GEICO to sponsor Free Family Nights at National Children’s Museum beginning in January

  GEICO to sponsor Free Family Nights at National Children’s Museum beginning
  in January

Business Wire

WASHINGTON -- November 30, 2012

GEICO will sponsor free nights of family activities at the National Children’s
Museum’s (NCM) new location at National Harbor in Prince George’s County, Md.
The company has pledged $500,000 over five years for GEICO Free Family Nights,
which will offer area children and their families free access to a multitude
of activities at the National Children’s Museum for one evening each month.
The first GEICO Free Family Night will take place on Friday, Jan. 18, 2013.

“As an avid supporter of cultural and educational programs for children and
their families, we are proud to be a sponsor of GEICO Free Family Nights at
the National Children’s Museum,” said Don Lyons, GEICO senior vice president.
“The NCM provides a unique experience by offering a vast window of exploration
for our children and their families in the National Capital area.”

Each month will feature a unique theme with hands-on activities and
interactive play in the National Children’s Museum theatre and exhibit areas.
The NCM will feature two main exhibit areas that support the museum’s mission
to inspire children to care about and improve the world. The 3 & Under
gallery, specifically designed in partnership with Sesame Workshop for the
developmental needs and interests of the museum’s youngest visitors,
encourages children to explore their ever-widening world through safe,
creative play and interaction.

Our World will introduce families to the responsibilities and rewards of both
global and community citizenship through three key areas: Map Zone, My Town
and World Cultures. A state-of-the-art theatre will offer additional space for
programming and productions. Standard admission to the museum is $10 per child
or adult, and there is no cost of admission for infants age 1 or younger.

“GEICO Free Family Nights allows the National Children’s Museum to further
celebrate the families that make up the entire community,” said NCM President
& CEO Willard Whitson. “We are thankful for GEICO’s sponsorship and commitment
to helping children learn through play.”

About National Children’s Museum (NCM)

The National Children’s Museum (NCM) is a world-class cultural and educational
center that inspires children to care about and improve the world. Currently
operating as a “museum without walls” through participation in community
events and creative partnerships with other arts and cultural organizations,
NCM will open on Dec. 14 at National Harbor in Prince George’s County, Md. The
Museum will be Greater Washington’s premier family attraction and the only
national museum dedicated entirely to children and their families and
caregivers. The National Children’s Museum was designated by Congress in 2003
and was founded in 1974 as the Capital Children’s Museum. For more
information, visit www.ncmmuseum.


GEICO (Government Employees Insurance Company) is a member of the Berkshire
Hathaway family of companies and is the third-largest private passenger auto
insurer in the United States. GEICO handles auto insurance coverage for over
11 million private passenger auto policies and insures more than 18 million
vehicles (auto & cycle).

In addition to auto insurance, GEICO offers customers insurance products for
their motorcycles, all-terrain vehicles (ATVs), travel trailers and motorhomes
(RVs). Coverage for boats, collector cars, life, homes and apartments is
written by non-affiliated insurance companies and is secured through the GEICO
Insurance Agency, Inc. Commercial auto insurance and personal umbrella
protection are also available.

As a member of the Berkshire Hathaway group of companies, GEICO is rated A++
for financial strength by A.M. Best Company and ranks at the top of several
national customer satisfaction surveys. For more information, go to


National Children’s Museum
Michal Miller, 301-392-2429
GEICO Communications
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