New "RetailMeNot on Facebook" Coupon Experience Provides Retailers With a Platform to Reach 2.2 Million of RetailMeNot's Highly

  New "RetailMeNot on Facebook" Coupon Experience Provides Retailers With a
 Platform to Reach 2.2 Million of RetailMeNot's Highly Engaged Consumers and
                  Their Social Networks With Relevant Deals

- Consumers receive personalized coupons based on their Facebook "likes" and

- With the flip of an on/off switch, users can easily keep activity private or
they can share coupons to help friends save

- "Save" and "Alert" functionality helps consumers manage and access new
coupons that are introduced every day

PR Newswire

AUSTIN, Texas, Nov. 27, 2012

AUSTIN, Texas, Nov. 27, 2012 /PRNewswire/ --
(, the largest online coupon site in the United States,
today announced the launch of RetailMeNot on Facebook
(, a new coupon experience that provides users
with personalized and social savings opportunities. To learn more, an
instructional video is available at or YouTube.


A recent study by the global consulting firm Booz & Company estimated that $1
billion in goods was sold through social media in the United States in 2011.
That figure is expected to reach $14 billion by 2015.[1] RetailMeNot on
Facebook was designed to help retailers reach RetailMeNot's 2.2 million fans
and their connections on Facebook with relevant deals and offers on products
and services. A team of RetailMeNot merchandisers will work to provide
consumers with access to retailers' best deals and offers as they become

"The next frontiers in retail, especially within the coupon industry, are
within mobile commerce and social shopping. The company that cracks the code
on how to make both mobile and social media truly transactional platforms for
merchants will win big in retail," said Cotter Cunningham, the CEO and founder
of WhaleShark Media, Inc., the operator of RetailMeNot. "While still early, we
believe that we are on the right path to helping RetailMeNot's more than 2
million Facebook fans save money when using our new social shopping platform."

RetailMeNot on Facebook includes the following features:

  oBrowse and search coupons and offers from top stores without having to
    leave the Facebook environment with redemption similar to the website
    experience on
  oConsumers who choose to not authorize the RetailMeNot on Facebook app can
    still redeem coupons that they see their friends using
  oApp authorization unlocks the ability to personalize a consumer's specific
    coupon feed and share savings opportunities with friends
  oCoupon management functionality includes saving coupons for later and
    receiving alerts when those coupons are about to expire
  oOn/off switch enables private browsing and shopping vs. automatic sharing
    of coupons to help friends save
  oAn increase in the personalization of the coupon feed is possible by
    identifying favorite stores, with suggested new favorites based on "likes"
    by Facebook friends

"We continue to be bullish in our view that the growth of commerce through
Facebook is a channel worth investing in long term as we work to help
retailers reach motivated consumers that want to buy their products and
services," said Jag Bath, senior vice president of product, WhaleShark Media,
Inc., the operator of RetailMeNot. "This innovation is another step in
developing a more personalized coupon offering for consumers that will help
them save money on the things they want, need and buy every day."

Consumers can learn more by visiting or by visiting
RetailMeNot's Facebook page ( and clicking on the
"RetailMeNot Coupons App" icon.

About ( is the leading consumer destination for
collaborative online coupon, deal and promotional code hunting and sharing.
Our mission is to help consumers save money and enjoy a hassle-free discount
shopping experience. Since November 2006, our users have shared hundreds of
thousands of deals and offers from retailers from across the globe. Online
coupons are rated and ranked by users, ensuring that quality deals rise to the
top and expired coupons drop down the list. is operated by
WhaleShark Media, Inc., the world's leading marketplace for online coupons and

Shopping on the go? Download theRetailMeNot Couponsapp for iPhone and
Android phones to access Hot Deals, browse top coupons, popular stores and
categories and get thousands of online and in-store coupons to shop when you
want, where you want. Make sure to "like" and authorize
theRetailMeNotapp onFacebook, follow the company via
Twitter@retailmenotandaddus on Google+.

About WhaleShark Media, Inc.
WhaleShark Media, Inc. ( is the world's leading
marketplace for online coupons and deals. The company's websites enable
consumers seeking to save money to find hundreds of thousands of offers from
retailers across the globe. WhaleShark Media experiences more than 400 million
consumer visits to its sites every year. The WhaleShark Media portfolio of
coupon and deal websites, the largest online
coupon site in the United States;, the largest online
coupon site in the United Kingdom;www.Deals.comin Germany; in France;;; WhaleShark Media is a
fast-growing, profitable company funded by venture capital firmsAustin
Ventures,Norwest Venture Partners,Adams Street Partners,Google
Ventures,J.P. Morgan Asset ManagementandInstitutional Venture Partners

Be sure to "like" WhaleShark Media on Facebook and follow the company via
Twitter @whalesharkmedia.

Media Contacts:
Brian Hoyt
WhaleShark Media (operator of
+1 512 777 2957

Kristen Nelson
WhaleShark Media (operator of
+1 832 398 5792

Allison+Partners Public Relations

[1] Sept 2012, MediaPost, Companies: Prepare To Share $14 Bil In Social


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