Kinaxis and JFE Systems Extend Supply Chain Management (SCM) Solution Partnership

    Kinaxis and JFE Systems Extend Supply Chain Management (SCM) Solution

Will Strengthen Services for Manufacturers Using Microsoft Dynamics AX ERP

PR Newswire

OTTAWA, Ontario, Nov. 21, 2012

OTTAWA, Ontario, Nov. 21, 2012 /PRNewswire/ --Kinaxis®, provider of
RapidResponse®, a cloud solution at the heart of planning and response
management for value chain operations, today announced an extension of their
JFE Systems reseller relationship to deliver RapidResponse as a cloud service
for small and medium business (SMB) manufacturers.


JFE Systems, a distinguished systems integrator providing IT services for the
manufacturing industry, will offer mid-market customers access to the
cloud-based RapidResponse SCM and S&OP solution as a value-add compliment to
existing on–premise planning systems, in particular, Microsoft Dynamics AX, an
enterprise resource planning (ERP) software which is gaining rapid adoption
among SMB manufacturers and overseas divisions of large enterprises.

With a proposed standard integration offering, along with SCM and S&OP
best-practices packaged in, RapidResponse can be put into production in as
little as twelve-weeks, and without the large investments of internal
resources typically expected with enterprise software deployments. The
expected return on investment (ROI) is under a year, with the added benefit
that the functionality provided in the initial implementation could support
future supply chain service options.

"I think SCM is not only a key strategy for enterprises to strengthen their
competitiveness and achieve their goals, but the key infrastructure whereby
they can continuously improve and grow in response to changing market
conditions. In addition, today, it is essential for enterprises to make
decisions across all functions ̶ not only from the viewpoint of the chain of
sales, production, and distribution, but also across key performance
indicators of cost and profit. RapidResponse is an excellent solution to
support SCM planners' decision-making through instantaneous multi-scenario
analysis in response to the changing environment," says Hiroyuki Kikugawa, CEO
of JFE Systems. "Building on our successful partnership, we are delighted to
work with Kinaxis to make RapidResponse readily available to Microsoft
Dynamics AX customers, so they too can experience the benefit of a modern day
solution to their modern day challenges."

"JFE Systems shares our vision of supply chain management for the 21^st
century," said Bob Dolan, vice president of worldwide sales channels,
Kinaxis. "They have successfully brought RapidResponse to many enterprise
organizations and see the opportunity to extend the availability of the
solution to Microsoft Dynamics AX customers specifically, through an
off-the-shelf solution. Having a shared goal to introduce a solution used by
global industry leaders such as Cisco, Lockheed Martin, Qualcomm and Avaya to
a new market makes the path forward for the joint offering clear and

RapidResponse® is a single product that delivers the underlying visibility,
simulation and planning capabilities essential to making long-term and
short-term demand and supply balancing decisions across the enterprise.
RapidResponse is the foundation on which many supply chain applications —
S&OP, Master Planning & Scheduling, Capacity and Constraint Management,
Inventory and Supply Management, Engineering Change Management, Demand
Management, Order Promise Management, and Integrated Project Management — can
be deployed rapidly using a common data model and user interface. By
leveraging the data in Microsoft Dynamics AX, companies implementing
RapidResponse can achieve new and agile planning capabilities that address a
multitude of supply chain functions.

About JFE Systems, Inc.

JFE Systems is a spin-off from JFE Steel, one of the largest steel companies
in the world. Known for its reliable service and support for more than 29
years, JFE Systems specializes in providing leading companies advanced
business application, supply chain management (SCM), customer relationship
management and B2B/e-business systems. Its global clients include leading
automotive, high tech, process industry, telecommunications, finance &
banking, insurance, consumer packaged goods, public and utility services
including JFE Steel, Toyota, Honda, Mazda, Toshiba, Komatsu, Omron, Ajinomoto,
Asahi Breweries. The company is traded on the 2nd section of Tokyo Stock
Exchange under the code "4832".

About Kinaxis

Kinaxis delivers a cloud-based solution at the heart of planning and response
management for value chain operations. Manufacturing companies with complex
supply chain networks and volatile business environments rely on RapidResponse
for collaborative planning, continuous performance monitoring, and coordinated
response to plan variances across multiple areas of the business. With
RapidResponse, enterprises are able to attain a control tower solution that
encompasses a full spectrum of supply chain related business processes,
including such functions as: S&OP, supply and capacity planning, demand
planning, and supplier collaboration. As a result, Kinaxis customers have
replaced disparate planning and performance management tools and are realizing
significant operations performance breakthroughs. From a single product,
customers are able to make both long-term and real-time demand and supply
balancing decisions quickly, collaboratively, and in line with the shared
business objectives of multiple stakeholders.

CONTACT: Melissa Clow, 613.592.5780 ext. 5513,

SOURCE Kinaxis

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