Zero Waste Challenge Returns to 2013 Waste Management Phoenix Open
Waste Management Sustainability Program Continues to Highlight Tournament as
the “Greenest Show on Grass”
PHOENIX -- November 27, 2012
Waste Management (NYSE: WM) today announced that it will continue the Zero
Waste Challenge for the second year at the 2013 Waste Management Phoenix Open.
The initiative is aimed at controlling materials brought into the event and
educating vendors and patrons about proper disposal of materials, so that
eventually zero waste is sent to the landfill. In 2013, Waste Management’s
goal is to divert 100 percent of tournament waste away from landfills and into
recycling and composting facilities.
The 2012 Waste Management Phoenix Open achieved the highest diversion rate of
any major sporting event and was the first-ever major sporting event not to
use trash receptacles. In the program’s inaugural year, more than 97 percent
of tournament waste was diverted from the landfill.
“Considering the phenomenal attendance at the Waste Management Phoenix Open,
the Zero Waste Challenge is a significant achievement led by the Waste
Management sustainability services team and embraced by The Thunderbirds and
tournament vendors and patrons,” said David Aardsma, Waste Management chief
sales and marketing officer. “In 2013, Waste Management continues the Zero
Waste Challenge and will highlight our sustainability and environmental
solutions around the course.”
With no trash receptacles along the course, Waste Management will offer two
alternatives to disposal - recycling bins and compost bins, which will help to
recover nearly all tournament materials.
Once again, Recycling Ambassadors will play an important role in educating
tournament attendees, monitoring recycling and compost receptacles, answering
fan questions and increasing awareness of the waste diversion goals for the
2013 Waste Management Phoenix Open. This year, Waste Management will double
the number of Recycling Ambassadors from 500 to 1,000. Waste Management is now
recruiting for these crucial volunteers and encouraging the community to
participate and sign-up for one of several four-hour shifts during tournament
week by visiting www.wmphoenixopen.com/volunteer.
Waste Management’s sustainable, “green” initiatives showcased along the course
in 2013 will include:
*Recycling stations in high-traffic areas will be staffed with 1,000
Recycling Ambassadors to educate patrons and answer any questions about
using the recycling and compost bins.
*Waste Management will work closely with WMPO vendors to monitor their use
of water throughout the week in order to decrease overall consumption.
*In an effort to turn waste into a resource, Waste Management will bring
all scrap wood used at the tournament to the Maricopa Organics Recycling
Facility developed in collaboration with Garick, which will grind the wood
scraps into mulch or biofuel supply.
*Use of greywater, or wastewater generated from the concessionaire’s
kitchens, will be recycled for use in portable toilets. Last year this
effort conserved thousands of gallons of fresh water.
*Patrons can dispose of their compost and recycling materials more
efficiently in 60 Waste Management solar-powered compactors along the
course (these machines hold five times the amount of materials as a
traditional non-compacting bin, which reduces the number of trips, and
therefore, the natural resources needed to service them).
*Four compressed natural gas (CNG) trucks will transport the materials that
are collected during the tournament. The fuel in these trucks burns
cleaner than a standard diesel truck and therefore will reduce fleet
emissions associated with transportation.
ABOUT WASTE MANAGEMENT
Waste Management is the leading provider of comprehensive waste management
services in North America. Through its subsidiaries, the company provides
collection, transfer, recycling and resource recovery, and disposal services.
It is one of the largest residential recyclers and also a leading developer,
operator and owner of waste-to-energy and landfill gas-to-energy facilities in
North America. The company’s customers include residential, commercial,
industrial, and municipal customers throughout North America. To learn more
information about Waste Management visit www.wm.com or www.thinkgreen.com.
Janette Coates, 602-579-6152
The Artigue Agency
Shannon Keller, 310-210-1866
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