BrightTALK Picks Xactly to Power it into More Professional Communities

  BrightTALK Picks Xactly to Power it into More Professional Communities

Global Webinar Leader Chooses Sales Performance Management System from Xactly

Business Wire

SAN JOSE, Calif. -- November 20, 2012

Global online webinar and video pioneer BrightTALK™ has chosen Xactly Express
as its core sales performance system. Xactly is the pioneer in SaaS-based
compensation and performance management solutions.

BrightTALK provides webinars and videos for professionals and their
communities. Each day, senior marketing executives use BrightTALK to share
their content with targeted professional communities, including healthcare,
IT, financial services, marketing and professional services. Its growing
international client roster includes Corning Scientific, ManPower Group,
Invesco, HP and PWC. The company is now set for further global expansion,
building upon its current customer base of web-savvy marketing professionals,
who are looking for an innovative and proven interactive content platform.

Charlie Blackburn, Chief Operating Officer and co-founder of BrightTALK, laid
out the sales challenges that led to Xactly’s selection. “Nowadays, online
content is a hot issue and on the agenda of every marketing professional
alive," he said. "As BrightTALK turns its attention to more prospects in more
sectors, it made sense to up our sales management capabilities to address this
much larger customer base effectively and reward our sales teams as
appropriate.

"Xactly’s technology, with its clear focus on sales performance, impressed us
because sales execution is critical to grabbing our fair share of this
fast-moving market,” added Blackburn.

Christopher Cabrera, CEO at Xactly said “We are delighted with our growth this
year and Xactly’s growing reputation as the best solution for delivering on
ambitious growth plans. BrightTALK’s profile pretty much fits our ideal
customer --an early market leader now looking to kick on from early sales
success and focus its efforts on an exploding sales opportunity. We look
forward to working with the executives and sales management at BrightTALK to
help them turn sales aspirations into bookings using Xactly’s scalable, proven
and cost-effective sales performance management.”

The deal, which spans BrightTALK’s US and UK operations, follows 60%
year-on-year growth for Xactly in the last quarter and recognition as one of
the 50 best small and medium places to work in the United States. This is also
the first customer announcement following Xactly’s recent expansion in Europe.

Xactly is experiencing rapid adoption across Europe and elsewhere. New
customers for Xactly in the first half of its financial year included Box
Inc., Glassdoor.com, Regus Group Services Ltd., Rosetta Stone Inc., Schneider
Electric Buildings Americas, Temenos and Zendesk Inc.

Additional Resources

  *Xactly Express
  *Xactly Express Demo
  *Follow Xactly onTwitter,Facebookand theXactly Blog

About BrightTALK

BrightTALK provides online events for professionals and their communities.
Every day thousands of thought leaders are actively sharing their insights,
their ideas and their most up-to-date knowledge with professionals all over
the globe through the online event technologies that BrightTALK has created.

About Xactly Corporation

Xactly Corporation is the market leader in on-demand sales compensation and
sales performance management. The company’s SPM Suite of products enables
sales and finance executives to design, implement, manage, audit and optimise
sales compensation management programs easily and affordably. Xactly’s
solutions automate the process of aggregating data from disparate systems into
a secure, hosted repository and enable companies to leverage this business
data,the lifeblood of sales performance management. Xactly helps companies
such as ARM, British Gas, Motorola Inc, Informatica, and Mavenir Systems
toimprove operational performance, optimise sales effectiveness, proactively
manage risk and compliance and maximize profits. The Xactly family of
productsis used by sales and finance executives, compensation analysts, sales
operations and sales professionalsacross a variety of industries, ranging
from SMBs to large enterprises.

© 2005-2012

Xactly Corporation. All rights reserved. Xactly, Xactly Incent, Xactly Express
and “Incent right. Sell more.” are trademarks or registered trademarks of
Xactly Corporation.

Contact:

Blanc & Otus Public Relations
Kristin Reeves, 415-856-5145
kreeves@blancandotus.com
 
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