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Avira Licenses Anti-Malware SDK to Baidu; Bundles Baidu PC Faster



  Avira Licenses Anti-Malware SDK to Baidu; Bundles Baidu PC Faster

Business Wire

TETTNANG, Germany & BEIJING -- December 03, 2012

Security expert Avira announced today that China’s leading search engine,
Baidu Inc. (Nasdaq: BIDU), has licensed Avira’s SAVAPI anti-malware SDK. In
addition, Avira is bundling its own security software products with Baidu’s
free PC Faster tune-up utility specifically for the Thailand market.

Avira encourages all Internet users in Thailand to download Avira Free
Antivirus and benefit from the added PC Faster tune-up, free of charge. The
products can be downloaded here: http://www.avira.com/en/baidu-pc-faster/

“Baidu is delighted to partner with a world-class security provider like
Avira,” said Xiao Yang, director, global products, for Baidu. “Together, Baidu
and Avira are able to deliver comprehensive security and optimization to
Thailand’s fast-growing Internet using population, creating a better, safer,
and smoother online experience for millions of users.”

Baidu launched its security and optimization product Baidu PC Faster in the
Thai market in July of 2012. Since then, the product has been downloaded over
two million times and currently has over one million active Thai users.

Avira’s SAVAPI anti-malware SDK makes integrating Avira security technology
simple and cost-effective. Baidu will use Avira’s award-winning scanning
engine for its security and optimization products globally.

“We are pleased to be partnering with Baidu at so many levels,“ said Travis
Witteveen, COO of Avira. “Baidu’s free PC Faster utility is a perfect
complement to Avira’s antivirus software and a great value for our free users.
Plus, our anti-malware SDK lets Baidu easily integrate our scanning technology
to strengthen their own security products.”

About Baidu

Baidu, Inc. is the leading Chinese language Internet search provider. As a
technology-based media company, Baidu aims to provide the best and most
equitable way for people to find whatever they’re looking for online. In
addition to serving individual Internet search users, Baidu provides an
effective platform for businesses to reach potential customers. Baidu's ADSs
trade on the NASDAQ Global Select Market under the symbol "BIDU".

About Avira

Avira wants its customers to ‘live free’ from spyware, phishing, viruses and
other internet-based threats. The company was founded 25 years ago on Tjark
Auerbach's promise to "make software that does good things for my friends and
family." More than 100 million consumers and small businesses now depend upon
Avira’s security expertise and award-winning antivirus software, making the
company the number-two market share leader globally. Avira provides
IT-security protection to computers, smartphones, servers and networks,
delivered as both software and cloud-based services.

In addition to protecting the online world, Avira's CEO promotes well-being in
the offline world through the Auerbach Foundation, which supports charitable
and social projects. The philosophy of the foundation is to help people to
help themselves.

For more information, please visit www.avira.com or join the community at
www.facebook.com/avira.

Contact:

AVIRA
USA:
Rocket Science PR, for Avira
Rich Mullikin, APR, +1 415-464-8110 ext. 216
Mobile: +1 925-354-7444
rich@rocketscience.com
or
Europe:
Flutlicht GmbH, for Avira
Veit Kollera, +49-911-47495-17
Fax +49-911-47495-55
Mobil +49-170-2252603
v.kollera@flutlicht.biz
or
BAIDU
China
Baidu, Inc.
Kaiser Kuo, +86-10-5992-8419
kaiser.kuo@baidu.com
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