Samsung Electronics America Expands Into Medical Device Sector with Health & Medical Equipment

  Samsung Electronics America Expands Into Medical Device Sector with Health &
  Medical Equipment

Industry-leading diagnostic ultrasound equipment on display in Chicago at RSNA

RSNA 2012

Business Wire

CHICAGO -- November 27, 2012

Samsung Electronics America, Inc., a subsidiary of Samsung Electronics Co.
Ltd, today announced its expansion with the addition of Samsung Health &
Medical Equipment, unifying Samsung Medison America’s personnel into Samsung
Electronics America’s Enterprise Business Division. By expanding its presence
in the medical equipment industry, Samsung aims to become a global healthcare
leader by bringing together its expertise in electronics and IT technologies
for a better and more complete healthcare experience. Samsung Health & Medical
Equipment will be showing a variety of healthcare solutions at the RSNA 2012
radiological event located at McCormick Place, Chicago, Booth #4050, from
November 25th – November 29^th.

This integration of sales, marketing and service operations in the United
States is the latest step following Samsung Electronics’ Co., Ltd. acquisition
of a stake in the leading diagnostic ultrasound manufacturer Medison Co., Ltd.
in 2010. With the joining of operations, Samsung Medison America is well
positioned to leverage research and development and infrastructure already in
place within Samsung Electronics America and its product groups. In addition,
Samsung Medison America will benefit from existing sales channels and
integrated marketing teams at Samsung Electronics America.

“Samsung Electronics America is well positioned to bring its knowledge and
resources to Samsung Health & Medical Equipment and we are committed to a
shared vision for a better and more complete healthcare experience,” said Tod
Pike, Senior Vice President of Samsung Electronics America, Inc., Enterprise
Business Division. “We have a continuing interest and investment in the
healthcare space and we now have an even greater opportunity for reaching our
global growth goals. Samsung is proven as a world technology leader and our
mission is to help arm healthcare providers with the tools they need to offer
patients the best possible care.”

“The combination of Samsung’s unparalleled image processing and IT
technologies with Samsung Medison America’s industry-leading medical equipment
will serve as the foundation for continuing innovation in medical technology,”
said Brian Keith, Director of Sales and GM of Samsung Health & Medical
Equipment. “By upholding customer values as our top priority, Samsung Health &
Medical Equipment will support fast, easy and accurate diagnosis through
superior technologies and products. We look forward to aligning our expertise
to support the Samsung vision to contribute to the growth of the medical
equipment industry through our advanced technologies and improve the quality
of people's lives.”

Samsung’s investment in Medison is a key element in Samsung’s 2020 vision to
explore new avenues of growth, including in healthcare business domain. The
integration of Samsung Medison America will add 28 employees to Samsung’s
Enterprise Business Division, now under the Samsung Health & Medical Equipment
Group and reporting directly into division head Tod Pike.

About Samsung Medison America

Incorporated in the U.S. in 1992, Samsung Medison America specializes in
marketing and selling world-class ultrasound imaging equipment in the U.S. In
1996, Samsung Medison America’s parent, Medison Co., Ltd., successfully
developed the first digital ultrasound system by an Asian manufacturer and in
1998 it developed the world’s first commercially-available 3D ultrasound
imaging system. Samsung Medison America has introduced into the U.S. market
many other advanced products, ranging from its signature ‘Accuvix’ and
‘SonoAce’ series, to a laptop-sized ultra-compact diagnostic ultrasound
system. For more information, please visit,

About Samsung Electronics America Enterprise Business Division

As a global leader in Information Technology, Samsung's Enterprise Business
Division (EBD) is committed to its business customers and loyal partners with
world-class solutions. Samsung EBD offers a complete portfolio of technology
solutions to support business growth aspirations including virtualization,
printing, displays, notebook and tablet PCs, digital signage, medical
equipment, set-top-box and hospitality TVs. With a market-oriented approach to
innovation, Samsung EBD solutions move businesses forward while helping reduce
operating cost. Samsung EBD is a division of Samsung Electronics America
(SEA), Inc., a U.S. subsidiary of Samsung Electronics Company, Ltd. (SEC) and
is among the world's largest technology companies. For more information,
please visit, call 1-866-SAM-4BIZ or follow Samsung
EBD via Twitter @SamsungBizUSA.

About Samsung Electronics America, Inc.

Samsung Electronics America, Inc. (SEA), based in Ridgefield Park, NJ, is a
subsidiary of Samsung Electronics Co., Ltd. The company markets a broad range
of award-winning consumer electronics, information systems, and home appliance
products, as well as oversees all of Samsung’s North American operations
including Samsung Telecommunications America, LP, Samsung Semiconductor Inc.,
Samsung Electronics Canada, Inc. and Samsung Electronics Mexico, Inc. As a
result of its commitment to innovation and unique design, the Samsung
organization is one of the most decorated brands in the electronics industry.
The company was ranked #9 in BusinessWeek/Interbrand “100 Best Global Brands,”
and named as one of Fast Company’s “50 Most Innovative Companies of 2010.” For
more information, please visit You can also Fan Samsung on or follow Samsung via Twitter @SamsungTweets.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. creates more possibilities for more people, in
more countries, than any other technology company. Samsung has become the
global leader in consumer electronics and their components by bringing
relentless innovation to a product portfolio that includes televisions,
smartphones, personal computers, printers, cameras, refrigerators and memory
chips. To discover more, please visit


Samsung Electronics America
Allison Kohn, 201-807-3144
Enterprise Business Division
Allison & Partners for
Samsung Electronics America
Tracy Siegel, 646-428-0603
Enterprise Business Division
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