Kia Motors America Announces Best-Ever November Sales And 27th Consecutive Monthly Sales Record

  Kia Motors America Announces Best-Ever November Sales And 27th Consecutive
                             Monthly Sales Record

U.S. Sales Surpass 500,000 Vehicles for First Time in Company History; Annual
Sales Up 17.3 Percent

PR Newswire

IRVINE, Calif., Dec. 3, 2012

IRVINE, Calif., Dec. 3, 2012 /PRNewswire/ -- Kia Motors America (KMA) has been
one of the fastest-growing car companies in the U.S. over the last five
years[1], and November saw the brand achieve its 27th straight month of record
sales with 41,055 units sold, a 10.9-percent increase over the same period in
2011. Year-to-date sales are up 17.3 percent over 2011, and the brand
achieved another important milestone in November with the sale of its
500,000th vehicle in 2012 – a first for Kia in the U.S. The U.S.-built*
Optima midsize sedan has been Kia's best-selling vehicle each month in 2012,
and that trend continued in November with 12,715 units sold, and together with
the popular Sorento CUV – also built at Kia Motors Manufacturing Georgia –
represents more than 40 percent of Kia's record November volume.

"Kia has sustained record-setting momentum for more than two years, and
eclipsing the 500,000 vehicle sales mark for the first time is an historic
achievement for KMA and our dealers," said Byung Mo Ahn, group president and
CEO of KMA and Kia Motors Manufacturing Georgia. "The popular Optima is on
track to set an all-time single year record for a Kia nameplate, and the
upcoming launches of the all-new 2014 Forte sedan and refreshed 2014 Sorento
unveiled last week at the Los Angeles Auto Show will take the value equation
we are known for and advance it to new levels of sophistication with exciting
technologies such as the next generation UVO eServices hands-free infotainment
system."

Kia's Unprecedented Growth
Kia Motors is one of the world's fastest moving global automotive brands; from
2009-2011 Kia launched more new vehicles in the U.S. than any other automaker,
and under the guidance of chief design officer Peter Schreyer earned a
reputation as an industry leader in automotive styling. Kia Motors America's
full line of fun-to-drive cars and CUVs has earned critical acclaim and
dramatically increased consumer awareness, perception and consideration for
the brand. In 2011, KMA recorded its 17th consecutive year of market share
growth, thanks in part to the largest increase of any major brand in perceived
quality^^[2] and the industry's highest brand loyalty ranking^^[3]. Kia's
U.S.-based manufacturing facility in West Point, Georgia – KMMG – is
responsible for the creation of more than 10,000 plant and supplier jobs and
builds two of the company's best-selling vehicles in the U.S. – the Sorento
CUV and Optima midsize sedan*. Kia's value and technology-laden lineup also
includes the Sportage compact CUV, Soul urban passenger vehicle, Optima
Hybrid, Forte compact sedan, Forte 5-door compact hatchback, Forte Koup
two-door coupe, Rio and Rio 5-door sub-compacts and Sedona minivan.

About Kia Motors America
Kia Motors America is the marketing and distribution arm of Kia Motors
Corporation based in Seoul, South Korea. KMA offers a complete line of
vehicles through more than 755 dealers throughout the United States and serves
as the "Official Automotive Partner" of the NBA and LPGA. In 2011, KMA
recorded its best-ever annual sales total and became one of the fastest
growing car companies in the U.S.[4] Kia is poised to continue its momentum
and will continue to build the brand through design innovation, quality,
value, advanced safety features and new technologies.

Information about Kia Motors America and its full vehicle line-up is available
at its website – www.kia.com. For media information, including photography,
visit www.kiamedia.com.

* The Sorento and Optima GDI (EX Trims and certain LX Trims only) and GDI
Turbo are built in the United States from U.S. and globally sourced parts.
[1] Based on 5-year cumulative growth between 12-month retail sales for
periods ending October 2007 and October 2012 of all U.S. automotive brands.
[2] Source: Automotive Lease Guide Spring 2011 Perceived Quality Study.
[3] Source: Experian Automotive Q2 2011 market analysis.
[4] Based on 5-year cumulative growth between 12-month retail sales for
periods ending October 2007 and October 2012 of all U.S. automotive brands.

                                           

                        MONTH OF NOVEMBER   YEAR-TO-DATE
Model                   2012     2011       2012    2011
Rio 2,494    2,159      37,932  17,956
Spectra                 -        -          -       1
Forte                   4,266    4,135      71,405  71,565
Optima                  12,715   9,533      140,391 73,886
Amanti                  -        4          -       5
Sportage                2,269    3,218      34,661  43,846
Sorento 10,851   9,669      108,630 119,572
Sedona                  1,203    1,406      16,801  22,182
Rondo                   -        1          -       45
Borrego                 -        17         -       402
Soul                    7,257    6,835      108,601 92,643
Total                   41,055   37,007     518,421 442,102

SOURCE Kia Motors America

Website: http://www.kia.com
Contact: Scott McKee, +1-949-468-4813, smckee@kiausa.com; or Amy Corsinita,
Zeno Group for Kia Motors America, +1-949-468-4818,
amy.corsinita@zenogroup.com
 
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