Acceller shares U.S. Hispanic Google marketing campaign at WebCongress Miami 2012

 Acceller shares U.S. Hispanic Google marketing campaign at WebCongress Miami
                                     2012

Benjamin Vides, VP of Product Management at Acceller, Inc., will speak at
WebCongress Miami 2012 about the company's successful work with Google to
market toward U.S. Hispanics

PR Newswire

MIAMI, Nov. 20, 2012

MIAMI, Nov.20, 2012 /PRNewswire/ --Acceller, Inc., will send Benjamin Vides,
Vice President of Product Management, to WebCongress Miami 2012 on Nov. 30, to
share how the company worked closely with Google to launch an industry-leading
marketing campaign focused on U.S. Hispanics. WebCongress Miami brings some of
the best Internet professionals together to share their success in capturing
users and converting them to customers.

Beginning in 2011, Acceller began using some innovative and practical
techniques for marketing online, specifically to the U.S. Hispanic consumer
market. By implementing Google Mobile and Ad Network solutions, among other
tactics, Acceller launched a campaign that drove high volume and high quality
traffic back to their site.

Acceller is a marketing and technology partner that connects millions of U.S.
consumers with over 30 of the industry's leading brands to find the best home
digital services. Vides plans to discuss the insights Acceller gained from
collaborating with Google to understand the behavior of the U.S. Hispanic
consumer.

"We're excited to share our practices with WebCongress Miami attendees," said
Vides. "Hopefully, we'll help them get their products out to the U.S. Hispanic
market, which is growing faster than any other group in the country." He will
share the company's key findings in a case study published jointly with Google
in early 2012.

Acceller took several steps to get their services in front of U.S. Hispanic
audiences. They optimized their mobile campaigns through analytics, segmented
the Hispanic audience online to drive targeted conversion results, and
connected online and offline sales through advanced attribution tracking and
call metrics.

Held at the University of Miami, WebCongress Miami 2012 is a new digital
marketing event that is being showcased in the U.S. for the first time, after
seeing great success in Europe over the past five years. The two-day
conference helps companies network and learn from some of the top online
experts.

About Acceller

Acceller is a technology and marketing partner focused on enabling consumers
to live the connected life. We join forces with the nation's leading digital
service providers to enrich their marketing and distribution channels. Using
our technology and marketing insight, channel partners are able to enhance
their value to consumers and drive incremental revenue. Our agile business
model and deep relationships within the digital service industry, enables the
education and empowerment of consumers through our comparison shopping and
content site, Digital Landing (www.digitallanding.com)

For more information, please visit: www.acceller.com, follow us on Twitter
@AccellerHQ and Facebook.

About WebCongress:

Founded by Ouali Benmeziane in 2008, WebCongress is the most popular
professional online marketing event in Spain & Europe and now expanding to the
U.S. and Latam. With Conferences, Workshops & Networking, WebCongress is a
place tolearn and make business. Held in the most important European cities,
Google, Yahoo, BlackBerry, Microsoft, W3C, SEOmoz, Bwin, Walt Disney, Youtube,
Facebook, Twitter, Hootsuite, Oracle, Mozilla, Sedo, Sony and Intel, are some
of the companies that participate in the event each year. WebCongress is the
new digital marketing event for business and professionals wiling to learn the
latest digital trends.

More info: http://webcongress.com/

Contact: Anna Cruz-Morales
Phone: (305) 265-0136
Email: media@acceller.com
www.acceller.com



SOURCE Acceller, Inc.
 
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