Philips unveils latest innovations at RSNA 2012

               Philips unveils latest innovations at RSNA 2012

Radiology solutions to facilitate the transformation of care across clinical
disciplines

PR Newswire

AMSTERDAM and CHICAGO, Nov. 25, 2012

AMSTERDAM and CHICAGO, Nov. 25, 2012 /PRNewswire/ --At the 98^th annual
meeting of the Radiological Society of North America (RSNA) in Chicago, Royal
Philips Electronics (NYSE: PHG, AEX: PHIA) is unveiling the company's next
chapter of its unique approach to radiology, Imaging 2.0, by demonstrating new
products that enable and improve collaboration among caregivers and
integration among systems to transform care together.

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This year at RSNA, Philips is showcasing 15 new products and features that
reflect the principles of Imaging 2.0, as they offer smart, patient-adaptive
systems for patient comfort and image quality, new ways to integrate and share
information, and superb value through innovative upgrades. By 2012, Philips
has introduced nearly 50 new products and upgrades as part of Imaging 2.0,
offering fast ways to collaborate and providing breakthrough economic value to
healthcare providers so they can in turn provide customized care, better
patient outcomes and reduced healthcare costs.

"Increased emphasis on sophisticated, diagnostic care has put radiologists and
their specialty front and center in healthcare," said Deborah DiSanzo, CEO,
Philips Healthcare. "We are working to combine ideas with expertise,
innovation and funding, to create solutions that make a real difference to
radiologists and their care teams, patients and their loved ones through
meaningful innovations."

Since the introduction of Imaging 2.0 in 2010, Philips has advanced the
dialogue across the continuum of care, in partnership with clinicians and
healthcare stakeholders, to help solve the world's toughest healthcare
concerns and clinical challenges.

"At Philips, we believe that radiology is the cornerstone of diagnosis and
treatment," said Gene Saragnese, chief executive officer of Imaging Systems at
Philips. "We're in the middle of the most massive transformation in imaging
history. At Philips, we're delivering on our promise of delivering innovative
solutions year upon year. With additional works in progress, our innovation
has only just begun."

At RSNA 2012, Philips is showcasing the company's mission of "Transforming
Care Together" by featuring several of its latest solutions developed with
customer insights in mind, demonstrating the company's commitment to keeping
pace with the changing needs of radiologists, including:

  oThe latest version of its IntelliSpace Portal, an advanced visualization
    solution for the analysis and interpretation of medical images designed to
    simplify the way radiologists work with the vast amounts of imaging data
    sets. The Portal's rich set of clinical applications for Computed
    Tomography (CT), Magnetic Resonance Imaging (MRI) and Nuclear Medicine
    (NM) studies is outstanding in the healthcare industry.

  oiPatient, an advanced platform for its family of CT and PET/CT scanners
    that delivers focused innovations to facilitate patient-centered imaging
    now and in the future. It puts patients in control of personalized
    workflow built to simplify the use of iterative reconstruction techniques,
    and new methods that facilitate patient-specific dose management. With its
    SyncRight feature, iPatient allows for easy and efficient communication
    between the CT system and the injector in order to deliver appropriate
    contrast dose and consistent image quality. 

  oThe launch of a cost-effective alternative to provide digital broadband
    MRI. The revolutionary dStream broadband technology, which Philips
    introduced with its Ingenia MR systems, providing enhanced image quality,
    improved workflow, easier coil handling and better patient comfort, will
    now become available for the majority of the installed base of Philips
    Achieva and Intera MR systems.

  oWith the next generation Ingenia MR-OR solution for intraoperative
    neurosurgery, Philips is further expanding its MR offering in the
    interventional MRI area. An MR-OR suite for intraoperative MRI adds value
    to neurosurgical facilities, supporting resection procedures that can save
    precious time for both surgeon and patient.

  oThe next generation of MicroDose with Single-Shot Spectral Imaging (SI)*
    together with the first clinical application – Spectral Breast Density
    Measurement.* The new Philips MicroDose SI*, a full-field digital
    mammography system, brings the potential of non-invasive spectral imaging
    to clinical practice without exposing women to additional examinations or
    X-ray radiation.

Visit Philips at RSNA 2012 in the North Building Hall B of the McCormick Place
convention center at booth 7719 from November 25-29. For more information,
additional materials and images, go to http://www.philips.com/RSNA and click
on the "News Center" tab.

*Not available for sale in the U.S.: pending 510(k) clearance.

About Royal Philips Electronics
Royal Philips Electronics (NYSE: PHG, AEX: PHIA) is a diversified health and
well-being company, focused on improving people's lives through meaningful
innovation in the areas of Healthcare, Consumer Lifestyle and Lighting.
Headquartered in the Netherlands, Philips posted 2011 sales of EUR 22.6
billion and employs approximately 121,000 employees with sales and services in
more than 100 countries. The company is a leader in cardiac care, acute care
and home healthcare, energy efficient lighting solutions and new lighting
applications, as well as male shaving and grooming, home and portable
entertainment and oral healthcare. News from Philips is located at
www.philips.com/newscenter.

SOURCE Royal Philips Electronics

Contact: Rachel Bloom-Baglin, +1-978-659-3748,
Rachel.Bloom-Baglin@philips.com, or Steve Klink, +31 20 5977415,
steve.klink@philips.com
 
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