KFC's Festive Feast: A New Sweet Treat and the Original Recipe(R) Makes the Perfect Dinner for Hectic Families This Holiday

KFC's Festive Feast: A New Sweet Treat and the Original Recipe(R) Makes the
Perfect Dinner for Hectic Families This Holiday Season

Brand Introduces Chocolate Chip Cookies Nationwide and Exclusive Prototype
Original Recipe Cookie Formula: "O.R.C. Recipe Project"

LOUISVILLE, Ky., Nov. 29, 2012 (GLOBE NEWSWIRE) -- KFC has a gift for busy
families this holiday season – a tasty meal, a sweet treat and a moment of
peace during this hectic time of the year. First, the brand introduces the
Festive Feast, an eight-piece meal accompanied by a dozen delicious chocolate
chip cookies, which is sure to bring sweet relief to those needing a break
from holiday chaos.


A multimedia version of this release that includes photos and video clips is
available at http://www.globenewswire.com/mpr/kfc/10014066.html

"Between the planning, shopping and decorating, we know that sometimes it's
hard to relax with the family and really enjoy the holidays," said Jason
Marker, Chief Marketing Officer for KFC U.S. "With the introduction of the
Festive Feast, families can put the hectic pace aside and sit down for a
fresh, delicious meal, and top it off with a sweet treat."

Available at participating KFC locations, the Festive Feast includes eight
pieces of freshly prepared chicken, two home-style side favorites, four
famous, flaky biscuits and a dozen chocolate chip cookies – all for just
$19.99.

KFC's chocolate chip cookies use fresh ingredients and are baked in store. And
the brand known for its world famous secret recipe for fried chicken now has
another proprietary formula to hide away in its vault: a unique recipe for the
chocolate chip cookies sold in its stores.

When the chocolate chip cookie met its match – Original Recipe®!

Always keeping an eye on the hottest culinary trends, the chefs in the KFC
test kitchen have taken note of a rush of new recipes featuring a combination
of sweet and savory flavors. And as the keepers of both the Secret Recipe for
the Colonel's fried chicken and a new, proprietary recipe for chocolate chip
cookies, the KFC team started thinking about combining the two flavors. Might
it be time to give America's favorite cookie recipe a "taste-lift"?

The KFC team struck up a cookie conversation with about 5.5 million of its
closest friends – also known as KFC Facebook fans – and the concept of a
limited edition, prototype Original Recipe cookie was well received.

Thousands of KFC's Facebook fans agreed that the savory taste of Original
Recipe chicken and the sweet taste of chocolate chip cookies were meant to be
together. Responses included: "Chocolate chip cookies and KFC, MMM, MMM,
good!!" from Marianne U. and "Sweet and salty, yum," from Charlotte D. And
that was enough validation to move forward with the "O.R.C. Recipe Project."

Soon after, KFC chefs were testing a series of recipes to create a cookie that
combined the two popular taste sensations. After many hours of baking, dozens
of cookies and no shortage of feedback from willing taste test volunteers, the
team landed on a final recipe.

"Move over bacon cupcakes! There's a new sweet and savory treat in town. Well,
at least it's available in our hometown test kitchen," said Bob Das, KFC
Corporate Chef. "The Original Recipe Cookie is a treat like no other and what
makes it so fun is that it was our social media fans who inspired us to
develop this prototype recipe."

While the (very) limited-edition Original Recipe Cookies are not available
in-store, KFC is asking fans to vote online at www.facebook.com/KFC about
whether the unique dessert should be added to menus nationwide. Want to try an
Original Recipe cookie? Tell us!

Meanwhile, KFC customers can enjoy the savory, signature taste of Original
Recipe chicken and sweet chocolate chip cookies with KFC's Festive Feast. For
more information about the Festive Feast and to watch how the Original Recipe
Cookie was created, visit www.kfc.com.

About KFC

KFC Corporation, based in Louisville, Ky., is the world's most popular chicken
restaurant chain specializing in Original Recipe®, Extra Crispy™, Kentucky
Grilled Chicken® and Crispy Strips® with home-style sides, Hot Wings, and
freshly made chicken sandwiches including the Double Down® and the
Doublicious®. There are more than 17,000 KFC outlets in more than 115
countries and territories around the world. Each week, more than 13 million
people visit a KFC restaurant in the United States. KFC Corporation is a
subsidiary of Yum! Brands, Inc., Louisville, Ky. (NYSE:YUM). For more
information, visit www.kfc.com. Follow KFC on Facebook (www.facebook.com/KFC)
and Twitter (www.twitter.com/kfc_colonel).

The KFC logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=15926

CONTACT: Rick Maynard
         502-874-8100
         Rick.Maynard@kfc.com
        
         Melanie Buford
         212-805-8052
         Melanie.Buford@emanatepr.com

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