Magic Moments and CafePress Introduce Unrivaled Mobile App Allowing Customers to Create, Buy and Sell Remotely

Magic Moments and CafePress Introduce Unrivaled Mobile App Allowing Customers
to Create, Buy and Sell Remotely

Sales Go Virtual as Mobile Entrepreneurs Instantly Add New Inventory Via Their

LOUISVILLE, Ky., Nov. 27, 2012 (GLOBE NEWSWIRE) -- Desktops and Laptops are no
longer required for people wanting to create, buy and sell merchandise
enhanced with inspiring images. CafePress Inc. (Nasdaq:PRSS), The World's
Customization Engine^TM, in partnership with Magic Moments, introduce Magic
Moments powered by CafePress, a cutting-edge free mobile App that enables
customers to create and sell unique products with just a few taps on their

While other apps simply allow users to capture, create and buy their own gear,
Magic Moments-CafePress App takes this technology one step further. Now mobile
entrepreneurs can enter the e-commerce marketplace quickly, easily and
on-the-go. Our App enables users to turn that stunning landscape, memorable or
trending moment into meaningful merchandise.

The app is extremely user-friendly, with just a simple 4-step process:

  1.  Take the picture (or choose the image from your existing album)

  2. Choose the product you want to make

    *Pet products

  3. Enhance your image in the Aviary Design Center

    *Choose from more than a dozen artistic filters – including b&w, sepia
      and indiglow
    *Improve brightness, contrast and saturation
    *Draw, add text, reorient, crop and even add stickers

  4. Order your creation for yourself, sell it to others or both!

"We all use the cameras on our phones to capture and share special moments.
This app enables people to turn those magic moments into amazing products and
sell them in an unprecedented mobile marketplace for user generated products,"
says Bob Marino, CEO at CafePress Inc. "This partnership provides unmatched
print on demand services powered by cutting edge technology."

"With smartphones playing such an integral role in sharing our lives we
thought 'why not' build an app that could make people money as well," says
Trevor George, co-Founder and CEO of Magic Moments. "Magic Moments powered by
CafePress is driving the beginnings of a larger trend of mobile shopping and
merchandising. Whether it's a double rainbow, an adorable animal or a
potentially viral meme, there's enormous potential."

Magic Moments powered by CafePress is available for free in the iTunes App
Store. There are currently 27 personalized product options including apparel,
home items, drinking glasses, and pet products available from Magic Moments
powered by CafePress, with more slated to come soon.

About Magic Moments:

Magic Moments was created by CEO Trevor George & Co-Founders Blake George and
Sanford Nelson. The Michigan based company is responsible for launching the
first-ever mobile social marketplace, allowing users to take pictures, enhance
them, buy and sell them.

About CafePress [PRSS]:

CafePress The World's Customization Engine^TM. Launched in 1999,
CafePress empowers individuals, groups, businesses and organizations to
create, buy and sell customized and personalized products online using the
company's innovative and proprietary print-on-demand services and e-commerce
platform. Today, CafePress' portfolio of e-commerce websites include,,,,, and EZ Prints. 

The CafePress logo is available

CONTACT: Media Contact
         Marc Cowlin

CafePress Company Logo
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