PURE Bioscience Partners with Food Safety and Sanitation Leader Chemstar

  PURE Bioscience Partners with Food Safety and Sanitation Leader Chemstar

Business Wire

SAN DIEGO -- November 26, 2012

PURE Bioscience, Inc. (NASDAQ: PURE), the creator of the patented silver
dihydrogen citrate (SDC) antimicrobial, today announced an agreement with
Florida-based Chemstar Corp. to distribute the PURE Complete System to
supermarkets, restaurants, hotels and motels, food service and processing
facilities, and healthcare institutions.

For over 30 years Chemstar (www.chemstarcorp.com) has been a leading provider
of world-class food safety and sanitation products and services to
establishments across North America. The company delivers comprehensive
services through its highly educated, trained, and motivated team of food
safety professionals. Chemstar also develops, implements, and monitors
customized food safety and sanitation solutions that best accommodate a
retailer’s culture, operations and strategic objectives as related to food
handling, preparation and sale.

“We are pleased to welcome Chemstar as a strategic distribution partner for
our PURE cleaning, sanitizing and disinfecting products,” said Michael L.
Krall, President and CEO of PURE Bioscience. “Chemstar’s reputation for
leadership and excellence in food safety and sanitation serves as a strong
endorsement of our SDC-based products to a wide range of customers in the key
markets.”

Henry M. Nahmad, CEO of Chemstar, stated, “In our continued commitment to
offer best-in-class products and services, Chemstar is excited to promote PURE
Hard Surface and the PURE Complete System as an important investment in
advanced technology. Implementation of PURE Hard Surface into our clients’
food safety and sanitation programs not only provides critical protection
against common pathogens found in their operations but also protects their
business and their brands.”

About the PURE Complete Cleaning, Sanitizing and Disinfecting System
US EPA registered PURE Hard Surface disinfectant and food contact surface
sanitizer provides an unparalleled combination of high efficacy and low
toxicity with 30-second bacterial and viral kill times and 24-hour residual
protection. SDC-based PURE Hard Surface completely kills resistant pathogens
like MRSA and Carbapenem-resistant Klebsiella pneumoniae (NDM-1) and also
effectively eliminates dangerous fungi and viruses including HIV, Hepatitis B,
Hepatitis C, Norovirus, Influenza A, Avian Influenza and H1N1 as well as
hazardous food pathogens such as E. coli, Salmonella and Campylobacter. PURE
Hard Surface delivers powerful broad-spectrum efficacy while remaining
classified as least-toxic (Category IV) by the US EPA, and its active
ingredient, SDC, has been determined Generally Recognized as Safe (GRAS) for
use as a biocide on food processing equipment, machinery and utensils.

PURE’s Multi-Purpose Cleaner and Floor Cleaner concentrates are non-toxic,
environmentally responsible cleaning products protected by SDC, a natural,
non-toxic antimicrobial. SDC ensures the quality and safety of PURE Floor
Cleaner and PURE Multi-Purpose Cleaner without human or environmental exposure
to toxic chemical preservatives. PURE Floor Cleaner and PURE Multi-Purpose
cleaner are non-flammable and contain no EDTA, phosphates, ammonia or bleach
as well as no VOCs or NPEs. PURE Floor Cleaner and PURE Multi-Purpose Cleaner
provide professional strength cleaning in a concentrate formula that yields a
1:128 use dilution that is safe for use on all resilient surfaces. The PURE
Complete system strengthens infection control and sustainability programs
while providing a cost-effective and user-friendly solution.

About PURE Bioscience, Inc.
PURE Bioscience, Inc. develops and markets technology-based bioscience
products that provide solutions to numerous global health challenges,
including Staph (MRSA). PURE’s proprietary high efficacy/low toxicity
bioscience technologies, including its silver dihydrogen citrate-based
antimicrobials, represent innovative advances in diverse markets and lead
today’s global trend toward industry and consumer use of “green” products
while providing competitive advantages in efficacy and safety. Patented SDC is
an electrolytically generated source of stabilized ionic silver, which
formulates well with other compounds. As a platform technology, SDC is
distinguished from competitors in the marketplace because of its superior
efficacy, reduced toxicity and the inability of bacteria to form a resistance
to it. PURE is headquartered in El Cajon, California (San Diego metropolitan
area). Additional information on PURE is available at www.purebio.com.

This press release includes statements that may constitute "forward-looking"
statements, usually containing the words "believe," "estimate," "project,”
"expect" or similar expressions. These statements are made pursuant to the
safe harbor provisions of the Private Securities Litigation Reform Act of
1995. Forward-looking statements inherently involve risks and uncertainties
that could cause actual results to differ materially from the forward-looking
statements. Factors that would cause or contribute to such differences
include, but are not limited to, the Company’s cash position and liquidity
requirements, the Company’s failure to implement or otherwise achieve the
benefits of its strategic initiatives, acceptance of the Company's current and
future products and services in the marketplace, the ability of the Company to
develop effective new products and receive regulatory approvals of such
products, competitive factors, dependence upon third-party vendors, and other
risks detailed in the Company's periodic report filings with the Securities
and Exchange Commission. By making these forward-looking statements, the
Company undertakes no obligation to update these statements for revisions or
changes after the date of this release.

Contact:

PURE Bioscience Investor Contact:
Don Markley, Senior Vice President, LHA
310-691-7100
dmarkley@lhai.com
or
Chemstar Corp. Contact:
Jeff Mitchell, Vice President of Food Safety and Service Operations
786-288-5436
jmitchell@chestarcorp.com
 
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