NeoMedia and SpyderLynk Reach Settlement and License Agreement
BOULDER, Colo. -- December 04, 2012
NeoMedia Technologies, Inc., the pioneer in global mobile barcode solutions,
and SpyderLynk, a leading mobile activation and solution company for
marketers, today announced that the two companies have settled all pending
litigation and NeoMedia has granted SpyderLynk a non-exclusive patent license.
NeoMedia and SpyderLynk have agreed to terminate all pending litigation
brought by NeoMedia against SpyderLynk on Apr. 9, 2012.
NeoMedia Technologies, Inc. is the pioneer in 2D mobile barcode technology and
infrastructure solutions that enable the mobile barcode ecosystem worldwide.
Its solutions have transformed nearly 25 million mobile devices with cameras
across 193 countries into barcode scanners, enabling a range of practical and
engaging applications. With its suite of products, services and extensive IP
portfolio, NeoMedia is able to offer customers a comprehensive end-to-end
mobile barcode solution. NeoMedia’s current customers include international
brands, agencies, handset manufacturers and platform providers. The company
also has a growing portfolio of patent licensees. Learn more at
http://www.neom.com. Follow us on Facebook, Twitter and Pinterest.
SpyderLynk’s mobile platform allows marketers to activate meaningful mobile
marketing engagements using its patented, iconic, QR code alternative, the
SnapTag®, and a robust suite of marketing solutions. Consumers with smart- or
standard- camera phones can snap or scan SnapTags featured on packaging,
advertising, signage or screens to bring brand experiences to life.
SpyderLynk’s mobile engagement platform combines all the tools a marketer
needs to build, serve and measure action-rich digital experiences enabling
mobile purchases, coupon downloads, free sample requests, video views,
opt-ins, promotional entries, Likes, Pins, Follows, Posts, Tweets, and more.
SpyderLynk’s highly integrated solutions are accelerating purchase cycles and
driving marketing results for brands such as Coke Zero, Glamour, Revlon,
L’Oreal, MillerCoors, Warner Brothers, Toyota, Dos Equis, the Dallas Cowboys
and others. SpyderLynk can be found online at www.spyderlynk.com. Follow us on
Facebook, Twitter and through the #SnapTag hashtag.
About Global IP Law Group, LLC
Global IP Law Group, LLC is a law firm based in Chicago, Illinois with
affiliates in London, Auckland, and Seoul. Global IP assists clients in
monetizing patents through sales, licensing, and litigation. The firm advised
Nortel Networks through the monetization process of Nortel’s more than 6,000
patents, which culminated in pending sale to a consortium including Apple,
Microsoft, RIM, Sony and Ericsson for $4.5 billion.
For more information on NeoMedia’s patents, please contact:
Global IP Law Group, LLC
Cindy Ahn, +1-312-241-1508
Global IP Law Group, LLC
Ragnar Olson, +1-312-241-1503
For PR inquiries, please contact NeoMedia’s PR team:
Lisa Astor / Emily Trevallion, +1 617 502 4300
SpyderLynk’s PR team:
Melodye Demastus, +1 614 771 8810
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