WWE App Tops HBO Go with Revolutionary Second Screen Experience

  WWE App Tops HBO Go with Revolutionary Second Screen Experience

Business Wire

STAMFORD, Conn. -- December 04, 2012

During last night’s episode of Monday Night Raw^®, WWE launched an
unprecedented second screen experience, “WWE Active,” on its WWE flagship app,
including the delivery of live match continuation, backstage content, live
polls, photos, trivia and exclusive information on WWE Superstars and Divas.

WWE’s flagship app has secured more than 2.7 million downloads in 215
countries since it launched four months ago. The app achieved more than
100,000 updates and 20,000 downloads last night alone, moving up more than 300
spots into the Top 50 Free Entertainment Apps on the iPhone, ranking ahead of
HBO Go, NBC, Showtime Anytime, ABC Family and Cartoon Network.

“WWE Active” will provide a second screen TV companion experience that is
customized for Monday Night Raw, SmackDown and WWE Main Event, in addition to
a 24/7 platform for the WWE Universe on-the-go. Using mobile location
technology, users can also order tickets to local events, watch and purchase
pay-per-views, buy authentic WWE merchandise via WWEShop.com and follow social
conversations happening in their area.

“No one else out there is executing an interactive experience at this level
and we’re proud to be at the forefront of innovation,” said Perkins Miller,
EVP Digital Media, WWE. “WWE is committed to enhancing the fan experience and
we’re excited to unveil a revolutionary second screen experience with WWE
Active.”

The WWE flagship app, powered by Bottle Rocket Apps, is available for iOS and
Android mobile devices and tablets, including the iPad, iPhone, iPod touch and
Samsung Galaxy SIII. The app is free and can be found in Apple’s iTunes App
Store and Android Marketplace.

For more information on updated app features, please visit:
http://www.wwe.com/videos/check-out-the-wwe-app-for-all-your-smart-devices-26073466

About WWE

WWE, a publicly traded company (NYSE: WWE), is an integrated media
organization and recognized leader in global entertainment. The company
consists of a portfolio of businesses that create and deliver original content
52 weeks a year to a global audience. WWE is committed to family-friendly
entertainment on its television programming, pay-per-view, digital media and
publishing platforms. WWE programming is broadcast in more than 145 countries
and 30 languages and reaches more than 600 million homes worldwide. The
company is headquartered in Stamford, Conn., with offices in New York, Los
Angeles, Miami, London, Mumbai, Shanghai, Singapore, Istanbul and Tokyo.

Additional information on WWE (NYSE: WWE) can be found at wwe.com and
corporate.wwe.com. For information on our global activities, go to
http://www.wwe.com/worldwide/.

Trademarks: All WWE programming, talent names, images, likenesses, slogans,
wrestling moves, trademarks, logos and copyrights are the exclusive property
of WWE and its subsidiaries. All other trademarks, logos and copyrights are
the property of their respective owners.

Forward-Looking Statements: This press release contains forward-looking
statements pursuant to the safe harbor provisions of the Securities Litigation
Reform Act of 1995, which are subject to various risks and uncertainties.
These risks and uncertainties include, without limitation, risks relating to
maintaining and renewing key agreements, including television and pay-per-view
programming distribution agreements; the need for continually developing
creative and entertaining programming; the continued importance of key
performers and the services of Vincent McMahon; the conditions of the markets
in which we compete and acceptance of the Company's brands, media and
merchandise within those markets; our exposure to bad debt risk; uncertainties
relating to regulatory and litigation matters; risks resulting from the highly
competitive nature of our markets; uncertainties associated with international
markets; the importance of protecting our intellectual property and complying
with the intellectual property rights of others; risks associated with
producing and travelling to and from our large live events, both domestically
and internationally; the risk of accidents or injuries during our physically
demanding events; risks relating to our film business; risks relating to
increasing content production for distribution on various platforms, including
the potential creation of a WWE Network; risks relating to our computer
systems and online operations; risks relating to the large number of shares of
common stock controlled by members of the McMahon family and the possibility
of the sale of their stock by the McMahons or the perception of the
possibility of such sales; the relatively small public float of our stock; and
other risks and factors set forth from time to time in Company filings with
the Securities and Exchange Commission. Actual results could differ materially
from those currently expected or anticipated. In addition, our dividend is
dependent on a number of factors, including, among other things, our liquidity
and historical and projected cash flow, strategic plan (including alternative
uses of capital), our financial results and condition, contractual and legal
restrictions on the payment of dividends, general economic and competitive
conditions and such other factors as our Board of Directors may consider
relevant.

Contact:

WWE
Media:
Matthew Altman, 203-352-1177
Matthew.Altman@wwecorp.com
or
Investors:
Michael Weitz, 203-352-8642
Michael.Weitz@wwecorp.com