancements, enhanced integration with Hadoop and simplified Amazon
EC2 cloud deployments -- all at hyperspeed and massive scale. 
The new HP Telco Big Data and Analytics solutions enable
communication service providers (CSPs) to transform data from a
variety of sources, including subscribers' experience and
preferences, into actionable intelligence. Leveraging HP's Big Data
analytics software, as well as HP's consulting, research, information
management and business intelligence experience, HP Telco Big Data
and Analytics enable CSPs to manage, analyze and use
business-relevant structured and unstructured data.  
The HP Big Data Strategy Workshop provides clients with solutions to
address some of their biggest information challenges, so they can
leverage their data to accelerate informed decisions. The workshop
educates clients on aligning IT and organizational goals, and on
identifying critical success factors for Big Data architecture and
system infrastructure strategy. It also helps to enable protection
and compliance. As a result, clients can implement the right
solutions to handle the growing volume, velocity and variety of their
organizational information. 
HP helps clients act on data to make intelligent, critical decisions
-- faster 
 The Autonomy Marketing Performance Suite, powered by
Autonomy IDOL, uniquely enables marketers to understand, attract,
engage and convert customers in real time, resulting in increased
market share and revenue. The suite consists of market-leading
offerings for Customer Experience Management, Marketing Optimization
and Multichannel Analytics.  
A recording of the HP Discover Frankfurt press conference and
additional information about HP's announcements at its premier client
event, HP Discover Frankfurt, is available at 
About HP
 HP creates new possibilities for technology to have a
meaningful impact on people, businesses, governments and society. The
world's largest technology company, HP brings together a portfolio
that spans printing, personal computing, software, services and IT
infrastructure to solve customer problems. More information about HP
is available at http://www.hp.com. 
(1) IDC Predictions 2012: Competing for 2020, Document 231720,
December 2011, Frank Gens.
 (2) "HP Research: Information
Optimization," Coleman Parkes Research, October 2012.  
This news release contains forward-looking statements that involve
risks, uncertainties and assumptions. If such risks or uncertainties
materialize or such assumptions prove incorrect, the results of HP
and its consolidated subsidiaries could differ materially from those
expressed or implied by such forward-looking statements and
assumptions. All statements other than statements of historical fact
are statements that could be deemed forward-looking statements,
including but not limited to statements of the plans, strategies and
objectives of management for future operations; any statements
concerning expected development, performance, market share or
competitive performance relating to products and services; any
statements regarding anticipated operational and financial results;
any statements of expectation or belief; and any statements of
assumptions underlying any of the foregoing. Risks, uncertainties and
assumptions include macroeconomic and geopolitical trends and events;
the competitive pressures faced by HP's businesses; the development
and transition of new products and services (and the enhancement of
existing products and services) to meet customer needs and respond to
emerging technological trends; the execution and performance of
contracts by HP and its customers, suppliers and partners; the
protection of HP's intellectual property assets, including
intellectual property licensed from third parties; integration and
other risks associated with business combination and investment
transactions; the hiring and retention of key employees; assumptions
related to pension and other post-retirement costs and retirement
programs; the execution, timing and results of restructuring plans,
including estimates and assumptions related to the cost and the
anticipated benefits of implementing those plans; expectations and
assumptions relating to the execution and timing of cost reduction
programs and restructuring and integration plans; the resolution of
pending investigations, claims and disputes; and other risks that are
described in HP's Quarterly Report on Form 10-Q for the fiscal
quarter ended July 31, 2012 and HP's other filings with the
Securities and Exchange Commission, including HP's Annual Report on
Form 10-K for the fiscal year ended October 31, 2011. HP assumes no
obligation and does not intend to update these forward-looking
Copyright 2012 Hewlett-Packard Development Company, L.P. The
information contained herein is subject to change without notice. The
only warranties for HP products and services are set forth in the
express warranty statements accompanying such products and services.
Nothing herein should be construed as constituting an additional
warranty. HP shall not be liable for technical or editorial errors or
omissions contained herein. 
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Editorial contacts 
Erin Tsang
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Emily Neumann
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