Starbucks to Offer Deal Through LivingSocial UK
LONDON -- November 29, 2012
Starbucks Coffee Company UK is offering consumers a deal on 29 November with
LivingSocial, the local marketplace for discovering the best things to do in
your local area.
LivingSocial will offer a £10 Starbucks Card eGift for £5 on Thursday and
Friday this week. Customers have three months to claim the card, which can be
used in Starbucks outlets across the UK until 31 May 2013.
Peter Briffett, Managing Director of LivingSocial UK and Ireland, said: “This
deal marks a first for LivingSocial, and is perfectly suited to the discerning
tastes of our LivingSocial members. We are delighted to work with Starbucks
and are always excited to offer great quality experiences to our highly
engaged customer base.”
Ian Cranna, VP marketing and category at Starbucks UK said:“At Starbucks we
are always looking for fresh and relevant ways to give our customers value at
a time when they need and want it. We wanted to create a unique offer for our
customers in the lead up to Christmas as a big ‘thank you’ and we’re really
pleased to have found a partner in Living Social to help us do this. We teamed
up with Living Social in the US earlier this year, where in a similar deal a
record setting 1.5m vouchers were purchased. We hope to replicate this success
here by offering 100,000 UK consumers the chance to benefit from this deal.”
The Starbucks Card eGift is powered by CashStar, the world’s leading digital
gifting and incentives company.
LivingSocial is the online source for discovering valuable local experiences.
We inspire our members to find, share, and enjoy the best of their
neighborhoods by connecting them with handpicked local businesses. With new
and diverse offerings each day, we encourage members to discover everything
from family aquarium outings to weekend excursions to exclusive gourmet
dinners and more. We help great local businesses grow by introducing them to
high-quality new customers, and give merchants the tools to make our members
Since 1971, Starbucks Coffee Company has been committed to ethically sourcing
and roasting the highest quality arabica coffee in the world. Today, with
stores around the globe, the company is the premier roaster and retailer of
specialty coffee in the world.
Starbucks press office
T. 0208 834 5164
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