HP Redefines Storage Simplicity With Single Architecture for

HP Redefines Storage Simplicity With Single Architecture for
Enterprises of All Sizes 
Most Significant Set of New Storage Platforms in Over a Decade 
FRANKFURT, GERMANY -- (Marketwire) -- 12/03/12 --  HP (NYSE: HPQ)
today announced industry-first innovations for its Converged Storage
portfolio that break through complexities and inefficiencies with a
single architecture for all sizes of client deployments. 
Designed for virtualized, cloud and big data retention environments,
these solutions include new HP 3PAR StoreServ Storage, HP StoreAll
Storage and HP StoreOnce Backup product offerings. 
Many organizations waste as much as 70 percent of their budgets on
capacity that is not actually storing data(1) while administrators
struggle to manage dozens of disparate storage architectures. This
creates a rigid sprawling infrastructure that often forces
organizations to choose between features and affordability. 
New hardware and software offerings increase enterprise agility
2011, HP announced Converged Storage to address legacy storage
limitations exposed by the growth of human information,
infrastructure convergence and the emergence of IT-as-a-Service data
centers. The HP Converged Storage system vision is polymorphic
simplicity. This is a new storage concept that enables a
single-system architecture to exist in several forms, shapes and
sizes from low to high, but retains common data services for block,
object and file applications. This vision also calls for optimization
for both hard disk drives (HDD) and solid state disks (SSD). Today,
HP is expanding that portfolio to include: 

--  HP 3PAR StoreServ 7000 Storage is the industry's only midrange
    quad-controller platform offering Tier 1 storage availability and
    quality-of-service features at an easy entry price point for
    organizations.(2) Supporting both block and file data services, the
    system is available with HDD and SSD or as an all-SSD configuration
    capable of performing more than 320,000 input/output operations per
    second -- 2.4 times that of a similarly priced competitive array.(3)
--  HP StoreAll Storage, a highly scalable platform for object and file
    data access, provides a simplified environment for big data retention
    and cloud storage that reduces the need for additional administrators
    or hardware. HP StoreAll Express Query was created by HP Labs, the
    company's central research arm, and is a metadata database that allows
    clients to conduct search queries 100,000 times faster than previous
    file system search methods,(4) facilitating informed business
    decisions based on the most current data. Integration with HP Autonomy
    Intelligent Data Operating Layer (IDOL) offloads processing tasks to
    HP StoreAll so that analytics can be rapidly performed with more
    current data and using less compute hardware. Additional integration
    with HP StoreAll and HP Autonomy Consolidated Archive, as well as
    certification of other independent software vendor applications,
    provides safe, long-term retention of digital assets.
--  HP StoreOnce 2000 and 4000 Backup, with support for HP StoreOnce
    Catalyst software, provides efficient data movement and
    high-performance deduplication to reduce data protection costs in
    remote sites and data centers. The new models perform backup
    operations up to three times faster at a 35 percent lower cost than
    the closest competitive system.(5)

"Legacy storage vendors are simply not equipped to help organizations
respond to new workloads, and bolting on new features to old
architectures has created a nightmare," said David Scott, senior vice
president and general manager, Storage Division, HP. "HP's unique set
of Converged Storage innovations helps clients simplify
infrastructure and reduce costs with a common architecture across
storage segments and categories." 
Improving client return on information, individuals and
 HP Converged Storage innovations help clients simplify
storage infrastructure and respond to unpredictable demands while
increasing the value organizations generate from their investments in
three areas: 

--  Return on information -- by enabling better and quicker decisions with
    technologies such as embedded search and analytics to extract value
    from all types of information.
--  Return on infrastructure -- by improving asset utilization through a
    polymorphic design and efficiency technologies to cut capacity needs
    in half.
--  Return on individuals -- by providing common data services and
    centralized management across storage systems to reduce administration
    time and complexity.

"To keep pace with an unprecedented rate of innovation at Nuance, we
recognized an immediate need to enhance the storage infrastructure
across our company," said Frederic Van Haren, senior director,
Research and Development Labs, Nuance Communications. "With HP 3PAR
StoreServ Storage, our infrastructure can instantly adapt to changing
workloads and allow our staff to focus on the innovative voice and
language solutions we bring to market." 
HP also announced new services that help clients optimize their
investment and create the right environment for their businesses.
They include: 

--  Technology services that help optimize HP StoreOnce performance and
    speed transition from HP Enterprise Virtual Array to HP 3PAR Storage.
--  The HP Financial Services Capacity on Demand program helps clients
    respond to unpredictable needs and instantly acquire storage beyond
    baseline capacity.
--  HP Storage Management Services integrate HP 3PAR StoreServ, HP
    StoreAll and HP StoreOnce Storage to offer HP's new storage technology
    to enterprise clients with systems management expertise and
    operational best practices.

Pricing and availability(6) 

--  The HP StoreServ 7200 is available globally immediately starting at
    $20,000. HP StoreServ 7400 starts at $32,000. HP Priority Optimization
    will be available in 2013.
--  HP StoreAll Storage is expected to be available globally on Dec. 20,
    with pricing as low as $0.91 per GB.
--  HP StoreOnce 6200 Backup systems are available worldwide immediately
    for a starting price of $250,000. HP StoreOnce 2000 Backup systems
    start at $10,000 and HP StoreOnce 4000 Backup systems start at
    $30,000. Both systems are available immediately worldwide. HP
    StoreOnce Catalyst Software licenses start at $500.

Additional information about the new HP Converged Storage solutions is
available at www.hp.com/go/storage/nextera. 
A recording of the HP Discover Frankfurt press conference and
additional information about HP's announcements at its premier client
event, HP Discover Frankfurt, is available at
About HP
 HP creates new possibilities for technology to have a
meaningful impact on people, businesses, governments and society. The
world's largest technology company, HP brings together a portfolio
that spans printing, personal computing, software, services and IT
infrastructure to solve customer problems. More information about HP
is available at http://www.hp.com. 
(1) Based on research data from Evaluator Group, indicating that on
average companies are only using 30 percent of their physical disk
capacity for applications. 
 (2) HP internal competitive pricing and
feature analysis of competitors with tracked market share using the
following Tier 1 definition: Tier 1 storage has more than two
independent controllers, two paths to back-end disk, graceful
handling of controller failures without impacting service levels,
sub-LUN tiering across HDDs and SSDs, and synchronized three-way
 (3) Based on HP internal IOMETER test results of like
hardware configurations using 8K 100 percent Random Reads comparing
an All-SSD HP 3PAR StoreServ 7000 vs. a market share leading midrange
 (4) Based on HP internal comparison of traditional file
system scans versus HP StoreAll Express Query. HP Express Query took
1.434 seconds to complete. The previous find command took 151,278.706
seconds to complete. 
 (5) Based on HP internal comparative analysis
of publicly available data from major competitors. 
 (6) Estimated
U.S. list prices. Actual prices may vary. 
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described in HP's Quarterly Report on Form 10-Q for the fiscal
quarter ended July 31, 2012 and HP's other filings with the
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Copyright 2012 Hewlett-Packard Development Company, L.P. The
information contained herein is subject to change without notice. The
only warranties for HP products and services are set forth in the
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Editorial contacts 
John D'Avolio
+1 503 308 3096
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