Kia Motors America Launches UVO eServices in New 2014 Sorento at Los Angeles International Auto Show

 Kia Motors America Launches UVO eServices in New 2014 Sorento at Los Angeles
                           International Auto Show

Second Generation Infotainment System Builds on Award-Winning Foundation with
Addition of New Smartphone-Based[1] Connectivity

-- Smartphone app provides new levels of connected car telematics, parked
vehicle locator and advanced vehicle relationship management free of any
monthly fees or contracts

-- UVO eServices incorporates a suite of new safety and security features such
as 911 Connect[2] and enhanced roadside assistance

-- Map and POI destinations to be sent to the Sorento's UVO eServices
navigation system through the Web and mobile device

PR Newswire

LOS ANGELES, Nov. 28, 2012

LOS ANGELES, Nov. 28, 2012 /PRNewswire/ -- Kia Motors America (KMA) today
announced the UVO eServices Infotainment System with Voice Command Navigation,
the next iteration of the company's innovative voice-activated infotainment
system, would be introduced first in the stunning new 2014 Sorento CUV. UVO
eServices represents an evolution from the original UVO system's capabilities,
adding a new telematics suite ("eServices") that is powered by an exclusive
free smartphone app that will provide drivers with an innovative in-vehicle
connectivity experience including navigation, diagnostics[3] capabilities and
added convenience features. UVO is short for "Your Voice," and provides
consumers easy-to-use voice and touch-activated experiences to manage music
files and hands-free mobile phone operation.

"UVO was a breakthrough for Kia, and signaled the brand's ambitious plans to
become an in-vehicle technology leader by enabling drivers and passengers to
use all of their personal technologies more safely and easily, while creating
additional entertainment experiences," said Henry Bzeih, head of the connected
car program and chief technology strategist, KMA. "With smartphone
penetration nearing 50-percent in the U.S., UVO eServices extends our
award-winning system's abilities far beyond the original offerings by
utilizing one of the industry's first app-based approaches for telematics.
The development focus for UVO eServices was to deliver the connectivity,
services and notifications valued by vehicle owners while also adding
emergency assistance features, diagnostic information and innovations such as
our parked vehicle locator to create user-friendly experiences that exceed
people's expectations."

UVO continues to offer drivers hands-free mobile phone management capabilities
and hands-free control of music from a variety of media sources, including CD,
radio, USB, media player, and the Digital Jukebox. With UVO eServices, users
will now be able to control the 2014 Sorento's on-board navigation system
through voice commands when the vehicle is outfitted with the UVO
eServices/navigation package. Also new with UVO eServices is an enhanced
telematics suite that offers a number of maintenance and infotainment
functions, including 911 Connect, enhanced Roadside Assist, Automatic
Diagnostics, Manual Diagnostics, Scheduled Diagnostics, vehicle maintenance,
and eServices Guide, many of which are run through the owner's Smartphone
equipped with the UVO eServices app available at no charge[4].

Advanced Voice Recognition makes it simple to operate many of UVO eServices
functions, including the Sorento's voice activated navigation system. USB
connectivity allows users to download music files from a memory stick into the
Digital Jukebox. The large eight-inch touch screen is easy to operate and
incorporates Sorento's rear camera display[5], Infinity®[6] Premium Sound
System and MY POIs (personal Points of Interest via online maps), a feature
that makes it easy to customize the owner's most visited locations. UVO
eServices is compatible with iPhone®[7] at launch and Android® phones are
expected to be compatible in the second quarter of 2013.

Key Features of UVO eServices:

  oeServices Guide: Accessed via the touch-screen or voice command,
    eServices Guide places a phone call via Bluetooth® hands free
    connectivity[8] to a voice response system that explains UVO eServices to
    the driver in an interactive manner.
  oCar Care Web: Through the UVO eServices owner's portal, known as "Car
    Care Web," owners can check vehicle diagnostics, vehicle status,
    maintenance schedules, driving behavior, and schedule appointments with
    their preferred or nearby dealer via their home computer or mobile device.
    Owners also can earn awards for safe and eco-friendly driving viewable on
    Car Care Web should they rank high enough among their fellow UVO eServices
    owners.
  oMy POI: Also available to UVO eServices owners is My POI, a feature that
    allows owners to send a destination from Google Maps through their
    Smartphone to their UVO eServices vehicle. In the convenience of their
    home or office, the customer selects a destination from the Web via Google
    maps, once the customer's Smartphone receives the destination it will send
    the destination to the vehicle's navigation system the next time the
    Smartphone is paired via Bluetooth® wireless technology. In addition, all
    destinations sent from Google Maps will be copied to the owner's Car Care
    Web. (My POI is only available with UVO eServices vehicles equipped with
    navigation).
  oVehicle Diagnostics: If UVO's eServices identifies a problem by way of
    the Automatic Diagnostics function, it will communicate the vehicle's list
    of issues and its location to Kia's 24/7 call center or will schedule an
    appointment online with the nearest Kia dealership upon user request.
    With Manual Diagnostics, at the owner's preference, UVO eServices can
    connect the user with Kia's 24/7 call center or schedule an appointment
    online with the nearest Kia dealership, should an issue be found.
    Additionally, the user can take advantage of Scheduled Diagnostics from
    their smartphone, setting a monthly diagnostic check of the vehicle. Upon
    completion, any issues found are automatically forwarded to Car Care Web.
  o911 Connect[9]: In case of an airbag deployment, the Crash Notification
    Assist function will alert emergency services. During a 10-second window,
    the driver has the option to cancel the call, otherwise UVO eServices will
    dial 9-1-1, read the vehicle's location out loud to the emergency services
    operator and allow the operator to speak with the vehicle occupants.
  oParking Minder: If the driver happens to forget where they parked the car,
    the Parking Minder function helps find it by sending the location of the
    vehicle to the driver's phone. If preferred, the owner also can take
    pictures of the surrounding area for reference, write a reminder note,
    email his or her location and set an alarm if the car is parked at a
    meter. To guide the owner back, the UVO eServices smartphone app will
    display the owner and the vehicle's locations on a map. Optionally, the
    owner can look through the phone's integrated camera where an icon on the
    phone's screen will point to the vehicle's location.

Following the introduction of UVO eServices in the Sorento, the system will be
offered in other models in the Kia lineup, including the all-new 2014 Forte
sedan.

Kia's Unprecedented Growth

Kia Motors is one of the world's fastest moving global automotive brands; from
2009-2011 Kia launched more new vehicles in the U.S. than any other automaker,
and under the guidance of chief design officer Peter Schreyer earned a
reputation as an industry leader in automotive styling. Kia Motors America's
full line of fun-to-drive cars and CUVs has earned critical acclaim and
dramatically increased consumer awareness, perception and consideration for
the brand. In 2011, KMA recorded its 17^th consecutive year of market share
growth, thanks in part to the largest increase of any major brand in perceived
quality[10] and the industry's highest brand loyalty ranking[11]. Kia's
U.S.-based manufacturing facility in West Point, Georgia – KMMG – is
responsible for the creation of more than 10,000 plant and supplier jobs and
builds two of the company's best-selling vehicles in the U.S. – the Sorento
CUV and Optima midsize sedan*. Kia's value and technology-laden lineup also
includes the Sportage compact CUV, Soul urban passenger vehicle, Optima
Hybrid, Forte compact sedan, Forte 5-door compact hatchback, Forte Koup
two-door coupe, Rio and Rio 5-door sub-compacts and Sedona minivan.

About Kia Motors America

Kia Motors America is the marketing and distribution arm of Kia Motors
Corporation based in Seoul, South Korea. KMA offers a complete line of
vehicles through more than 755 dealers throughout the United States and serves
as the "Official Automotive Partner" of the NBA and LPGA. In 2011, KMA
recorded its best-ever annual sales total and became one of the fastest
growing car companies in the U.S.[12] Kia is poised to continue its momentum
and will continue to build the brand through design innovation, quality,
value, advanced safety features and new technologies.

Information about Kia Motors America and its full vehicle line-up is available
at its website -- www.kia.com. For media information, including photography,
visit www.kiamedia.com.

[1] At launch, the Apple iPhone will be the only UVO eServices compatible
device. Apple iOS6 compatibility expected early 2013. Additional compatible
devices expected late 2013. iPhone® is a registered trademark of Apple Inc.

[2] Feature requires a connected mobile phone via Bluetooth. Dependent on
cellular service area coverage.

[3] Vehicle Diagnostics do not take the place of regularly scheduled
maintenance. Feature checks powertrain, chassis, and airbag systems only, and
requires initial activation. For factory-recommended maintenance schedule,
see the Maintenance Feature of UVO eServices or the Owner's Manual.

[4] App requires UVO eServices equipped vehicle and runs on your smartphone
cellular data service. Normal data rates will apply.

[5] The rear-camera display is not a substitute for proper and safe backing-up
procedures. Always drive safely and use caution when backing up. The
Rear-Camera Display may not display every object behind the vehicle.

[6] Infinity is a registered trademark of Harman International Industries,
Incorporated.

[7] iPhone® is a registered trademarks of Apple Inc.

[8] The Bluetooth® word mark and logos are registered trademarks owned by
Bluetooth SIG, Inc. and any use of such marks by Kia is under license. Other
trademarks and tradenames are those of their respective owners. A compatible
Bluetooth® wireless technology enabled cell phone is required to use
Bluetooth® wireless technology.

[9] Communications occur via connected Bluetooth® device.

* The Sorento and Optima GDI (EX Trims and certain LX Trims only) and GDI
Turbo are built in the United States from U.S. and globally sourced parts.

[10] Source: Automotive Lease Guide Spring 2011 Perceived Quality Study.

[11] Source: Experian Automotive Q2 2011 market analysis.

[12] Based on 5-year cumulative growth between 12-month retail sales for
periods ending October 2007 and October 2012 of all U.S. automotive brands.





SOURCE Kia Motors America

Website: http://www.kia.com
Contact: Scott McKee, +1-949-468-4813, smckee@kiausa.com; or James Hope, Kia
Motors America, +1-949-468-1875, jhope@kiausa.com
 
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