Dollar General Launches Mobile Applications with Cyber Monday Deals

  Dollar General Launches Mobile Applications with Cyber Monday Deals

 Customers will save time and money with free iPhone and Android applications

Business Wire

GOODLETTSVILLE, Tenn. -- November 26, 2012

Just in time for Cyber Monday, Dollar General (NYSE: DG) announces its new
mobile applications for iPhone and Android smartphones that include sales ads,
store locations, coupons and more, giving shoppers access to Dollar General
anytime, anywhere in the palm of their hand.

With the new Dollar General smartphone application, users can also learn about
exclusive Cyber Monday deals available online for Nov. 26 including:

  *Polaroid 1.5 inch 4GM MP3 Player: $10
  *Atari Flashback 4 Plug & Play: $25
  *Sega Genesis Ultimate Portable Game Player: $25
  *Arcade Classic SEGA Genesis Game Console: $28
  *E-Reader with 7 inch screen: $25
  *SoundLogic Android 2.3 Notebook: $85

“Many of our shoppers use mobile phones for shopping and to make purchasing
decisions,” said Todd Vasos, Dollar General’s executive vice president,
division president and chief merchandising officer. “We’re making shopping at
Dollar General simpler for our customers by making ads and information
available at the touch of a button on their mobile phone.”

The new app allows customers to:

  *Find stores with a store locator.
  *View ads, create shopping lists and share via email or text message.
  *Save money with mobile coupons.
  *Use free Quick Response (QR) scanner to access upcoming sales and unlock
    additional savings.
  *Connect with Dollar General through Facebook, YouTube and Twitter.

Consumers who download the application will be the first to learn about
upcoming sales and can take advantage of special discounts and coupons that
will be available on the DG mobile app and DG’s mobile site. The Dollar
General application is currently available for free in most popular smart
phone application markets.

About Dollar General Corporation

Dollar General Corporation has been delivering value to shoppers for more than
70 years. Dollar General helps shoppers Save time. Save money. Every day!® by
offering products that are frequently used and replenished, such as food,
snacks, health and beauty aids, cleaning supplies, basic apparel, house wares
and seasonal items at low everyday prices in convenient neighborhood
locations. With more than 10,000 stores in 40 states, Dollar General has more
retail locations than any retailer in America. In addition to high quality
private brands, Dollar General sells products from America’s most-trusted
manufacturers such as Procter & Gamble, Kimberly-Clark, Unilever, Kellogg’s,
General Mills, Nabisco, Hanes, PepsiCo and Coca-Cola. Learn more about Dollar
General at www.dollargeneral.com.

Follow Dollar General:
Facebook
Twitter
YouTube

Contact:

Dollar General Corporation
Crystal Ghassemi, APR, 877-944-3477
Crystal.ghassemi@dg.com