The holidays come early: RBC Visa Gift Cards no longer expire and most fees removed

The holidays come early: RBC Visa Gift Cards no longer expire and most fees 
TORONTO, Nov. 21, 2012 /CNW/ - RBC today announced it has removed most fees on 
the RBC Visa Gift Card. In addition, funds on the prepaid card will no longer 
"Clients have told us that they want gift cards that can be used everywhere 
with no expiry," said Anne Koski, head, Business and Prepaid Cards, RBC. 
"That's why we're very pleased to have these enhancements in place ahead of 
the holiday gift-giving season." 
New features of RBC Visa Gift Cards 

    --  No usage, maintenance or inactivity fees are charged on the RBC
        Visa Gift Card at any time.
    --  Funds do not expire on the RBC Visa Gift Card. An expiry date
        is stamped on the card for payment processing. If the card has
        a balance after the expiry date, a new card with the remaining
        balance can be requested and mailed at no charge.

In a recent RBC poll, four-in-10 Canadians (42 per cent) surveyed said expiry 
of funds, expiry fees and maintenance fees were reasons to not purchase 
multi-purpose gift cards. At the same time, more than a third of respondents 
said they choose to give a gift card because they want to give the recipient 
options (37 per cent) and when they are not sure of what to buy (36 per cent).

"The RBC Visa Gift cards provide a flexible gift option for people who are 
difficult to buy for," added Koski.

Once the one-time $3.95 flat purchase fee has been made for the RBC Visa Gift 
Card, the recipient will benefit from the full value of the gift whenever it 
is used.

RBC Visa Gift Cardsare available in denominations ranging from $25 to $500 
year-round atany RBC branchacross Canada. More secure than cash, RBC Visa 
Gift Cards can be used anywhere around the world where Visa cards are 
accepted, including online, giving friends and family more options than 
traditional store gift cards. Learn more about RBC Visa Gift Cards at

About the RBC Poll 
The survey was conducted online via Ipsos Reid's national I-Say Consumer Panel 
to 3,375 Canadians. The results are based on a sample where quota sampling and 
weighting are employed to balance demographics and ensure that the sample's 
composition reflects that of the actual Canadian population according to 
census data. Quota samples with weighting from the Ipsos online panel provide 
results that are intended to approximate a probability sample. Data collection 
was October 1 to 10, 2012. A survey with an unweighted probability sample of 
this size and a 100 per cent response rate would have an estimated margin of 
error of ±1.9 percentage points, 19 times out of 20.

Ka Yan Ng, RBC Corporate Communications, 416 974-1794 Matt Gierasimczuk, RBC 
Corporate Communications, 416 974-2124


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CO: RBC Royal Bank
ST: Ontario

-0- Nov/21/2012 12:00 GMT

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