University Hospitals and Philips Healthcare to Showcase State-of-the-art Imaging Technology at Cleveland Medical Mart

   University Hospitals and Philips Healthcare to Showcase State-of-the-art
                 Imaging Technology at Cleveland Medical Mart

First collaborative between Commercial Enterprise and Healthcare Provider at
the Medical Mart

PR Newswire

CLEVELAND, Nov. 26, 2012

CLEVELAND, Nov. 26, 2012 /PRNewswire/ -- University Hospitals (UH) and Philips
Healthcare are among a group of global leaders in healthcare to showcase the
latest medical technology at the new Cleveland Medical Mart & Convention
Center. The two organizations will collaborate to highlight innovative imaging
technology in use and in development by Philips and other Ohio biomedical
companies.

Scheduled to open in July 2013, the $465 million Cleveland Medical Mart &
Convention Center is a one million-square-foot campus located in the heart of
downtown Cleveland. The space occupied by UH and Philips will anchor the
building's third floor, which is dedicated to "clinical spaces."

The showcase at the Cleveland Medical Mart is an outgrowth of the Philips
Healthcare Global Advanced Imaging Innovation Center, a collaboration between
Philips and UH, along with Case Western Reserve University, which brings
together scientists and physicians to test and evaluate new imaging
technologies. Through the $38.5 million Center, established in 2010, the
latest Philips Healthcare imaging equipment is brought to UH Case Medical
Center for development, validation of clinical efficacy and product release.

"The Medical Mart showcase will further establish Cleveland as an
international hub for imaging technology by highlighting the latest equipment
that we have co-developed with Philips right here in Northeast Ohio," said
Thomas F. Zenty III, CEO of University Hospitals. "The synergy between our
organizations has created a pipeline to move innovative technologies more
quickly into patient care. We look forward to showcasing the important work
that has come out of the Philips Healthcare Global Advanced Imaging Innovation
Center to the Cleveland Medical Mart's visitors, while enhancing the rich
heritage and distinctive capability of Northeast Ohio healthcare."

The Department of Radiology at UH Case Medical Center and Case Western Reserve
University, led by Pablo Ros, MD, Professor and Chairman, is home to a number
of the nation's leaders in radiology who partner with Philips, which has one
of its North American largest manufacturing headquarters in Cleveland. The
announcement comes in conjunction with the Radiological Society of North
America annual meeting in Chicago, where Philips will display some of the
equipment that will be in the Cleveland Medical Mart showcase.

"We are very excited to join the Cleveland Medical Mart with our partners at
the nationally renowned University Hospitals Case Medical Center," said
Dominic Smith, Vice President, Global Computed Tomography at Philips. "Our
company aspires to assist clinicians by providing breakthrough imaging
technologies that today are not yet possible. The Philips Healthcare Global
Advanced Imaging Innovation Center has helped us realize these objectives and
in the process, help improve the healthcare of patients in Ohio and throughout
the world."

The four-story Cleveland Medical Mart will serve health and health care
innovation, education, and commerce through state-of-the-art spaces, programs,
and virtual offerings while building on and enhancing the rich heritage and
distinctive capability of Northeast Ohio healthcare. Visitors will come to see
state-of-the-art medical technologies in use, without having to go into the
care or research setting itself.

"Congratulations to both University Hospitals Case Medical Center and Philips
Healthcare for being the first Medical Mart collaborative partnership between
a commercial enterprise and a leading healthcare provider," said Cuyahoga
County Executive Ed FitzGerald. "This is yet another positive and visible step
forward for the Cleveland Medical Mart project."

SOURCE University Hospitals

Website: http://www.uhhospitals.org
Contact: Alicia Reale (UH), +1-216-844-5158, alicia.reale@uhhospitals.org;
Dave Johnson (Medical Mart), +1-216-920-1437, djohnson@mmart.com; Nicole
Dailey Jones (Cuyahoga County Office of the Executive), +1-216-263-4602,
ndjones@cuyahogacounty.us; Kim Miles (Philips), +1-440-483-3294,
kimberly.miles@philips.com